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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

To its credit, the company had the foresight to release HoloLens in 2016, a full two years before unicorn startup Magic Leap could get its first standalone AR headset out the door. Three years later it released HoloLens 2, which directly competes today against Magic Leap Two.

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Bloomberg: Apple Ramping Up Development Of Headset OS For 2023 Release

Upload VR

Early prototypes in 2016 used jury-rigged HTC Vives and software running on Microsoft Windows, with one being so heavy it had to be suspended by a small crane. To get support for the project, team members apparently warned that companies like Facebook and Magic Leap could end up owning the sector.

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The VRScout Report – The Week in VR Review

VRScout

I’ve been a big fan of the cute little Samsung Gear 360 camera since its first unveiling in the spring of 2016, and always recommend it to people inquiring about the best consumer-friendly 360 cameras out there. The cost is lower than the 2016 version with a pricetag of $229 and you can record in up to 4K resolution.

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Report Details Apple MR Headset Design Challenges & Internal Hurdles

Road to VR

The report (via 9to5Mac ) details some anecdotes reaching back as far as 2016, when the company allegedly first showed off a number of AR and VR prototypes to industry leaders and Apple elite. One of the gadgets made a tiny digital rhinoceros appear on a table in the room.

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The VRScout Report – The Week in VR Review

VRScout

In November 2016, Intel acquired virtual reality company Voke whose 360 replay technology has been widely used in the sports world (the company also counts the Sacramento Kings among their investors). The notoriously secretive mixed reality company Magic Leap has acquired parts of Dacuda , a B2B computer vision software company.

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The reality of VR/AR growth“VR will be big, AR will be bigger.

AllThingsVR

Facebook (Oculus Rift) and HTC (Vive) had growing pains at launch, whether slower than expected shipping or order cancellations. non-PC full system costs hit $798 — the same as HTC Vive). Magic Leap also received a boatload of speculation about the tech it used to raise $1.4

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Top Investors Discuss VR and AR Strategies and Opportunites at IMMERSE 2016

Road to VR

At this year’s IMMERSE Summit , Road to VR sat down with Matt McIlwain , managing director at Madrona Venture Group (investor in Envelop VR and Pixvana ), and Patrick Eggen , managing director at Qualcomm Ventures (investor in Owlchemy Labs and Magic Leap ), to discuss their investing strategies when it comes to virtual and augmented reality.

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