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Google is reportedly set to acquire Canada-based eye-tracking startup AdHawk Microsystems Inc. As reported by Bloomberg’s Mark Gurman, Google is allegedly acquiring AdHawk for$115 million, according to people with knowledge of the matter. This isn’t the first time AdHawk has flirted with an acquisition by a key XR player.
Sorry for the delay in the publication I hope you still love me) Top news of the week (Image by Meta) Meta had a great Q4 2024 Meta announced its financial data for the last quarter of 2024 and they are great but there are also a few things to reason about. This does not mean that Apple has given up on AR glasses, though.
So (a bit late) here you are a list of some of the most relevant XR trends to follow in 2024, with some predictions of what to expect next. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).
Passthrough camera access is a hot topic in the XR community right now and while the positions of Meta, Apple, and Pico are known, everyone is wondering what Google will do with Android XR. Meta, Pico, HTC, then Apple… all of them prevented the developers from accessing the camera frames. Keep reading to discover more!
We’ve been waiting to hear about Samsung’s entrance into XR for a few years now, with the company’s still unnamed mixed reality headset ‘Project Moohan’ set to debut sometime this year running Google’s Android XR operating system.
Top news of the week (Image by Google) Google announced Android XR The most important news of the week, and one of the most important of the whole year, has been the official announcement by Google of Android XR. Google has entered the field, bringing new validation to XR, and also new competition in the space.
Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.
This week Samsung and Google confirmed their forthcoming “XR platform” will be announced this year, though it’s unclear if it will actually launch before the end of 2024. It was early 2023 when Samsung, Google, and Qualcomm first announced their collaboration on an “XR platform” based on Android.
Android XR will let apps access the passthrough camera view, Google confirmed. While headsets like Quest 3 and Apple Vision Pro use cameras to let you see the real world, today only the system software gets raw access to these cameras. UploadVR has also reached out to Google for independent confirmation.
2024 will mark the 13th year that we’ve been following this XR journey here at Road to VR. Apple Announces Vision Pro Image courtesy Apple The News Apple announced is Vision Pro headset in June of 2023 marking the company’s first public step into the XR headset space. Somehow another year has come and gone.
Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset. Big kudos to the team and good luck for the future! appeared first on The Ghost Howls.
Meta is reportedly teaming up with South Korean tech giant LG Electronics to offer up competition to the Apple’s forthcoming Vision Pro mixed reality headset, which is slated to arrive sometime in 2024. Provided the report is true, it seems some very distinct battle lines are being drawn.
Welcome to UploadVR's Best of VR Awards for 2024. 2024 has been a busy year for VR and the wider XR industry, delivering new hardware releases and a strong set of new VR games. As 2024 comes to a close, we're once again using our Best of VR Awards to highlight the most exceptional picks across hardware and software this year.
Independent tech analyst Ming-Chi Kuo maintains Apple may be reducing Vision Pro shipments for its international debut by a wide margin due to demand falling “sharply beyond expectations” in the US market. Apple hasn’t intimated yet when we can expect international availability of Vision Pro however.
Google is adding to its portfolio of XR microdisplay designs and talent, as the company announced it’s acquired microLED (µLED) designer Raxium. The Information’s report held Raxium was sold to Google for $1 billion, however official details of the acquisition are still murky. Image courtesy Raxium, Google.
Google Glass Enterprise Edition 2, the company’s work-focused version of its iconic but once maligned smartglasses, is being discontinued. Google says in a device support FAQ that, starting March 15th, it will no longer sell Glass Enterprise 2, adding that it will only support the device until September 15th, 2023.
Tencent should start selling the headset beginning in late 2024 , with Meta getting most of the device revenue, while Tencent most of the content revenue. Samsung is one of the most important smartphone brands, and probably one of the few brands in the world that can try to compete with Apple. This is hugely disappointing.
link] — Alex Coulombe (@iBrews) October 25, 2024 Together with the suggestion engine, there is also another big problem in the store, which is the Search Engine. — Ian Hamilton (@hmltn) October 25, 2024 It’s been since ages that Meta has tried to make a successful Social VR application.
And it promises to have also some features that surpass the Apple Vision Pro (I hope not the price!). More info Other relevant news (Image by Valve) VR usage on Steam is on the rise December 2024 saw the second highest percentage of Steam gamers using a VR headset ever. This makes us hope well for the future of XR!
So in this article, I want to tell you what are the major lessons you have to take from Meta Connect 2024 and that you should take into consideration for the future of your career or your business. Apple already committed to doing AR and made clear that the endgame is AR glasses.
Samsung’s upcoming XR headset, which is meant to compete with Apple Vision Pro, has been delayed by “one to two quarters” from its reported early 2024 release target, according to an SBS Biz (Korean) report. That’s apparently been delayed by about “one to two quarters,” or three to six months.
Will the Apple Vision Pro be discontinued? In the last couple of months, numerous reports have emerged suggesting that Apple is either slowing down or completely halting production of its flagship headset. So, what does that mean for Apple’s future in the extended reality market? Apple Cuts Vision Pro Shipments: Is This the End?
The Play for Dream MR headset has been called a “Vision Pro knock-off,” given its close aesthetic similarity to Apple’s headset. Especially considering that Google says Samsung’s Project Moohan headset will be the first headset to release with Android XR, and its release date still hasn’t been announced.
