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After a year that turned our lives upside down, the world is slowly going back to normal – proven, among others, by a large number of XR events in 2021. XR Events in 2021 – Celebrating the Industry that Made Lockdown Bearable. Our Top Recommendations: Must Attend XR Events in 2021. AWE Asia 2021. Where: Online.
Image by Sony). I was expecting a PSVR 2 launch in 2021, but then suddenly Jim Ryan in an interview with The Washington Post has commented on VR with these exact words: PlayStation believes in VR. Coming in May 2021 , with first units sents to reviewers in January 2021, because the product is almost ready.
“Big tech companies, rather than smartphone manufacturers, are leading XR devices because they have the necessary content and platforms,” said Kim Gwang-soo, an analyst at eBest Investment and Securities, adding, “Google has an operating system Android, Microsoft has Xbox and Sony has PlayStation. respectively.
On stage at AWE 2021 this week, Resolution Games CEO Tommy Palm announced that his company is spinning up a new division dedicated to AR game development. In the VR industry it’s hard to find good data on the number of headsets sold, and even harder to find data on the number of actual active users.
It is becoming always more difficult for a new company entering the field: the key hardware suppliers of displays and other components are all being bought by Meta, Apple, Snap, Google, and other big players. Image by Sony). For this reason, Sony is producing old PlayStation units to be able to sell something to its player base.
The report suggests that premium headset shipments like Google Daydream will see more growth over light mobile headsets. Google Daydream will sell the most premium headsets in 2017, getting 6.8M CCS Insight expects global sales of smartphone VR headsets to grow fivefold from 2017 to 70 million by 2021. billion by 2021.
The statement also seems to indicate the return of E3 in 2021, though perhaps not in the same format as previous years. “We look forward to bringing you E3 2021 as a reimagined event that brings fans, media and the industry together in a showcase that celebrates the global video game industry.”
Sony unveils a new virtual concert experience at CES. The glasses will be available in select worldwide markets in mid-2021. The company plans to ship its first SenseGloves Nova gloves in March 2021 and can be pre-ordered at $5,000 for a set of two gloves on the SenseGlove website. The company’s valuation is currently at $29.5
Using their public projections from Q1 2021, we might reasonably expect they spend about $6 billion on XR this year for salaries, hardware and overhead. Sony, for example, has a mature console ecosystem, with a huge relative advantage in game prices (3x), sales channels and customer base (10x+) over Quest. They make it up on the games.
XR Games, the indie VR studio behind Zombieland: Headshot Fever (2021), announced it’s secured $7 million (£5.9m), something the studio says will used to grow both its team and intellectual property as it continues to develop new XR games. This puts the studio’s lifetime outside investment to £9.9 million ($11.8m).
The Quest 2 is quite powerful and so Facebook has confirmed tha t in 2021 there won’t be the need for a Quest 2 Pro as some people were supposing. NVIDIA doubles down on Cloud Rendering and Omniverse at GTC 2021. Google is hiring waveguide developers for AR. Other relevant news. Image by NVIDIA). billion valuation.
If you recall, Zuckerberg specifically got Meta into XR because he wanted to free his company from the grip of Apple and Google (the prevailing gatekeepers of the smartphone era). The headset also launched alongside Horizon Call of the Mountain , the first native VR game based on one of Sony’s major first-party IPs.
2023: Enter Google ARCore Google’s convenient and easy-to-access ARSDK facilitates the development of WebAR experiences for cross-platform delivery. In February 2021, ARCore debuted for developers and introduced AR Foundation, which opened the platform up across Android devices. Who Can Use Google ARCore?
On the other hand, some XR prototype devices may be a simple proof of concept and may not hit end-users for years; a similar example is Google’s Starline project – first shown in 2021 – which aimed to reinvent remote meetings but is still under development.
On the other side, this is massive for Apple, that mixing the data of Apple Maps together with all these point clouds detected by the rear cameras when in use, will be able to create an AR Cloud ecosystem probably even before Facebook, Microsoft, and Google. Let’s see if Facebook will be a worthier opponent than Google. Image by Acer).
Meta’s earnings report for 2021 has both lights and shadows. We were all waiting for it, and then it finally arrived: Meta has finally released its earning reports for 2021, and for the first time it treated its Reality Labs division as a separate entity, so we know how well it is performing. Top news of the week. Image by Meta).
Image by Sony, from Road To VR). Sony announces PS5, it supports PSVR. With an online livestream of around 1 hour, Sony has finally unveiled the design of the PlayStation 5. But Sony has confirmed that while we wait for it, the PS5 will be able to work with the current PSVR device. Header image by Sony).
Sony has made a great deal of noise about their new 2021 Bravia XR OLEDs , which makes sense. The TVs are the first to feature Sony’s new Cognitive Processor XR, which sounds an awful lot like a proto-supervillain brain. The company says the processor will recreate how humans actually see things in real life. Read more.
PlayStation VR 2 Logo (Image by Sony Interactive Entertainment). Rendering of the 2021 version of the Panasonic VR glasses. Click to read the thread on Twitter… it is worth it. Now let’s dig into the best news! Further references. They looked quite cool (Image by Panasonic).
