ARPost

JULY 10, 2020

Last June, Google released a new 3D ad format called Swirl , which meshes programmatic advertising with next-generation content. Previously available only through Google team, Swirl was released to all brands yesterday , on July 9, making it available to all advertisers. 3D Increases Engagement, Awareness, and Purchase Intent.

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The Ghost Howls

JULY 3, 2023

Top news of the week (Image by Google) Google killed its AR glasses Project Iris Do you remember the name Project Iris? Various reports indicated it as the internal codename in Google for a project meant to build augmented reality glasses. It was our hope for Google entering the AR race together with Meta and Apple.

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XR Today - Augmented Reality tag

MAY 16, 2024

During Google I/O 2024, a developer-focused product showcase, the firm unveiled new Geospatial Creator AR tools to boost location-based immersive experiences this week. Google also leverages its Maps application to allow smartphone users to operate AR content via integrated services such as Street View and Lens.

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The Ghost Howls

MAY 15, 2023

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. But to summarize, the most important XR-related tidbits have been: Google confirmed that is still working with Qualcomm and Samsung to build an XR headset.

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VRScout

NOVEMBER 1, 2016

During the first-day of the Unite 2016 conference in Los Angeles Tuesday, Unity Technologies unveiled a number of new updates and features to help support VR and AR creators around the world developing interactive 3D, VR and AR experiences. Recruiters can also post jobs and target a pool of highly-sought Unity talent.

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UploadVR Between Realities podcast

MAY 19, 2016

Middleware makers Epic Games and Unity Technologies have been working on every major VR HMD revealed to date, so it’s no surprise to hear that both are involved with Google’s new Daydream platform. The post Unreal and Unity Both Commit to Google Daydream appeared first on UploadVR.

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The Ghost Howls

MAY 16, 2022

Image by Google). Google performs interesting AR news at I/O conference. At Google I/O, no executive of the company has talked about the M-word, but they have anyway showed interesting AR updates, which will be relevant for our future M-world. Another cool announcement has been the one of Immersive View for Google Maps.

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ARPost

JULY 23, 2019

Nreal exploded onto the MR technology field earlier this year and they haven’t stopped expanding. See Also: Developing AR Apps with Google's ARCore. One of the key benefits of the SDK is the spatial computing power, necessary for MR technology. MR technology developers can apply for the full development kit.

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VRScout

MAY 4, 2017

When it comes to changing the game for XR, Unity Technologies just can’t stop. Vision Summit 2017— Unity’s VR/AR-centric industry conference held this Monday and Tuesday at the Loews Hotel in Hollywood—doubled down on this push in a dramatic way. “We Google Tango with Unity. “ It all starts with content.

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ARVR

DECEMBER 20, 2021

Unity Game Engine ?? Unreal Engine eXtended Reality (XR) Technology Platforms | Source: [link] How to Select Extended Reality (XR) Toolkit? ? It provides a framework that makes 3D and UI interactions available from Unity input events. It provides a framework that makes 3D and UI interactions available from Unity input events.

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The Ghost Howls

JUNE 29, 2020

Google is going to buy North. A report says tha t Alphabet, the company behind Google, is in the last stages of the acquisition of North, the Canadian startup that makes the Focals smartglasses. Google adds depth APIs to ARCore. Unity Learn Premium is permanently free. Take your course on Unity now!

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The Ghost Howls

MARCH 1, 2024

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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UploadVR Between Realities podcast

OCTOBER 20, 2016

Building on the momentum set into motion by the inaugural event, Unity Technologies is hosting Vision VR/AR Summit Asia in Beijing. Unity revealed that representatives from Google, Samsung Gear VR, PTC Vuforia, Sony PlayStation VR, and Microsoft HoloLens will be on hand to discuss new developments in their individual technologies.

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ARPost

MAY 14, 2020

As the XR technology showcase gets closer, the news gets more exciting. While I was looking for background on the Auggies, AWE’s XR technology awards, AWE founder Ori Inbar shared some anecdotes from the early days of AWE. AWE is, of course, an XR technology event bigger than just the Auggies. The Auggie Awards started in 2010.

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ARVR

SEPTEMBER 22, 2022

In this guide, we’ll discuss the details of augmented reality development in 2022, including the choice of technologies and the development flow. The camera uses the patterns on the actual book as a reference to display the AR content, a technology that is often used today on Snapchat and Instagram. This is how location-based AR works.

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XR Today - Augmented Reality tag

MAY 22, 2023

With this technology, we can all create and enjoy more immersive experiences. 2023: Enter Google ARCore Google’s convenient and easy-to-access ARSDK facilitates the development of WebAR experiences for cross-platform delivery. It’s the Google version of the “ARKit” experience from Apple.

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ARPost

AUGUST 26, 2019

Most of us first encounter AR technology through our phones, in things like mobile games. Scape , the company behind Holoscape, is a London-based AR technology company. Tools like Google Earth and other basic AR technology applications seem to come close. Holoscape is of the second camp. The Holoscape Mobile Game.

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Road to VR

NOVEMBER 6, 2017

Google today released a new spatial audio software development kit called ‘Resonance Audio’, a cross-platform tool based on technology from their existing VR Audio SDK. Google’s existing VR SDK audio engine already supported multiple platforms, but with platform-specific documentation on how to implement the features.

