AR Insider

DECEMBER 8, 2020

As shown in the Google Glass era, cultural receptivity and comfort levels for face-worn hardware (with a camera, no less) will be a years-long uphill climb. But history tells us if anyone can accomplish that feat of mainstreaming emerging tech – or at least catalyze the process – it’s Apple. Apple of My Eye.

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Road to VR

DECEMBER 13, 2023

According to a report from The Information , ByteDance subsidiary Pico Interactive is pulling the release of its next consumer-focused standalone headset in effort to no longer compete directly with Meta Quest, instead positioning its next device to compete with Apple’s $3,500 Vision Pro mixed reality headset.

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Road to VR

MAY 19, 2020

We know that Apple has been developing an AR headset since at least 2017, but outside of what we gathered from files hidden in iOS 13.1 The report maintains that Apple is set to deliver a stereoscopic AR headset (dual displays) in a glasses form-factor which is said to rely on an iPhone for all data processing.

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Road to VR

MARCH 12, 2024

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” So why Apple, and why now? And that’s in spite of its $3,500 price tag.

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Road to VR

FEBRUARY 28, 2024

The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.

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The Ghost Howls

DECEMBER 6, 2021

Probably we’ll hear new big shots fired at CES in January 2022. Called Cities: VR, it will bring the city-building and management simulation to Oculus Quest 2 in Spring 2022; Polyarc has confirmed that is working on Book 2 for Moss and expects to release it for PSVR in Spring 2022. Apple may announce its headset at WWDC 2022.

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Road to VR

MAY 28, 2024

Google’s directly competing services aren’t on Vision Pro, but that doesn’t mean the company isn’t doing business on Apple’s headset altogether, as it has now brought two of its most influential VR games to Vision Pro. This technically makes for the first Google-owned apps to release on Vision Pro.

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The Ghost Howls

JANUARY 30, 2023

I’ve read a lot of articles and XR news this week, but actually, at the end of the day, nothing relevant has happened, except for the usual rumor about Apple… so you can close this roundup now… no ok, I’m kidding! This doesn’t sound to me very “Apple”. And by the way, on the personal side, things are going well for me!

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ARVR

DECEMBER 2, 2021

To keep you up to speed about the latest developments, we assembled the trends in AR you to watch out for in 2022. However, in cases where a reliable Wi-Fi network already exists, Apple’s iPhone AR is good enough to handle indoor positioning using Wi-Fi RF patterns. 6Augmented Reality Trends to Watch Out for in 2022.

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The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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Road to VR

SEPTEMBER 3, 2022

The agreement was a big enough deal that the CEOs of both companies made the announcement together during the IFA 2022 conference. “We’re But there’s likely another major reason for this partnership—it brings two allies together against a common threat: Apple.

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Road to VR

FEBRUARY 16, 2024

Owlchemy Labs, the Google-owned VR studio, announced it’s bringing the chart-topping VR games Job Simulator (2016) and its sequel Vacation Simulator (2019) to Apple Vision Pro. The post Two Classic VR Games From Google’s VR Studio Coming Soon to Vision Pro appeared first on Road to VR.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.

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The Ghost Howls

MARCH 14, 2022

I can’t wait to discover more on Q3 2022 when the headset should be launched. Apple chips may be its secret weapon for XR. The new Apple M-series chips continue to make strides in the tech communities: they are proving to be fast and reliable while being small and consuming little battery power. literally can’t wait.

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ARVR

JANUARY 21, 2022

Let’s take a look at some of the augmented reality trends driving innovation in 2022. APPLE ARKIT 5 The latest version of Apple’s open source mobile augmented reality development toolset, ARKit 5 , offers significant improvements from ARKit 4. The improving technology also stands to allow for greater efficiency in the workplace.

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The Ghost Howls

NOVEMBER 14, 2022

Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. Other relevant news. News worth a mention.

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The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait.

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The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Facebook and Apple will jumpstart the smartglasses ecosystem.

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AR Insider

OCTOBER 8, 2019

To characterize activity so far and to extrapolate market directions, we’ll take a closer look at three examples: Apple, Google and Bose. Starting with Apple, understanding its hearables ambitions requires first looking at its rumored AR glasses. Regardless of timing, we remain confident that Apple AR glasses are coming.

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ARPost

FEBRUARY 24, 2020

This was certainly the case of Google Glass back in 2012. Many argued that Google Glass was too expensive and sought to meet a non-existing need. And when it comes to consumer wearables, rumors are flying that Apple is planning to release its own version of AR glasses by 2022. A great example here is the smartwatch.

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ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new.