But recently, XR wild-card Google began leveraging AI frameworks to assist with the development of Project: Starline, a prototype video conferencing device that uses immersive technology. What is Google’s Project Starline? The immersive technology stack allows Google to deliver a dynamic video meeting solution potentially.
We had 500k downloads on Google Play , 100k downloads on Gear VR, and 50k on Steam. This is how we managed to get by till late 2021. The same goes for Valve, Apple, and Sony, whose established presence here would allow them to cut into the high-end section of the market without much difficulty. We almost disbanded.
The Hammersmith, London-based company has also partnered with some of the world’s biggest tech and media firms, including Apple, National Geographic, Google, Sony, Meta Platforms, Sky, IMAX, Intel, and many others.
With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. Pictures from FBEC 2021 (Image from VRTUOLUO) Who will be the most important speakers? XR technologies’ penetration in enterprises is rising rapidly.
Start off with the Sony X80J 65-inch 4K TV on sale for $698 at Walmart, which as of May 4 is 30% off its original price. Take for instance the Sony X80J 65-inch 4K Google TV that's on sale for $698 at Walmart (add the TV to your shopping cart to see the sale price). Credit: Sony. Sony X80J 65-inch 4K smart Google TV.
Our friends at ARtillery predict that AR advertising will pass the $2B mark in 2021, driven primarily by social networks. We’ve seen some great examples of entertainment marketing, such as Sony Pictures’ Spider-Man : Into the Spider-Verse campaign done by Trigger using 8th Wall’s WebAR platform a few years back.
What about Meta, Google and Apple? Google has scaled back its VR ambitions a couple of years ago, ending support for its Daydream platform in 2020. Overall, global sales of virtual and augmented reality headsets shrank 12 percent in 2022, according to research from CCS Insights , from 11 million units sold in 2021 to 9.6
One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Last year, Google also acquired North, an AR smart glass manufactures. the year of AR glasses?
The 65-inch Sony X85J Series 4K TV, which is powered by Google TV, is available for $900 from Best Buy after a $300 discount to its original price of $1,200.
Google: RawNeRF. Google first introduced RawNeRF in 2020 as an automated photogrammetry tool that can simulate the real-world lighting of a scanned object. Additionally, Google’s service lets an XR designer add post-processing elements to their digital twin, including focus, dynamic ranges, and tone mapping.
Epic Games: Reality Scan In 2021, Epic Games acquired photogrammetry solutions provider Capturing Reality, with plans to integrate the firm’s digital twin production tools into the Unreal Engine. Google uses the RawNeRF platform and data to power its immersive maps and 3D street view services.
For the latter, Google is pioneering a “search what you see” use case to point your phone at objects to contextualize or shop for them. Enterprise AR: 7 real-world use cases for 2021 Bridging the Gap To double down on all of these principles, Snap recently launched the AR Lab with ad agency giant WPP. ExpiCulture?—?Developing
The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Insane, yet companies are mapping it already.
With this operation, Facebook secures another amazing development studio (after Beat Games), making sure that it will be able to provide high-quality games for its headsets in the future, and protecting itself from hostile acquisitions of other companies (like Sony acquiring Insomniac). Facebook acquires Sanzaru Games.
I guess we’ll discover this in Mid 2021 when these glasses will launch. Rendering of the 2021 version of the Panasonic VR glasses (Image by Panasonic). Vuzix Next Generation Smart Glasses Captures 3 CES 2021 Innovation Awards for Outstanding Design and Engineering (Image by Vuzix). Google AR Cloud Streaming.
People can also view YouTube 360 videos, Google Street View, as well as the enterprise’s bespoke 360 web browser. Additionally, the room incorporates a Lenovo ThinkSmart Teams Room device, Crystal Vox Loqui 1 Speakers, a Sennheiser TeamConnect Ceiling mic, and a Sony digital camera.
million by 2021 with a compound growth rate of 56.1 The majority of the market will belong to VR, which will account for nine out of 10 headsets until 2019, but AR will pick up steam and claim a quarter of the market by 2021. Their forecast calls for the combined AR and VR headset market to reach 13.7
Apple reportedly postponed its full AR glasses “indefinitely” earlier this year, and Google reportedly killed its internal glasses project this year in favor of making the software for third parties instead. Cheaper Non-AR Glasses Coming Sooner Ray-Ban Stories shipped in 2021 as the result of a collaboration between Meta and Luxottica.
Image by Sony). Sony officially states it is going to launch the PSVR 2. PlayStation VR has been the most successful headset until now (if we exclude the crappy mobile viewers), but now it is pretty dated and people were wondering what Sony was going to do. Some people started to think that Sony could have abandoned VR.
Apple is expected to announce a high-end virtual reality headset sometime this year, while Sony just released the well-received PSVR 2 for console gamers. The first launch will come this fall with the second generation of Meta’s camera-equipped smart glasses it released in 2021 with Luxottica, the parent company of Ray-Ban.
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