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Google is reportedly set to acquire Canada-based eye-tracking startup AdHawk Microsystems Inc. As reported by Bloomberg’s Mark Gurman, Google is allegedly acquiring AdHawk for$115 million, according to people with knowledge of the matter. In 2022, Bloomberg reported the company was in the final stages of an acquisition by Meta.
In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 could be the key year for XR. 2022-2023 are the years when VR should grow a lot (Image by Road To VR). VR is not only for enterprise.
The same has happened with Apple, which is now offering bonuses to employees to keep them inside the company. Apple has performed very strategic acquisitions as well, and the news of the week is that Snap has acquired Compound Photonics to gain a key supplier of LCOS and Microled displays. Apple may have delays for its headset.
This week we had another report from supply chain analyst Ming-Chi Kuo, that is said to very reliable in rumors about Apple (even if he only made wrong predictions about Apple Glasses, but this is none of my business). More info (Report by Kuo) More info (Report about Apple Glasses). Apple announces minor XR news at WWDC 2021.
We’re talking, of course, about Google Glass. Google Glasses were the first arguably-AR glasses on the consumer market, coming out in 2013. After all, it was a Google product and a lot of people expected the world. Google Glass retired to the enterprise sector and much of the public gave up on AR glasses.
Oculus is stopping selling the Go, will stop accepting apps for its store in December 2020 and will just keep supporting the headset until 2022, when it will be definitely discontinued. Google is going to buy North. Google adds depth APIs to ARCore. Apple adds spatial audio to AirPods. Image by North).
New reports highlight some episodes of the life of Apple XR glasses. This week The Information has written a long report about the history of Apple XR glasses. Google launches “Immersive Stream for AR”. Chinese giant Baidu (The Google of China) has announced its XiRang platform aimed at building the metaverse.
— VR Nima (@NimaZeighami) January 5, 2022. Shiftall MeganeX is slated to launch sometime in Spring 2022, and it will be priced at around $900 , so it will also be quite expensive. The company plans to provide TactGlove DK Kits starting in the 2 nd quarter of 2022, then officially release the consumer version in late 2022.
We know that Apple has been developing an AR headset since at least 2017, but outside of what we gathered from files hidden in iOS 13.1 The report maintains that Apple is set to deliver a stereoscopic AR headset (dual displays) in a glasses form-factor which is said to rely on an iPhone for all data processing.
Plus its since 2022 circa that we started seeing a lot of kids in the platform, but developers saw the 80% loss in revenues start around half of 2024 when Meta changed its store. More info Android XR to guarantee camera access Google confirmed to me that the Android XR operating system will offer camera access in the same way phones do.
As shown in the Google Glass era, cultural receptivity and comfort levels for face-worn hardware (with a camera, no less) will be a years-long uphill climb. But history tells us if anyone can accomplish that feat of mainstreaming emerging tech – or at least catalyze the process – it’s Apple. Apple of My Eye.
Will the Apple Vision Pro be discontinued? In the last couple of months, numerous reports have emerged suggesting that Apple is either slowing down or completely halting production of its flagship headset. So, what does that mean for Apple’s future in the extended reality market? Apple Cuts Vision Pro Shipments: Is This the End?
According to a report from The Information , ByteDance subsidiary Pico Interactive is pulling the release of its next consumer-focused standalone headset in effort to no longer compete directly with Meta Quest, instead positioning its next device to compete with Apple’s $3,500 Vision Pro mixed reality headset.
Probably we’ll hear new big shots fired at CES in January 2022. Called Cities: VR, it will bring the city-building and management simulation to Oculus Quest 2 in Spring 2022; Polyarc has confirmed that is working on Book 2 for Moss and expects to release it for PSVR in Spring 2022. Apple may announce its headset at WWDC 2022.
Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” So why Apple, and why now? And that’s in spite of its $3,500 price tag.
Image by Google). Google is reportedly working on an AR operating system. In some of my past newsletters, I warned you that we shouldn’t forget about Google/Alphabet in the race to our mixed reality future. Now we have finally an official confirmation of the fact that Google is working on an AR device. Tilt Brush).
Google is in "final talks" to acquire AdHawk, a startup that makes ultra-low-power eye tracking tech for headsets and glasses, Bloomberg reports. If it goes through, AdHawk employees will join Google's Android XR team. If it goes through, AdHawk employees will join Google's Android XR team.
The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.
I’ve read a lot of articles and XR news this week, but actually, at the end of the day, nothing relevant has happened, except for the usual rumor about Apple… so you can close this roundup now… no ok, I’m kidding! This doesn’t sound to me very “Apple”. And by the way, on the personal side, things are going well for me!
