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Code discovered in a recent Google Play update indicates the company may soon roll out support for XR headsets on its Android app store, which would mark a decisive shift in the competitive landscape. Samsung is building the hardware, Qualcomm the chipset, and Google the Android-based XR operating system.
Google is reportedly set to acquire Canada-based eye-tracking startup AdHawk Microsystems Inc. As reported by Bloomberg’s Mark Gurman, Google is allegedly acquiring AdHawk for$115 million, according to people with knowledge of the matter. This isn’t the first time AdHawk has flirted with an acquisition by a key XR player.
Apple kicked off its annual World Wide Developer Conference (WWDC) earlier today with a two-hour keynote detailing several updates to its lineup of iOS products. This includes numerous improvements to Apple Maps, from additional details like elevation and custom-designed landmarks to new road details and a variety of other upgrades.
Passthrough camera access is a hot topic in the XR community right now and while the positions of Meta, Apple, and Pico are known, everyone is wondering what Google will do with Android XR. Meta, Pico, HTC, then Apple… all of them prevented the developers from accessing the camera frames. Keep reading to discover more!
Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.
According to a report from The Information , Google and Meta held a meeting late last year wherein the two companies discussed the possibility of bringing Android XR to Meta headsets. The post Meta Reportedly Rejected Google Partnership to Bring Android XR to Quest appeared first on Road to VR.
Samsung’s 2023 Unpacked event was all about the company’s Galaxy S23 hardware, although at the end of its hour-long presentation the South Korean tech giant announced it was working with Qualcomm and Google to develop an XR device. Samsung was one of the first truly massive tech companies to develop VR hardware.
This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.
According to a report from The Information , ByteDance subsidiary Pico Interactive is pulling the release of its next consumer-focused standalone headset in effort to no longer compete directly with Meta Quest, instead positioning its next device to compete with Apple’s $3,500 Vision Pro mixed reality headset.
The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.
Google’s directly competing services aren’t on Vision Pro, but that doesn’t mean the company isn’t doing business on Apple’s headset altogether, as it has now brought two of its most influential VR games to Vision Pro. This technically makes for the first Google-owned apps to release on Vision Pro.
What were the biggest spatial computing trends and events in 2019? Our research arm, ARtillery Intelligence took a deep dive in its latest report on 2019 lessons & 2020 predictions. So as 2019 winds down, we’re featuring the year’s most popular posts. Is Apple Building an Entertainment Wearable?
Company’s like Apple and Meta are leaving Samsung in the virtual dust. In 2019 Samsung unveiled its first commercially-available foldable smartphone, the Samsung Galaxy Fold. ” Concept art of Apple’s XR device / Image Credit: The Information. on-year whereas its competitors, Apple and Xiaomi, grew 25.5%
Steadily becoming the biggest open-secret in the industry… more evidence has come to light that Apple in ongoing development of an AR headset. The mode is part of Apple’s ‘StarBoard’ system which was recently uncovered in iOS and described therein as a “system shell for stereo AR enabled apps.”
Samsung has partnered with Google to make an XR headset, although the South Korean tech giant hasn’t tipped its hand on what to expect just yet. That’s a patently Apple recipe though that Samsung may not be able to easily replicate. The question is: what can Samsung bring to the table that Apple and Meta can’t?
Google has reportedly shelved a multi-year project that sought to commercialize an AR headset, known as Project Iris. Provided the report is true, it appears Google will now need to rely on Samsung to compete with Meta and Apple in XR. And Google’s ambitions were, let’s say, very big.
That’s especially true for Apple, which continues to double down on Watch and AirPods. Breaking that down a bit, IDC estimates that global wearables unit sales grew from 346 million units in 2019 to 396 million units in 2020. This is up from about 50 percent in 2019. IDC meanwhile projects 14.1 percent CAGR for smartwatches.
But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market.
For example, earlier in this series, we examined Google’s ambitions to create more direct user touchpoints (literally) that drive revenue-generating search by voice, visual and text. The story is similar for Amazon , Microsoft and Bose … but the biggest impact could come from Apple. Head Start.
Apple Vision Pro is coming next year, not only making for the Fruit Company’s much awaited first XR headset, but also spurring a resurgence in public interest (and likely investment) in the XR space. Apple has a tendency to undervalue gaming initially, though perhaps reluctantly, eventually acknowledges its importance.
As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Facebook and Apple will jumpstart the smartglasses ecosystem.
Owlchemy Labs, the Google-owned VR studio, announced it’s bringing the chart-topping VR games Job Simulator (2016) and its sequel Vacation Simulator (2019) to Apple Vision Pro. The post Two Classic VR Games From Google’s VR Studio Coming Soon to Vision Pro appeared first on Road to VR.
Since launching in 2016 and 2019 respectively, Job Simulator and Vacation Simulator have both been ported to most XR headsets across the years, most recently on Apple Vision Pro. You can read more about our initial headset impressions below. UploadVR Ian Hamilton
This post is adapted from ARtillery Intelligence’s report, Spatial Computing: 2019 Lessons, 2020 Outlook. 2019 was more of a “table-setting” year for our spatial future and there’s momentum building. Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. Revenue Mix.