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AR Insider

JANUARY 16, 2020

The first 2020 prediction involves the question on everyone’s mind: Apple AR glasses. Given Apple’s ability to mainstream emerging tech, the AR sector is hoping for some of that signature halo effect to accelerate things. That could come in the form of Apple AR glasses and their mainstreaming effect. Training Wheels.

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GizModo VR

MAY 11, 2022

Google used its I/O Developer Conference this year to introduce the world to the latest family of Pixel products, including a new member in the Pixel Watch. Yes, the long-awaited smartwatch has finally been announced, giving hope to Android users awaiting a true rival to the Apple Watch. While the Pixel Watch won’t… Read more.

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Digital Trends

JULY 24, 2022

Let the battle of the high-end cheap smartphones begin: Google Pixel 6a vs. Apple iPhone SE (2022). Which one is right for you?

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Road to VR

JANUARY 3, 2024

Apple Announces Vision Pro Image courtesy Apple The News Apple announced is Vision Pro headset in June of 2023 marking the company’s first public step into the XR headset space. Apple also boldly announced the headset’s staggering $3,500 price, despite a launch date set for nearly a year later.

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XR Today - Virtual Reality

JUNE 13, 2022

Among the biggest technology brands in the world, and a major name for any company interested in advertising within the digital world, Google has plenty to offer in XR promotion. Most companies investing in concepts like SEO and content marketing will already have a strong knowledge of Google and the company’s wide range of tech resources.

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ARPost

JANUARY 29, 2020

Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Fast-forward a few years from the failing Google Glass, and now it turns out the popularity of smart-glasses has increased again, thanks to numerous new developments.

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Road to VR

FEBRUARY 27, 2024

Not only are Snapdragon chips in every single one of Meta’s standalone XR headsets, the two companies publicly announced a multi-year collaboration around XR chipsets back in 2022. Hugo Swart reveals Snapdragon XR2 | Image courtesy Qualcomm “After 20 years at Qualcomm, I am embarking on a new journey,” Swart announced.

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Mashable VR

MARCH 18, 2022

18, 2022, 3:08 p.m. EDT Google Maps is back up and running all over the world as of Friday afternoon. Google Maps went down Friday, March 18, for some users, making it difficult to find directions for driving, walking, biking and modes of transportation. Other apps that use Google Maps are experiencing issues as well.

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Digital Trends

MARCH 16, 2022

Apple's iPhone SE (2022) is finally here. But is it good enough to take on the Google Pixel 5a 5G? Here's how the two sub-$500 phones stack up.

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VRScout

FEBRUARY 16, 2022

But did you know that before there was Pokémon GO , Niantic launched a sci-fi-based AR game called Ingress Prime that used OpenStreetMap and Google Maps to create a citywide geocaching game of capture the flag? link] — Megan Quinn (@msquinn) February 15, 2022. Audio AR is in the early stages and we’re leaning in.

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VRScout

OCTOBER 12, 2022

During the Meta Connect 2022 conference, the company revealed a new mixed reality mini-mission for its popular I Expect You to Die series as well as an official release date for Among Us VR. Some of their clients include companies such as Microsoft, Google, Apple, The Walt Disney Company, The National Institute of Health , and Yale.

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ARVR

JANUARY 24, 2022

This was the topic of the latest ARtillery report, Spatial Computing: 2021 Lessons; 2022 Outlook. Enterprise AR: 7 real-world use cases for 2021 Search What You See After unpacking our prediction about 2022 AR ad revenue gains last week , we switch gears to drill down on a separate prediction: visual search’s rise. ExpiCulture?—?Developing

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Mashable VR

MAY 24, 2022

Apple sent out the press invite for the 2022 edition of its annual Worldwide Developer Conference, or WWDC, on Tuesday. You’ll be able to watch it live on Apple’s website. Credit: Apple. It’s a software showcase for Apple, so don’t expect to see a new iPhone. Taylor) Swiftly approaching?

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GizModo VR

SEPTEMBER 9, 2022

We’ve used both sets of native apps for years, and thought it was time to deliver our verdict for 2022. Choosing a phone isn’t just about choosing between iOS and Android: It’s also about deciding which apps you’re going to pick for your emails, your driving directions, your music, and everything else. Read more.

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ARVR

MAY 2, 2022

As we roll through 2022, it’s time for our annual ritual of synthesizing the lessons from recent history and formulating the outlook for the near term. Entitled Spatial Computing: 2021 Lessons; 2022 Outlook , it joins our report excerpt series. it’s Apple. But the question is, what’s Apple’s strategy?

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Mashable VR

MARCH 27, 2022

The Russian payment card system called Mir will no longer be hosted on Apple Pay, adding to the existing restrictions against Russian economic activity enacted via Apple's contactless payment service. Apple also alerted Russia's National Card Payment System (NSPK). SEE ALSO: Apple says Tap to Pay is coming later this year.

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