The Ghost Howls

FEBRUARY 18, 2025

The success of the Ray-Ban Meta has triggered the smartglasses hype: when I was at CES, I saw many startups launching their AI-powered smartglasses and we have heard rumors of all the major brands (including Apple and Samsung) working on their own smartglasses devices, too. But as usual, I warn you to be careful of the hype.

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Upload VR

JANUARY 7, 2025

Nvidia's GeForce Now cloud flatscreen gaming service will support the web browsers of Quest 3, Pico, and Apple Vision Pro headsets later this month. The support, coming later this month, will include Quest 3, Quest 3S, "all" Pico headsets, and Apple Vision Pro.

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XR Today - Virtual Reality

JANUARY 31, 2024

Apple Vision Pro apps, coming to Apple’s latest spatial computing experience, will ensure individuals and teams can make the most of their new headset. Initially, Apple didn’t reveal much information about the apps available on the Vision Pro. Think of things like the Apple iCloud and Wallet apps.

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XR Today - Virtual Reality

MAY 15, 2024

Apple Vision Pro Facetime is one of the first features most people experimented with when they finally received their spatial computing headset. Apple Vision Pro Facetime is just one example. The feature was even highlighted at WWDC 2023 , when Apple gave us our initial sneak peek into its new headset.

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The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Image by Nreal).

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AR Insider

APRIL 15, 2020

Why is Apple Buying NextVR. Two such companies apparently found ports in the storm last week: NextVR reportedly is being acquired by Apple, and 6D.ai Apple and NextVR. The obvious question is: what does NextVR have that could be worth $100m to Apple? Find out more or contact us to participate here. by Devon Copley.

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The Ghost Howls

SEPTEMBER 6, 2022

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. It seems that one of Apple’s shell companies has just registered the trademarks “Reality One”, “Reality Pro”, and “Reality Processor”.

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The Ghost Howls

JANUARY 15, 2023

Quest 1 users who currently have access to Meta Horizon Home social features will lose access to these features on 5 March 2023. Some selected developers have received the Apple headset. Could this really be the year of the Apple headset? Congress is stopping the acquisition of more Microsoft IVAS headset. Matias Nassi.

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XR Today - Virtual Reality

AUGUST 2, 2024

” First Look at Microsoft Co-pilot AR Smart Glasses? According to a report by Windows Latest, Microsoft has recently filed a patent request that offers a potential first look at a pair of augmented reality smart glasses.

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The Ghost Howls

JUNE 4, 2023

I need to rush out this newsletter episode because otherwise tomorrow Apple launches its headset and no one will read my articles: everyone will be too busy reading “The top 5 features of the Apple headset” or “The 7 reasons why the Apple headset can revolutionize peeling potatoes”. How is Apple going to sell this headset?

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The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

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The Ghost Howls

NOVEMBER 7, 2022

Sony Interactive Entertainment has finally announced that PSVR 2 will be launched on February 22nd, 2023 for $549. The collaboration between Microsoft and Samsung is now over. Some months ago, some important magazines leaked that Microsoft might have abandoned the HoloLens project. (Image by Sony Interactive Entertainment).

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Road to VR

JANUARY 21, 2022

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs.

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The Ghost Howls

MARCH 20, 2023

The support will continue until September 15th, 2023 and its most recent system images will remain publicly available until at least April 1st, 2024. A pretty useless one, like all the rumors about Apple and its glasses. And instead… electronic components… wow, only geniuses at Apple could think about it. inside warehouses).

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Road to VR

APRIL 22, 2024

Meta today announced it’s opening its operating system to third-parties , and has named three heavy weights that have pledged support for its newly renamed Meta Horizon OS: Asus, Lenovo, and Microsoft’s Xbox. Microsoft subsequently shut down the Windows Mixed Reality platform in late 2023.

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The Ghost Howls

MARCH 7, 2022

Last month, we got to know that (according to a rumor) Samsung is working together with Microsoft on new AR glasses, most probably powered by a Qualcomm chipset. With the rumors intensifying, and with Apple always closer to entering the market, I am expecting an announcement for this year. PSVR 2 may launch in Q1 2023.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. We can expect so all big tech companies to comply with it in 2023. Fairer competition.

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The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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XR Today - Mixed Reality tag

FEBRUARY 20, 2025

How much do you know about Microsoft XR for enterprises? While Microsoft might not have the same selection of proprietary hardware solutions as companies like Meta, the company is still deeply invested in extended reality. Want to learn more about Microsofts XR Vision?