In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). A company still in stealth, but with founder pedigree from Apple. Startups Hiring for Augmented Reality Jobs.
Pair your Garmin or Apple smartwatches for additional GPS functionality. FORM’s AR-enhanced swim goggles received a free firmware update today introducing support for Garmin and Apple smartwatches, allowing wearers to track a wide range of metrics, such as their GPS location and heart rate, while swimming outdoors in open water.
Picking up where we left off last week, Apple is leading the way with wearables, which is partly to set the stage for its rumored AR glasses. They’re driven to future-proof their core businesses; or – like Apple – to diversify revenue in the face of maturing cash cows. That includes Google, Microsoft, Amazon, Snap and others.
We may know the field of view of Apple AR headset. Of course, since he has not an Apple HMD, the only thing he could obtain was the screen splitting in two on his phone, showing that view that we XR developers know very well. It is now sure that Apple is going to release an AR headset , the questions are just when and what.
Looking into 2019, with Apple and Google starting to support Web based AR experiences, I believe we will see more useful AR experiences from brands soon. VRScout (@VRScout) February 16, 2019. Our view numbers went from 20K to 1MM in a week. This article was originally published on VRScout.
Avi Bar-Zeev, Hololens co-inventor and longtime AR/VR stalwart, has left Apple, Variety reports. SEE ALSO Report: Apple Developing AR/VR Headset with 8K Resolution Per-eye Slated for 2020. I left my full-time position at Apple in January,” Bar-Zeev told Variety. — Avi Bar-Zeev (@avibarzeev) January 30, 2019.
2019 was a “table-setting” year for the spatial future we all envision. This is the topic of the latest ARtillery Intelligence report, Spatial Computing: 2019 Lessons, 2020 Outlook. The first 2020 prediction involves the question on everyone’s mind: Apple AR glasses. billion in 2019 and $2.58 Halo Effect. Training Wheels.
Alongside Somnium Space , participants in the latest funding round also include what Lynx calls early supporters of the company and “other investors involved in the AR/VR field such as ex-Meta and Google engineers.” ” Founded in 2019, Lynx has high ambitions for its R-1 headset too.
To characterize activity so far and to extrapolate market directions, we’ll take a closer look at three examples: Apple, Google and Bose. Starting with Apple, understanding its hearables ambitions requires first looking at its rumored AR glasses. Regardless of timing, we remain confident that Apple AR glasses are coming.
I was reading my predictions for 2019 to prepare myself for this article, and to my surprise, I found it incredibly actual. It has not changed that much from when I wrote that article at the beginning of 2019. This shows how the technology is just slowly improving. The only exception to this slow growth is the mobile AR filters.
Magic Leap has entered a "multi-faceted, strategic technology partnership" with Google. The companies say the partnership will combine Magic Leap's "leadership in optics and manufacturing" with Google's "technology platforms". Google was an initial investor in Magic Leap, leading a $542 million funding round back in 2014.
We’re talking, of course, about Google Glass. Google Glasses were the first arguably-AR glasses on the consumer market, coming out in 2013. After all, it was a Google product and a lot of people expected the world. Google Glass retired to the enterprise sector and much of the public gave up on AR glasses.
LONDON, September 15, 2019 — VR Intelligence, a leader in senior level conferences and content for the extended reality (XR) industry, announced today the release of the XR Industry Insight Report 2019-2020. Get the XR Industry Insight Report 2019-2020 here. Press release. said the same for AR/MR.
Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. See Also: AR and MR Headsets and Glasses 2019 and 2020 Overview. Apple is planning on diving into the AR market in 2022 with a speculated launch of its very first AR headset.
Looking into 2019, with Apple and Google starting to support Web based AR experiences, I believe we will see more useful AR experiences from brands soon. CEO Mike Cadoux says 2018 has been a great year for AR, with Snapchat and Facebook enabling developers like them to push content on their platforms.
Google was also advertising their own haptic solution at the time, Haptic Helpers , which assigned a dedicated Google employee to each VR user in order to ensure maximum immersion throughout their experiences, no matter what the cost. Image Credit: Google. Then there’s the Chromebook Cardboard.
Google I/O 2019 has just finished and has all been about new augmented reality features. Well, you are in the right place… Google ARCore. It works quite well, but it can be used only by the most recent phones that have been certified by Google for ARCore (all the other ones, can try this hack ). Isn’t it cool?
billion in 2015; companies such as Google and Alibaba Group were among those that backed the startup, making their post-money valuation around roughly $3.7 With both Facebook and Apple supposedly in development of their own proprietary AR headsets, it’ll be interesting to see how, or if, Magic Leap adjusts to this changing climate.
This post is adapted from ARtillery Intelligence’s report, Spatial Computing: 2019 Lessons, 2020 Outlook. 2019 was more of a “table-setting” year for our spatial future and there’s momentum building. Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors.
A San Francisco-based startup, YUR (pronounced “why you are,”) was founded in early 2019 by Cix Liv and Dilan Shah. The plug-in tracks calories burned while in any VR game or app while using Quest, and also extends to a mobile app that syncs to Apple Health and Google Fit. Image courtesy YUR.
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