ARPost

JANUARY 13, 2023

These accolades include being named a CES® 2023 Innovation Awards Honoree , one of TIME’s Best Innovations of 2022 , and winning the Fast Company 2022 Innovation by Design Award. The VITURE One, together with its Mobile Dock, was available for demos at CES 2023. Redefining the Future of Wearable Tech. What’s next for VITURE?

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Wearables Entertainment Immersion Google 389

The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. What is even more interesting is that this device will be built in partnership with Google and Qualcomm.

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The Ghost Howls

DECEMBER 19, 2022

Actually, this week, Microsoft’s new mixed reality VP Scott Evans said that Microsoft is carrying on many innovations in various technological fields, and it is expecting the right time to release an update of the HoloLens. Google may be working on a bracelet and a ring for its glasses. Learn more. Learn more. Learn more.

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ARVR

MARCH 16, 2023

As we roll into 2023, it’s time for our annual ritual of synthesizing the lessons from the past twelve months and formulating the outlook for the next twelve. Our research arm ARtillery Intelligence’s recent report Spatial Computing: 2022 Lessons, 2023 Outlook tackles these questions. Beyond the “if?” is the question of “what?”

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The Ghost Howls

MARCH 1, 2024

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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Trends Apple Google Unity 461

ARPost

JANUARY 29, 2020

Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Fast-forward a few years from the failing Google Glass, and now it turns out the popularity of smart-glasses has increased again, thanks to numerous new developments.

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AR Augmented Reality Trends Healthcare 414

XR Today - Mixed Reality tag

AUGUST 9, 2023

Microsoft has picked volumetric video company Arcturus as its primary marketing partner for its Microsoft Mixed Reality Capture Studios (MRCS) solution provider. Announced on Monday at the SIGGRAPH 2023 event , the partnership will offer content creators a trove of solutions for their volumetric video needs.

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Microsoft Los Angeles Motion Capture Industry 85

Road to VR

APRIL 10, 2019

Microsoft won a decisive $480 million defense contract with the U.S. Under Secretary of the Army Ryan McCarthy said he expects a more slimmed-down version of the headset based on HoloLens 2 to materialize as soon as 2022 and 2023, and maintains the Army will begin “fielding it to thousands and thousands of soldiers across the force.”

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. We can expect so all big tech companies to comply with it in 2023.

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The Ghost Howls

JUNE 23, 2020

The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. Content is the king, and Facebook knows it needs great content of its own to fight Microsoft, Sony, and the other big brands for the domination of the VR sector. News worth a mention.

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Apple Magic Leap Gaming AR 305

XR Today - Augmented Reality tag

MARCH 17, 2023

This week, Google officially announced the retirement of its flagship smart glasses product. In a company document , the firm confirmed the retirement of Google Glass Enterprise Edition effective this Wednesday (March 15). Google will also drop official support for its enterprise-grade immersive hardware on September 15, 2023.

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Google Hardware AR Wearables 98

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. 2022-2023 are the years when VR should grow a lot (Image by Road To VR). We all know that this thought has not aged well, and that Microsoft has failed completely entering the phone market, with billions of loss because of that.

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The Ghost Howls

SEPTEMBER 12, 2023

New leaks on Amazon and MediaMarkt have revealed that probably the headset will be available starting from October, 10th, 2023. The project is carried on by Microsoft which was given the monster contract of $22B to create this device by modifying its HoloLens glasses. But there’s even more. Meta Quest 3 Carrying Case for $59.99

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Motion Capture Ukraine Apple Gaming 390

XR Today - Mixed Reality tag

APRIL 26, 2023

Googles solutions allow developers to quickly optimize their augmented reality experiences for android devices, with a convenient Software Development Kit (SDK). Companies can also take advantage of real-time and historical analytics from all of their campaigns.

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Unity Microsoft Augmented Reality Google 101

XR Today - Mixed Reality tag

MAY 4, 2023

Vuzix won numerous awards at CES 2023 this year. Latest ThirdEye News Google Google was one of the first companies to introduce the world to smart glasses technology, with the “Glass” headset. Microsoft has said it will be continuing it’s MR strategy going forward.

