The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 could be the key year for XR. 2022-2023 are the years when VR should grow a lot (Image by Road To VR). VR is not only for enterprise.

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Apple Oculus China Magic Leap 513

Road to VR

MAY 18, 2022

Apple is a notorious black box when it comes to internal projects, although sometimes details based on supply chain rumors shed a sliver of light on what might be happening with the company’s AR/VR headset behind closed doors. The report says Cook “rarely visits the group at its offices away from the main Apple campus.”

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Apple Magic Leap AR Virtual Reality 288

ARPost

FEBRUARY 8, 2023

See Also: The Future Is Now: 2023 Metaverse and XR Predictions Worth Looking Into Think how Microsoft revolutionized personal computers, or how Apple changed the mobile phone market forever. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. What Is Everyone Working On?

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Hardware Magic Leap Eye Tracking Hand tracking 362

XR Today - Big XR News tag

APRIL 28, 2023

This is a significant decline from the $695 million in revenues the division generated in the same quarter of 2022. The company faces increased competition from other VR and AR companies, such as Sony and Apple. Microsoft first announced its acquisition in 2022.

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Magic Leap Microsoft Florida Industry 68

The Ghost Howls

JUNE 6, 2022

Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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Upload VR

OCTOBER 1, 2024

With passthrough headsets still years out, and Magic Leap still focused on consumers, Microsoft dominated the enterprise AR market for years with HoloLens 2. Magic Leap pivoted to enterprise just one month after HoloLens 2 launched, and in 2022 launched Magic Leap 2 with a wider field of view and more powerful compute unit.

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Microsoft Magic Leap Software Eye Tracking 145

Road to VR

SEPTEMBER 27, 2021

Nreal is probably best known for its smartphone-tethered AR glasses, dubbed Nreal Light which made headlines back at CES 2019 for its relatively small form-factor in comparison to Magic Leap One or Microsoft HoloLens. The company’s Series C comes at a time when Apple is clearly making preparations for its own XR headsets.

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South Korea AR Magic Leap China 363

ARVR

AUGUST 23, 2022

LOS ANGELES, August 14, 2022: ARtillery Intelligence has released a new report that projects headworn AR revenue to grow from $1.85 In that light, its appeal will lie in elegant integration with other Apple hardware and wearables. Beyond Apple’s speculative entrance, current players continue to define shifts in the headworn AR market.

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Magic Leap AR Los Angeles Wearables 147

ARVR

MARCH 16, 2023

2022 was an incremental year for AR & VR, which both continue to gradually push forward in gaining mainstream traction. Our research arm ARtillery Intelligence’s recent report Spatial Computing: 2022 Lessons, 2023 Outlook tackles these questions. And that’s where headworn AR’s biggest looming topic factors in: Apple.

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The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Image by Nreal).

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Apple Magic Leap Gaming AR 276

Upload VR

OCTOBER 30, 2024

In 2020 Mozilla laid off 250 employees including staff working on Firefox Reality, and in 2022 handed over the project to "open source software consultancy" Igalia, which relaunched it as Wolvic. Originally, WebXR only supported fully immersive VR, and this limitation still exists on Apple Vision Pro for example. Update 1.0's

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AR Eye Tracking Magic Leap Augmented Reality 108

XR Today - Mixed Reality tag

OCTOBER 7, 2022

Magic Leap. Focused primarily on the business world and corporate uses for Extended Reality, Magic Leap produces a range of powerful headsets with built-in speakers, sensors, and spatial audio. At this time, Apple is still working on its own AR glasses and advanced XR headsets.

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XR Today - Augmented Reality tag

APRIL 26, 2024

Pitched as the next potential ‘Canva of AR’, the Trace platform offers tools for developers to create immersive content for a range of devices, including phones, AR glasses, and spatial computing hardware, such as the Apple Vision Pro. ” Trace is made up of a team with backgrounds from Magic Leap, Disney, Samsung, DARPA, and Harvard.

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Magic Leap AR Augmented Reality Tools 88

ARVR

OCTOBER 18, 2022

Another accelerant that accounts for steep revenue growth is the ultimate wild card in the AR glasses world noted above: Apple (more on that in a bit). Purpose-Built Back to Apple, speculation on its market entrance (timing and substance) could fill its own article. But it’s not just about Apple.

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AR Magic Leap Hardware Apple 182

XR Today - Mixed Reality tag

JANUARY 24, 2024

The firm also states that as several new headsets are emerging on the market this year, from Apple’s confirmed Vision Pro to rumoured devices from Samsung, the move to support MRTK3 prepares taqtile for an increased range of end-users. More on MRTK3 Microsoft’s latest third integration of the MRTK toolkit debuted in 2022.

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Magic Leap Microsoft Hardware AR 97

ARPost

NOVEMBER 10, 2022

Given the investment in this virtual space by companies including Meta, HTC, ByteDance’s Pico, and soon… Apple with their anticipated headset likely to be announced in 2023 , the AR/VR market is a major player in the music industry, even spawning the “Best Metaverse Performance” category in the 2022 MTV VMAs.

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Virtual Reality Magic Leap Iceland AR 448

The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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AR Apple Microsoft Ukraine 307

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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Apple AR Microsoft Magic Leap 259

XR Today - Augmented Reality tag

JULY 11, 2022

Here are some of the main companies you should be watching in 2022. Unity and Magic Leap. Magic Leap, on the other hand, is one of the most significant companies in the Mixed Reality world, creating enterprise-ready smart glasses. It will be interesting to see what Valve delivers next.

