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Google Partners With Magic Leap to Secure Key Tech for AR Headsets

Road to VR

Google and Magic Leap today announced a “strategic technology partnership.” ” The move shows Google seeking to gain ground to keep up with the likes of Meta, Apple, and others in a race to control the AR headset market. Google has had several starts and stops in the XR space.

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What is Google Project Starline? Immersive Conferencing

XR Today - Virtual Reality

Google Project Starline finally looks like it’s going to be rolling out to workplaces worldwide, potentially transforming the way we meet and collaborate in the future of work. So, what is Google Project Starline, and what makes it different from the current solutions available? What is Google Project Starline?

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Meta Wants to Beat Google at its Own Game with Horizon OS

Road to VR

This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.

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Apple Reportedly Expands Vision Pro Production Capacity Following Successful US Launch

Road to VR

We may soon be nearing global release for Apple Vision Pro. According to Kuo, who has been one of the key figures in Apple supply chain analysis, US shipments of Vision Pro are projected to account for 200,000–250,000 units this year, which is better than Apple’s alleged estimate of 150,000–200,000 units in the US.

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Apple Delivers Competitor to Google Lens & Google Maps AR Features in iOS 15

Next Reality AR

Mobile augmented reality for iOS via ARKit, but Apple is borrowing a few pages from Google's playbook and bringing AR directly to iOS 15. Don't Miss: Apple's AR Spaces in Updated Clips App Uses iPhone & iPad LiDAR to Give You New AR Video Powers Live Text will enable iPhone users to point their capture.

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Magic Leap And Google Announce AR Partnership

Upload VR

Magic Leap has entered a "multi-faceted, strategic technology partnership" with Google. The companies say the partnership will combine Magic Leap's "leadership in optics and manufacturing" with Google's "technology platforms". Google was an initial investor in Magic Leap, leading a $542 million funding round back in 2014.

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HoloLens Optics Chief Joins Google Amid Reported Push for Upcoming Google AR Headset

Road to VR

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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