Google’s directly competing services aren’t on Vision Pro, but that doesn’t mean the company isn’t doing business on Apple’s headset altogether, as it has now brought two of its most influential VR games to Vision Pro. This technically makes for the first Google-owned apps to release on Vision Pro.
Apple glasses are coming in 2021–2022 and they are incredibly sleek. Apple glasses are coming. The glasses are expected to run a new operating system, rOS (or reality OS), and Apple is exploring touch panels, voice activation, and head gestures as a means of control. Apple is really good at selling stuff.
New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.
Among the biggest technology brands in the world, and a major name for any company interested in advertising within the digital world, Google has plenty to offer in XR promotion. Most companies investing in concepts like SEO and content marketing will already have a strong knowledge of Google and the company’s wide range of tech resources.
Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait.
To keep you up to speed about the latest developments, we assembled the trends in AR you to watch out for in 2022. However, in cases where a reliable Wi-Fi network already exists, Apple’s iPhone AR is good enough to handle indoor positioning using Wi-Fi RF patterns. 6Augmented Reality Trends to Watch Out for in 2022.
Owlchemy Labs, the Google-owned VR studio, announced it’s bringing the chart-topping VR games Job Simulator (2016) and its sequel Vacation Simulator (2019) to Apple Vision Pro. The post Two Classic VR Games From Google’s VR Studio Coming Soon to Vision Pro appeared first on Road to VR.
Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. Other relevant news. News worth a mention.
I can’t wait to discover more on Q3 2022 when the headset should be launched. Apple chips may be its secret weapon for XR. The new Apple M-series chips continue to make strides in the tech communities: they are proving to be fast and reliable while being small and consuming little battery power. literally can’t wait.
The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.
The agreement was a big enough deal that the CEOs of both companies made the announcement together during the IFA 2022 conference. “We’re But there’s likely another major reason for this partnership—it brings two allies together against a common threat: Apple.
As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Facebook and Apple will jumpstart the smartglasses ecosystem.
Let’s take a look at some of the augmented reality trends driving innovation in 2022. APPLE ARKIT 5 The latest version of Apple’s open source mobile augmented reality development toolset, ARKit 5 , offers significant improvements from ARKit 4. The improving technology also stands to allow for greater efficiency in the workplace.
This was certainly the case of Google Glass back in 2012. Many argued that Google Glass was too expensive and sought to meet a non-existing need. And when it comes to consumer wearables, rumors are flying that Apple is planning to release its own version of AR glasses by 2022. A great example here is the smartwatch.
To characterize activity so far and to extrapolate market directions, we’ll take a closer look at three examples: Apple, Google and Bose. Starting with Apple, understanding its hearables ambitions requires first looking at its rumored AR glasses. Regardless of timing, we remain confident that Apple AR glasses are coming.
In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new.
Alongside Apple’s marketplace debut next week, XR devices may have their mainstream moment in 2024. Since 2022, Disney worked on various XR initiatives to help build start-ups and to assist with the firm’s own R&D into Disney-branded XR entertainment services. However, in 2023, the momentum shifted.
Not only are Snapdragon chips in every single one of Meta’s standalone XR headsets, the two companies publicly announced a multi-year collaboration around XR chipsets back in 2022. Hugo Swart reveals Snapdragon XR2 | Image courtesy Qualcomm “After 20 years at Qualcomm, I am embarking on a new journey,” Swart announced.
I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. What is even more interesting is that this device will be built in partnership with Google and Qualcomm.
Google used its I/O Developer Conference this year to introduce the world to the latest family of Pixel products, including a new member in the Pixel Watch. Yes, the long-awaited smartwatch has finally been announced, giving hope to Android users awaiting a true rival to the Apple Watch. While the Pixel Watch won’t… Read more.
Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Fast-forward a few years from the failing Google Glass, and now it turns out the popularity of smart-glasses has increased again, thanks to numerous new developments.
18, 2022, 3:08 p.m. EDT Google Maps is back up and running all over the world as of Friday afternoon. Google Maps went down Friday, March 18, for some users, making it difficult to find directions for driving, walking, biking and modes of transportation. Other apps that use Google Maps are experiencing issues as well.
— Boz (@boztank) April 14, 2022. Bosworth says the 25% platform fee will also be applied to other platforms beyond the web-based version, albeit after Apple/Google/Whoever takes their cut. Like on the Meta platform for Quest, that works out to (depending on the platform) more or less an effective rate of 47.5%
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