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Google & HP Partner to Productize ‘Starline’ Light-field Display for Videoconferencing

Road to VR

Google announced it’s partnering with HP to commercialize Project Starline, the company’s light-field display for immersive, headset-less video conferences. The HP-built units won’t be the first time Starline has made its way out of Google’s offices though.

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AR Content is Coming to Google Maps, But It Won’t Matter Until There’s a Headset to See it Through

Road to VR

Google today announced it’s starting a pilot program that will soon allow select partners to create AR content and display it within Google Maps. Because compared to Meta and Apple, Google still seems unable to commit to a coherent XR strategy.

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ExpressVPN Survey Explores Immersive Tech in the Workplace

ARPost

ExpressVPN has conducted a survey of 1,500 employees and 1,500 employers to learn about attitudes toward immersive work. Remote collaboration has been one of the biggest promises of immersive technology as it relates to work but employers seem to be more excited than employees. Why Not Bring Immersive Tech Into the Workplace?

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Google Poly Editor Gives Brands More Control Over Their Immersive Ads

VRScout

Google introduces customizable backgrounds, new animation settings, and realistic reflections. Google Poly editor in-action. Image Credit: Google. Immersive ads running on Google’s Swirl platform. Image Credit: Google. Image Credit: Google. Feature Image Credit: Google.

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Google Wants To Deliver World-Scale AR Using Google Maps

VRScout

Google Maps is getting a major upgrade. During Google’s 2-hour long 2022 I/O event last week, the company made a number of exciting announcements, including the reveal of a new mid-tier phone as well as a pair of AR glasses capable of translating multiple languages in real-time. . Image Credit: Google.

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‘EarthQuest’ is What ‘Google Earth VR’ Should Have Been on Quest

Road to VR

Despite not receiving updates in years, Google Earth VR (2016) on Steam is still one of the most useful and immersive ways to interact with the company’s 3D version of planet Earth, Street View and all.

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The 5 most important XR-related pieces of news from Google I/O 2023

The Ghost Howls

Last week, Google delivered its most important event of the year, the Google I/O. Of course, AI has been the star of the show , with the public release of Google Bard and the announcement of a new language model, but there have been also interesting pieces of news about XR.

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