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Road to VR

MAY 19, 2016

Google have announced that developers itching to get started on building Android VR games using the Unity game engine can do so right now using a Daydream plugin. Initially, Unity support for Daydream will be available via a plugin, with native support arriving some time in the Summer.

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The Ghost Howls

MAY 6, 2024

More info Unity 6 introduces new features for XR developers The new version of Unity, called Unity 6, is currently in preview. In the meanwhile, Unity has appointed Matthew Bromberg as its CEO. You can buy a single set of glasses for only $249 , a bundle with two devices for $389, and with three devices for $539.

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ARPost

JULY 7, 2023

The idea of digital twins has been conceptually important to immersive technology and related ideas like the metaverse for some time – not to mention their practical employment, particularly in enterprise. Unity – which is a game engine at heart – isn’t shying away from digital twins.

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Road to VR

MARCH 20, 2018

During the Google Developer Day presentation at GDC 2018, Product Manager Clementine Jacoby and Engineering Lead Patrick Donelan at Google Maps presented the team’s progress in bringing their technology and data to game developers. Image courtesy Google.

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ARPost

JUNE 27, 2019

Different methods involve different VR technology and are useful for different kinds of projects. Glassbox has just announced their newest VR technology, the DragonFly plugin. They are responsible for some of the fantastic and other-wordly visuals that we associate with VR technology. How 3D Imaging Happens.

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The Ghost Howls

AUGUST 28, 2023

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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XR Today - Mixed Reality tag

SEPTEMBER 29, 2022

John A Cunningham, Head of Government & Aerospace at Unity. John A Cunningham, Head of Government and Aerospace at Unity Technologies , delivered his keynote speech exploring the concept at the event, which gathered roughly 500 businesses, analysts, media partners, and executives at the sunny destination of Madeira Island, Portugal.

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ARPost

APRIL 27, 2022

Although most people still consider AR as an entertainment technology, we can see its practical implementations in various industries like e-commerce, healthcare, architecture , training, and many others. Unity support – It is an important parameter for any AR development app. Google ARCore. Pricing : Free. Pricing : Free.

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Road to VR

MAY 1, 2017

During the opening presentation at today’s Unity Vision Summit, Nathan Martz, Developer Platforms Product Manager at Google, took to the stage to talk about new tools that the company is releasing to help developers create high-performance apps for Daydream, Google’s high-end Android VR platform. Instant Preview.

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Peter Graham

MARCH 13, 2020

When it comes to developing virtual reality (VR) videogames there are two primary engines studios use, either Epic Games’ Unreal Engine or Unity by Unity Technologies. Unity’s HDRP targets high-end PCs and consoles, allowing creators to build high-definition and photorealistic visuals.

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Cats and VR

NOVEMBER 1, 2016

Unity Technologies announced a host of new partnerships and exciting updates during their event Unite LA today. Unity's experimental EditorVR build will be available on December 15th. Facebook and Google also made some updates during the event. billion new unique devices seen by Unity in Q3.

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XR Today - Mixed Reality tag

JUNE 14, 2023

The European Commission has hit Google with fresh accusations of violating its antitrust laws, citing favouritism for the latter’s own advert services over rival firms. According to the Commission’s statement , Google abused its position over the last nine years by offering better treatment to its AdX exchange.

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The Ghost Howls

MARCH 22, 2022

It was even featured on Google News. Image by Google). Google acquires micro-LED startup Raxium. This week Google has performed another strategic move towards the development of its future XR glasses. Micro-LEDs are an important technology, especially for building AR glasses. Other relevant news. Learn more.

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The Ghost Howls

MARCH 10, 2024

And if I can not predict my life, where I have a lot of knowledge and total control, imagine how difficult it is for me to imagine how things will be in a whole technological field where I am just a little drop in the sea. In the middle, we had various winters where the technology and the market slowed down. And our field, too.

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The Ghost Howls

JANUARY 24, 2022

Image by Google). Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The operating system should be Android, but it seems that Google is also building an operating system specific for XR. Header image by Google). What about yours?

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The Ghost Howls

NOVEMBER 9, 2023

Apple is already working on future technologies for its headset, and one of the rumors that popped out is that it is working on a next-generation technology to ensure a long duration of the battery of its device. This can be very useful, but also a bit creepy on the privacy side. It seems the journalist liked them. SteamVR 2.0

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Road to VR

MAY 1, 2017

At VRLA 2017, Unity CEO and games industry vet John Riccitiello dumped a little cold water wisdom on the hype surrounding the red-hot VR industry. John Riccitiello is the CEO of Unity Technologies , one of the world’s leading game engines. billion in 2016 alone. Photo courtesy VRLA.

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The Ghost Howls

MAY 26, 2021

After I have written my post on how to handle unwanted permissions in Unity , many Oculus Quest developers asked me to make another tutorial to solve another common problem: Facebook showing a warning for 32-bit builds submitted to App Lab. Method 1 – The Unity Way. Method 1 – The Unity Way.

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VRScout

SEPTEMBER 4, 2018

That’s the concept behind Creative Futures , a groundbreaking VR art documentary and 360-degree companion film that follow three trans youth individuals as they design their ideal futures using VR technology. The post Trans Youth Imagine Their Ideal Future Using Google Tilt Brush appeared first on VRScout.

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