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Eye Tracking Magic Leap Hand tracking Microsoft 80

XR Today - Augmented Reality tag

JUNE 16, 2022

Augmented reality (AR) remote guidance solutions experts Arvizio announced on Wednesday added support for its Instructor solution for Apple iPads and iPhones, as well as Android smartphones. Arvizio (@ArvizioReality) June 15, 2022. We’ve launched our mobile solution! Details: [link] pic.twitter.com/6YZVutslCM.

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AR Apple Magic Leap Construction 84

ARPost

DECEMBER 10, 2022

While almost all non-Apple mobile devices run Android, it is also the backbone of many XR headsets.). See Also: Is 2022 the Year for Consumer AR Glasses? “At For example, Magic Leap has had a partnership with Google Cloud for the past year now. NVIDIA offers CloudXR that streams XR content to Android and Windows devices.

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Magic Leap Software Hardware Amazon 381

XR Today - Augmented Reality tag

JULY 21, 2022

Arvizio (@ArvizioReality) July 20, 2022. the company announced that the SaaS platform is debuting on the upcoming Magic Leap 2 headset, ready for the device’s general availability in September this year. AR Instructor is available on other headsets, including Microsoft’s HoloLens 2 and the original Magic Leap device.

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Tools Magic Leap Hardware AR 93

The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.

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Augmented Reality Magic Leap AR Apple 476

XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. This month is proving a pivotal moment in the XR consumer landscape.

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Apple Immersion Industry Hardware 80

XR Today - Augmented Reality tag

JUNE 21, 2024

In 2022, hope was revived with the introduction of “ Project Iris ”, a new project intended to help Google compete with companies like Apple, and their Vision Pro headset. More recently, Google also shared that it was partnering with Magic Leap on a new solution. Will Google and Magic Leap Create a New Set of Specs?

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Google AR Magic Leap Augmented Reality 115

XR Today - Virtual Reality

NOVEMBER 29, 2023

Despite the 2022 Metaverse boom that swept imagination and scepticism equally, 2023 was tough during H1 for the immersive industry. Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets.

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Apple Industry Trends Hardware 243

XR Today - Augmented Reality tag

NOVEMBER 16, 2023

The Arvizio’s Quest 3 AR Instructor support follows the inclusion of various other leading headsets, such as Microsoft HoloLens 2 and the Magic Leap 2. With the addition of Magic Leap 2, and robust feature enhancements, Arvizio’s AR Instructor 2.0

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AR Magic Leap Training Immersion 101

Road to VR

FEBRUARY 10, 2022

Making an AR headset accessible enough for consumers is a vastly different challenge to producing higher cost enterprise headsets— just ask Magic Leap. — Alex Kipman (@akipman) February 3, 2022. Alex Kipman wearing HoloLens 2, Image courtesy Microsoft.

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Road to VR

JUNE 7, 2022

What you’re seeing here is a fully functional display prototype (ie: working images through the lens, but battery and compute are not on-board) that I got to check out at last week’s AWE 2022. Here’s a look at how the optical engine has been shrunk when moving from 1D expansion to 2D expansion.

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AR Magic Leap Apple Course 363

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Arrives in 2022, with glasses to follow sometime before 2025).

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XR Today - Augmented Reality tag

FEBRUARY 20, 2023

Nreal, Meta, Magic Leap, and RealWear produce AR devices that suit consumer, enterprise, or industrial environments. For example, the two firms teamed up to present an immersive broadcast of the Tour de France in 2022. Magic Leap Magic Leap’s most recent AR smart glasses market offering is the Magic Leap 2 device.

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Magic Leap AR Immersion Hardware 108

The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.

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HTC Apple Magic Leap AR 429

The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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AR Insider

APRIL 6, 2020

This category includes Magic, Leap One and Nreal Light. Given Magic Leap’s rumored 6K unit sales and Nreal’s late-year launch, 250,000 units in 2020 would have to rely on hefty enterprise HMDs sales. The latter assumes Apple’s market entrance in 2022 which itself is even a wild card.

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AR Insider

JANUARY 1, 2020

Projections from our research arm, ARtillery Intelligence , peg the consumer AR glasses inflection in 2022 ( based largely on Apple). Signals that inform projections include the halo effect and acceleration that Apple’s rumored AR glasses could ignite. Header image credit: Magic Leap.

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AR Software Magic Leap Hardware 196

Upload VR

SEPTEMBER 27, 2024

Once I got to the home menu of Orion I immediately thought of Magic Leap and HoloLens and XREAL and Tilt Five rather than Meta Quest or even the Apple Vision Pro. Unlike Apple Vision Pro, because of the wristband, I did this behind my back. Because we’re not seeing through cameras, aka “passthrough”.

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AR Magic Leap Apple Eye Tracking 144

Upload VR

JANUARY 7, 2024

Since 2022 Xreal has focused on its Air line of media glasses, which until now all lacked positional tracking or true AR capability, instead just mirroring connected devices to a head-locked virtual monitor. Xreal Air 2 Ultra are true AR glasses, but they only work with two specific Samsung phones.

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