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Magic Leap Industry Tools Microsoft 108

XR Today - Augmented Reality tag

JANUARY 20, 2023

Google parent company Alphabet announced layoffs on Friday of roughly 12,000 workers, totalling 6 percent of its global workforce. The news comes just days after Microsoft and Amazon announced cutbacks of roughly 10,000 employees. The company recently began beta testing for its Google Glass follow-up across the US in July last year.

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Bernard Marr

NOVEMBER 16, 2022

In 2023, building a culture that allows a business and its employees to thrive while working remotely is about more than surviving in the “new normal” or post-pandemic society. What are the tools we need to build remote and hybrid company culture in 2023?

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How To Trends Tools Microsoft 111

The Ghost Howls

MAY 30, 2022

It seems that Sony is hoping for a Q4 release in time for the holidays, but analyst Ming-Chi Kuo thinks that delays will bring the release to Q1 2023. The “metaverse” was not a key topic inside “Microsoft Build”. Microsoft Build is one of the most important yearly events organized by Microsoft. Other news. Learn more.

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Magic Leap Virtual World Ukraine Microsoft 331

AR Insider

OCTOBER 1, 2019

Microsoft, Google and Apple all have their own approaches to augmented reality and virtual reality, but the race for the face is particularly critical to Facebook and Amazon, because they have yet to establish computing gateways. Microsoft (enterprise) 4. Google (search). We view who is best-positioned in consumer AR: 1.

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Bernard Marr

OCTOBER 24, 2022

In 2023 we can expect to see companies continuing to leverage cloud services in order to access new and innovative technologies as well as drive efficiencies in their own operations and processes. Multi-cloud is an increasingly popular strategy. The AI and ML-powered cloud. Innovation and consolidation in cloud gaming.

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Trends Strategy Data Microsoft 81

XR Today - Mixed Reality tag

JANUARY 11, 2023

Meta Platforms is expected to release its Meta Quest 3 in 2023, social media reports confirmed last week. Brad Lynch (@SadlyItsBradley) January 6, 2023. According to the YouTuber, Meta began its subsequent phases of device testing, with third-party developers shipping developer kits in the second quarter (Q1) of 2023.

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Eye Tracking Software Apple Amazon 93

The Ghost Howls

AUGUST 24, 2020

Who doesn’t want to do that can still use his/her Oculus account to log in until 2023 , but he/she won’t be able to use all the social functionalities of the device (like Venues, Horizon, etc…). After 2023, the devices won’t be guaranteed to work with an Oculus login. China is launching real name identification in games.

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Hypergrid Business

FEBRUARY 6, 2023

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. But when Samsung cancelled the project, I switched to the Google Pixel to stay close to Google’s VR platform. And now, both Gear VR and Google’s platform are gone.

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Upload VR

FEBRUARY 1, 2023

During today’s Samsung Unpacked event, Samsung announced plans to create new ‘Extended Reality’ (XR) hardware in partnership with Google and Qualcomm. And the software will be provided by Google. The hardware will be us.

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Samsung Hardware Google Washington 98

XR Today - Mixed Reality tag

MAY 10, 2023

The solution is accessible on AR devices and platforms such as Google Play too. → Latest Cluster News Microsoft Microsoft first made it’s entry into the immersive collaboration environment with AltSpaceVR, before branching out into the Mesh solution for Microsoft Teams.

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Immersion Tools Microsoft Data 115

Upload VR

JANUARY 14, 2023

And if you stack the billions spent there against Sony, Microsoft, Magic Leap, Google, Apple and others, are all these executives investing too much on AR & VR, or too little? Does “bit” understate or overstate how much faster things could have gone?