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The Ghost Howls

AUGUST 21, 2023

More info Other relevant news (Image by Microsoft) Microsoft discontinues Kinect for Azure Microsoft has decided to discontinue its latest iteration of the Kinect sensor, dubbed Kinect For Azure DK. Microsoft will stop selling its Kinect For Azure sensor in October 2023, or until the supplies last. This seems good.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay.

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Road to VR

AUGUST 1, 2023

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

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The Ghost Howls

NOVEMBER 21, 2023

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. I’ll try to summarize all of that, especially for what concerns the announcements related to our XR space.

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VRScout

APRIL 24, 2023

pic.twitter.com/DDOfTMCxH5 — Ray Wong (@raywongy) April 21, 2023 Humane’s wearable, which was developed through the use of AI technology, mimics how people interact with the world around them. “In Patrick Gates, the company’s chief technology officer, is a former Apple senior director.

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The Ghost Howls

SEPTEMBER 22, 2019

The glasses, codenamed Orion, should be made to replace smartphones and are slated for a release date of 2023–2025, that seems very reasonable, considering that no present tech is able to create truly consumer AR. We may know the field of view of Apple AR headset. All of this seems cool, but also very confused.

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The Ghost Howls

AUGUST 24, 2020

Who doesn’t want to do that can still use his/her Oculus account to log in until 2023 , but he/she won’t be able to use all the social functionalities of the device (like Venues, Horizon, etc…). After 2023, the devices won’t be guaranteed to work with an Oculus login. Apple threatens future support in Unreal Engine.

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The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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AR Insider

APRIL 16, 2021

XR Talks: Microsoft Doubles Down on AR. This is the reason that Microsoft has solely targeted the enterprise for HoloLens 2. It’s clear that Microsoft made some hard but strategic decisions along that sliding scale. That reality once again validates Microsoft’s enterprise focus. Double-Edged Sword.

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ARPost

FEBRUARY 8, 2023

See Also: The Future Is Now: 2023 Metaverse and XR Predictions Worth Looking Into Think how Microsoft revolutionized personal computers, or how Apple changed the mobile phone market forever. With it being the most decorated VR headset at CES 2023, expect them to go toe-to-toe with Meta for dominance in the market.

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Upload VR

MAY 20, 2022

Apple is ramping up development of the operating system for its headset, with a plan to launch in 2023, Bloomberg’s Mark Gurman reports. Apple has in recent weeks ramped up development of realityOS (rOS), its operating system that the headset will run, and previewed the headset to the board of directors, Gurman reports.

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AR Insider

DECEMBER 10, 2020

Army’s multi-year contract with Microsoft to deploy Hololens 2 for logistics and combat. Another factor that could stimulate a consumer AR spending shift is Apple. Its smart glasses are projected to hit the market in 2022, which could create a classic Apple “halo effect.” This total also includes the U.S.

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The Ghost Howls

JULY 24, 2023

But I hope you’ll enjoy this newsletter coming from the world of the undead anyway… Top news of the week (Image by Apple) Apple starts accepting applications for Vision Pro devkits Apple has started accepting applications from interested developers to get a Vision Pro to develop XR experiences.

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The Ghost Howls

MAY 1, 2023

And Meta will keep putting a lot of money towards this vision : in Q1 2023, the losses of Meta Reality Labs have been in the order of magnitude of billions of dollars, again. An important XR manufacturer has just launched a plastic cardboard in 2023. I think this is a wonderful piece of news for the ecosystem. Yes, you’ve read it well.

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XR Today - Augmented Reality tag

JULY 29, 2024

As reported by Windows Latest , Microsoft recently filed a patent request showing a potential first look at a pair of augmented reality smart glasses. Notably, the recent Microsoft patents highlight how the firm has worked on the upcoming potential product since at least 2023 – based on patent-filling information.

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XR Today - Mixed Reality tag

FEBRUARY 3, 2023

Microsoft’s mixed reality (MR) division is constantly under the microscope of the technology media landscape. The news comes after Microsoft closed the doors on Altspace VR (virtual reality), the collaboration and socialization Metaverse platform. Although, Microsoft’s IVAS headset is facing hurdles.

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XR Today - Virtual Reality

NOVEMBER 29, 2023

At the start of the year, the technology industry faced layoffs as some major firms, such as Meta, started 2023 cautiously. Despite the 2022 Metaverse boom that swept imagination and scepticism equally, 2023 was tough during H1 for the immersive industry. However, the narrative quickly switched towards the middle of the year.

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