Apple’s SVP of Marketing Greg Joswiak posted on X (formerly Twitter) recently that the App Store now has 1,000+ apps designed for Vision Pro, a fair sight more than the 600 apps reported by the company right before the headset’s February 2nd launch. million compatible apps.
In a post on X, Meta CTO Andrew ‘Boz’ Bosworth says the company is happy to do the “heavy lifting” on bringing Apple’s media streaming to Quest— if Apple will allow it. I always wanted to get Apple AirPlay support on Meta Quest, but it was said that Apple wouldn’t cooperate.
Plus its since 2022 circa that we started seeing a lot of kids in the platform, but developers saw the 80% loss in revenues start around half of 2024 when Meta changed its store. More info Android XR to guarantee camera access Google confirmed to me that the Android XR operating system will offer camera access in the same way phones do.
More info (Official statement by Mark Zuckerberg) More info (Meta to lay off 10,000 people — Road To VR) More info (Meta to lay off 10,000 people — Upload VR) More info (Meta focusing more on AI — Yahoo Finance) More info (Meta focusing more on AI — CNN) Other relevant news Google is discontinuing Glass It’s the end of an era.
billion in 2024. Enterprise spending is 98 percent of that total, but will retract to 90 percent by 2024 and continue to decline until consumer/enterprise trendlines intersect. As shown in the Google Glass era, cultural receptivity and comfort levels for face-worn hardware (with a camera, no less) will be a years-long uphill climb.
Google Project Starline finally looks like it’s going to be rolling out to workplaces worldwide, potentially transforming the way we meet and collaborate in the future of work. So, what is Google Project Starline, and what makes it different from the current solutions available? What is Google Project Starline?
Top news of the week Ray-Ban Meta sold 2 million devices EssilorLuxotticas CEO Francesco Milleri during the companys Q4 2024 earnings call this week praised the Ray-Ban Meta glasses for having been a big success. It feels good to have 15 minutes of celebrity sometimes And with all this happiness, lets dig into the best XR news of the week!
This rumor mentions a thing we already heard from other sources, which is that Meta is working on a new cheap device for 2024, aiming at a price tag of $199. More info — Use Google Translate! Apple is still working on a cheaper Vision Pro Meta is not the only company working on a cheaper device.
Company’s like Apple and Meta are leaving Samsung in the virtual dust. By 2024, we could be looking at a roughly $300 billion industry. ” Concept art of Apple’s XR device / Image Credit: The Information. on-year whereas its competitors, Apple and Xiaomi, grew 25.5% respectively. respectively.
UploadVR Ian Hamilton If you missed the news, Samsung finally revealed its standalone headset today, and Google revealed the Android XR platform that it will run. But Google is building a platform it hopes will be the industry standard, and at least three other companies are already building devices to run it: Sony, Lynx, and Xreal.
The hype for the Apple Pro is starting to deflate and it is possible to see that from some cues: for instance, there are more critics of the headset and fewer articles are talking about it. So at the beginning of next year, we may have huge players like Apple, Google, and Meta battling for the high-end XR sector.
Just to make an example, I was there when there was the Netscape vs Internet Explorer war, but now the leading web browser is Google Chrome. Google Chrome, for instance, has been helped a lot by the fact that it is the pre-installed browser on all Android phones. Render of the possible upcoming Apple device (Image by Antonio DeRosa).
Unlike Meta’s current line of Quest headsets, the alleged Microsoft headset will be used for “enjoying or watching content such as games or movies rather than the metaverse,” the report maintains (machine translated from Korean), potentially putting it in competition with Apple Vision Pro.
Samsung announced last month it was partnering with Google and Qualcomm to develop an XR device, something the company said at the time was “not too far away.” ” Google is building the software, while Samsung builds the hardware.
T he use of the Exynos chips makes me think even more that this is an old device : Samsung has recently announced that it is going to build its headset with Google and Qualcomm, so it is impossible that the to-be-released device doesn’t have a Qualcomm chip.
According to Pruett, the usage per month of Quest headsets increased by 30% in 2024 compared to the year before. $2B 2B has been spent in total on the Quest Store, and in 2024, the spending has actually increased by 12% compared to 2023. And heavily promoting Horizon Worlds in the phone app only decreases sending by 3% at most.
It’s 2024, a new year when VR can be dead I renew my best wishes for you, hoping that 2024 will bring you and the people you love everything that you have always wished for. And this week I got to read that the device may use Google Soli for finger tracking. Hello everyone and happy new year!!!
More info Some news about Apple Vision Pro The news and rumors about Vision Pro never end. In these two weeks, we got to discover that Apple is planning to organize demo sessions of Vision Pro inside the Apple Store venues and that in the beginning, the only way to buy a Vision Pro will be going to an Apple Store.
Google has reportedly shelved a multi-year project that sought to commercialize an AR headset, known as Project Iris. Provided the report is true, it appears Google will now need to rely on Samsung to compete with Meta and Apple in XR. Project Iris was said to ship as early as 2024.
First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.
But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Moreover, a recent report from Juniper Research says that the number of hearables in use will grow to more than 970 million units by 2024 (an increase of 270% compared to 2020). Sponsored content. Mobile application.
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