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AR Gaming Las Vegas Magic Leap 133

XR Today - Mixed Reality tag

OCTOBER 10, 2023

The Immerse Global Summit 2023 , now part of the Metacenter Global Week event, is just around the corner. Here’s everything you can expect from the Immerse Global Summit and Metacenter Global Week in 2023. What is Immerse Global Summit 2023? What is MetaCenter Global Week?

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Immersion Real Estate Education Unity 91

XR Today - Mixed Reality tag

JUNE 14, 2023

The European Commission has hit Google with fresh accusations of violating its antitrust laws, citing favouritism for the latter’s own advert services over rival firms. According to the Commission’s statement , Google abused its position over the last nine years by offering better treatment to its AdX exchange.

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XR Today - Augmented Reality tag

FEBRUARY 17, 2023

Google Google was one of the first companies to introduce the world to smart glasses technology with the “Glass” headset. The company recently won an award during the CES 2023 show for its lightweight smart glasses. Microsoft Microsoft’s smart glasses are designed with a focus on the mixed reality landscape.

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AR Magic Leap Augmented Reality Industry 86

AR Insider

SEPTEMBER 9, 2020

trillion) of the overall retail market — and expected to reach 22 percent by 2023 — brands know they need to create standout digital shopping experiences. This can be valuable in optimizing campaigns through targeted advertising, and “retargeting” services like Facebook Pixel, Google Ads, landing pages, or wish lists.

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AR Retail Boston Study 259

TechCrunch VR

FEBRUARY 12, 2020

Despite short-term questions, games software/hardware to top $200 billion by 2023. Yet Facebook , Microsoft and others are arguably more important to where the market is today. Apple ARKit, Google ARCore ). VR/AR startup valuations reach $45 billion (on paper). Facebook Messenger , Instagram , TikTok , Snapchat , Line ).

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Augmented Reality Microsoft Apple AR 75

Upload VR

JULY 10, 2023

The engineering director of Google's upcoming AR/VR operating systems has quit. At Microsoft in the 90s he co-developed Windows NT, the workstation OS which became the technology foundation of all Windows versions from XP onwards. It's unclear what the future is for Google's Android XR project without Lucovsky.

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Hypergrid Business

JANUARY 25, 2023

Plus, it was a proprietary system, owned by Microsoft, and didn’t play well with other metaverse platforms. In its blog post, the company said that it will be focusing on other metaverse-related efforts, such as the launch of Microsoft Mesh , an enterprise-focused metaverse platform. What about Meta, Google and Apple?

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Microsoft Virtual Reality Augmented Reality Apple 157

AR Insider

DECEMBER 17, 2019

million in 2023. Google acquired Fitbit to buttresses its WearOS platform with some hardware skin in the game. Amazon launched Bose Frame-like audio glasses and earbuds, followed by Microsoft’s Surface Earbuds. million today, with AirPods as the market share leader. This correlates to AirPod unit sales of 25.2

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Wearables Data Apple AR 195

The Ghost Howls

JUNE 21, 2021

The only possible explanation is that according to Sony’s projections, the VR market may truly become profitable for a console manufacturer around 2022–2023. Every time someone will look for that game, he would find as the first result on Google the negative review by Carmack.

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Sony Training Oculus Gaming 371

The Ghost Howls

MAY 11, 2020

This startup just exited from stealth mode, is like Google Maps but for the interior of shopping centers, offices, and other closed environments. Microsoft presents VROOM, a solution that mixes AR and robotics to let you have a telepresence robot with your AR avatar during meetings. but it is anyway interesting to read about.

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Magic Leap Healthcare Oculus AR 302

XR Today - Mixed Reality tag

AUGUST 9, 2024

NVIDIA Blackwell Delays Affect Meta and Microsoft XR/GenAI Goals NVIDIA’s highly anticipated Blackwell chipset faces a delay due to design flaws. Furthermore, XR companies like Microsoft and Meta are investing in AI-empowered XR services. Hopefully, the delays with Blackwell will not hinder Meta and Microsoft’s XR objectives.

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Microsoft Head Mounted Display Samsung Hardware 67