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Magic Leap Loses Key Marketing Exec Ahead of Magic Leap One Launch

Next Reality AR

With the official launch of Magic Leap One expected by the end of summer (translation: days from now), Magic Leap's hype machine just took a big hit with the sudden loss of a key marketing executive. Gattis's resume includes stints at HTC, Qualcomm, Microsoft, and TiVo.

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‘Angry Birds VR’ is Coming to All Major VR Platforms in 2019

Road to VR

While we don’t know much about gameplay mechanics yet, it’s possible the Magic Leap One release of Angry Birds: FPS – First Person Slingshot may hold some answers. Surprisingly enough, this isn’t the first time Rovio has jumped into virtual reality with some flavor of Angry Birds for VR.

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Report Predicts AR and VR Headsets Shipments to Approach 100 Million by 2021

Road to VR

” 2016 saw the arrival of 3 major consumer virtual reality headsets, the Oculus Rift, HTC Vive and PlayStation VR. IDC themselves predicted in 2011 that by 2015, Microsoft’s then new (and now dead) Windows Phone platform would overtake Apple’s IOS as in the mobile phone market.

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A brief history of VR and AR

TechCrunch VR

Image Credits: TechCrunch When HTC began imagining life after the smartphone, it looked a lot like VR. A collaboration with Valve, the product was introduced as a demo under the “SteamVR hardware system” banner at 2015’s GDC show. Magic Leap officially announced its One headset after years of speculation and rumors.

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2016’s Record Breaking VR/AR Venture Funding Totals $1.8 Billion

Road to VR

With 2015 breaking previous records, industry observers entered 2016 wondering if VR/AR funding would be able to keep pace. billion, ending significantly above 2015. Nevertheless, there where many companies that closed a deal in 2015 that raised at least one more round in 2016. Dollars and Deals.

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XR Training Offers Major Boost to Learner Outcomes, CWRU Exec Says

XR Today - Mixed Reality tag

Rather than creating a traditional dissection lab to teach anatomy, her organisation considered spatial computing products readily available in 2015. Several of the world’s biggest tech giants, including Meta Platforms, Sony, Agora, HTC VIVE, Unity Technologies, Qualcomm, Magic Leap, Lenovo, and many others joined the event.

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IGS Europe 2022 to Rally XR at Madeira’s Savoy Palace

XR Today - Mixed Reality tag

Organisations such as the VR/AR Association have responded to the demands of a rapidly changing tech sector since 2015 by providing a platform capable of facilitating such transformative development.

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