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Magic Leap Lays Off Sales & Marketing Amid Report of “last ditch” Pivot to License AR Optics

Road to VR

Storied AR headset unicorn Magic Leap has laid off its entire sales and marketing departments, making for around 75 jobs cut from its rolls. We will continue to actively support Magic Leap’s customers, developers and our large ecosystem through the Developer Support and Care teams.” The company has amassed nearly $4.5

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HoloLens Optics Chief Joins Google Amid Reported Push for Upcoming Google AR Headset

Road to VR

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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Google Acquires MicroLED Startup Raxium to Bolster AR Ambitions

Road to VR

Google is adding to its portfolio of XR microdisplay designs and talent, as the company announced it’s acquired microLED (µLED) designer Raxium. The Information’s report held Raxium was sold to Google for $1 billion, however official details of the acquisition are still murky. Image courtesy Raxium, Google.

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Google Discontinues Glass Enterprise Edition Smartglasses

Road to VR

Google Glass Enterprise Edition 2, the company’s work-focused version of its iconic but once maligned smartglasses, is being discontinued. Google says in a device support FAQ that, starting March 15th, it will no longer sell Glass Enterprise 2, adding that it will only support the device until September 15th, 2023.

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Google Rebrands its Open-Source VR Modelling Tool

XR Today - Virtual Reality

The VR modelling tool Google Blocks is now available as an open-source version under the name of Open Blocks. Google AR Glasses: Is This the Return of Google Glass? The Launch of Google Blocks Google blocks was introduced in 2017. It was originally released for the HTC Vive and Oculus Rift.

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Google and Magic Leap Form XR Partnership

XR Today - Augmented Reality tag

Google and Magic Leap have partnered to “advance the potential of XR technologies”, the latter has said in a blog post. The announcement was light on detail, but Magic Leap said the tie-up would combine its AR credentials with Google’s technology platforms. Google is already an investor in Magic Leap.

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AWE 2024: Magic Leap to Wow Attendees with Android Smartwatch AR Input Device

XR Today - Augmented Reality tag

At AWE this week, leading XR headset vendor Magic Leap and gesture technology innovators Doublepoint Technologies are highlighting a deep product partnership to distribute WowMouse, an input device that leverages Android smartwatches to enable gesture controls such as pinch and gaze for AR applicaitons.