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Who Will Own the Metaverse?

AR Insider

The incumbents like Facebook, Google, Apple, Microsoft or Snap already own global social graphs, but perhaps looking to unseat them could be the multiplayer gaming behemoths like Sony, Activision Blizzard or EA, or 3D-specific ideas like Aura’s “avatar as a service”. In another scenario, we may see game engines dominant, like Unity or Unreal.