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Experiencing Art With Augmented Reality

Tech Trends VR

The key, he believes, is to use immersive technologies such as Augmented Reality to seamlessly add digital elements to those existing and well-loved experiences, making them richer and more accessible in the process. Augmented Reality Will Reinvent How We Experience Art [link]. million scans nearly 5k original artworks.

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Report: Google Acquires Light-field Company Lytro in Employee Hiring Move

Road to VR

Lytro, the company that pivoted to enterprise-focused applications of its light-field technology after leaving its commercial business, is shutting down amidst a reported acquisition by Google. The post Report: Google Acquires Light-field Company Lytro in Employee Hiring Move appeared first on Road to VR. Photo by Road to VR.

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Google Confirms Glass Team is Not Working With AR/VR Team

Road to VR

Among fans of the device (myself included), there was hope that after the Project Glass had “Graduated” from within Google’s secretive Google[x] in 2015 (also the origin of Tango, Google Watch, and more) the Glass team would be moving ahead with development of new and improved versions of the device.

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Augmented Reality May Be The Future, But It Still Has Major Limitations

UploadVR Between Realities podcast

Augmented reality may be the future of games, but there are some huge problems that stand in its way. They are all unabashed fans of science fiction, and yet they have to deal with the realities of where technology is. He founded Oblong in 2006, and launched Mezzanine for enterprise collaborators in 2012.

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The Second Coming of Augmented-Reality Glasses

ARVR

Source: [link] When it debuted in 2013 the Google Glass was the first of its kind. A augmented-reality (AR) accessory that sits right above one eye and gives access to emails, text messages, directions , etc. without hindering the user’s view. Source: [link] The titanium band creates futuristic look on the device.

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Williams-Sonoma Acquires Outward for $112 Million to Expand 3D, AR, and VR Retail Visualization

Road to VR

Outward, founded in 2012, is a 3D imaging and augmented reality technology company focused on applying this technology to the home furnishings and decor industry. Outward provides visual merchandising to make shopping experiences more interactive and engaging.

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Facebook’s Quest to Kill the Smartphone

VRScout

Apple and Google beat the billionaire social media magnate to creating the smartphone — the dominant platform underpinning the Facebook network. Companies like Google and Apple have done that instead. A year later, Facebook tried again to take on Apple and Google, this time with a branded smartphone, called Facebook Home.