XR Today - Mixed Reality tag

DECEMBER 20, 2024

Google is diving head-first back into the world of extended reality and this time, the company is going big. While it might not be ready to show off any physical products just yet, Google has officially laid out its vision for a brand-new unified Android XR ecosystem. Nor is the company simply investing in a new mixed reality headset.

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Google Magic Leap Samsung Unity 124

XR Today - Augmented Reality tag

JANUARY 23, 2025

This week, following last month’s AndriodXR announcement and this week’s Samsung Moohan teasers, Google made a massive parrel move. In return, Google will gain valuable XR-related support from the headset vendor. What a HTC/Google Unitifaction Mean? This move is huge for the industry.

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HTC Google Magic Leap Taiwan 84

The Ghost Howls

AUGUST 28, 2023

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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Samsung Google Magic Leap Microsoft 368

Road to VR

SEPTEMBER 18, 2019

The report, which hasn’t received comment from either Facebook or Luxottica, maintains that the device should launch to consumers sometime between 2023 – 2025. Notably, Luxottica partnered with Google in 2014 to design and distribute additional frames for Google Glass in effort to make the smartglasses a high fashion item.

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AR Magic Leap Google Wearables 279

XR Today - Augmented Reality tag

JANUARY 23, 2025

This week, following last month’s AndriodXR announcement and this week’s Samsung Moohan teasers, Google made a massive parrel move. In return, Google will gain valuable XR-related support from the headset vendor. What a HTC/Google Unitifaction Mean? This move is huge for the industry.

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HTC Google Magic Leap Taiwan 72

XR Today - Mixed Reality tag

FEBRUARY 13, 2025

While Meta noted that the developer community may have access to passthrough video in early 2025, the move has not been implemented. Moreover, the Samsung headset comes as other leading XR technology firms, including Qualcomm, Sony, XREAL, and Magic Leap, are championing the AndriodXR OS.

Magic Leap 99

Magic Leap Google Samsung Augmented Reality 99

The Ghost Howls

SEPTEMBER 27, 2022

The new DRIVE Thor superchip aimed at autonomous vehicles, which companies will be able to use from 2025 Omniverse Cloud , which lets companies use Omniverse completely via cloud rendering even on non-powerful machines A connector to let you use Omniverse with Unity. Image by Google). Meta and Google announce layoffs.

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Magic Leap Unity Video Machine Learning 544

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset.

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Apple Samsung Eye Tracking Google 461

XR Today - Mixed Reality tag

FEBRUARY 14, 2025

Googles AndroidXR Provides Developer Passthrough Access Recent news from the AndroidXR camp highlights a significant development advantage that some believe positions the new operating system ahead of the veteran firm Meta. The shark tank is growing, and leaders will emerge.

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Samsung Microsoft Google Head Mounted Display 73

XR Today - Augmented Reality tag

DECEMBER 13, 2024

From digital twins to AR smart glasses, 2025 may very well be a big boom for XR across the market. Major Vendors to Dismantle Meta, Apple Market Dominance This week, a major piece of the 2025 XR puzzle came to light. However, as always, that future is not set.

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Magic Leap Microsoft Google Las Vegas 70

The Ghost Howls

OCTOBER 7, 2024

More info Google and Samsung are working on smartglasses According to The Information, Google and Samsung are not only working together on a mixed reality headset but also on a pair of smartglasses (a la Ray-Ban Meta) powered by Gemini AI. I cross my fingers, but I don’t have high hopes.

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Microsoft Samsung Apple Unity 411

XR Today - Mixed Reality tag

JANUARY 31, 2023

These include Oracle Cloud, Microsoft Azure, Amazon Web Services (AWS), and Google Cloud Platform (GCP). Stake in Magic Leap Riyadh also acquired a majority stake in Magic Leap, allowing the firm a seat on the board of directors.

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United Arab Emirates UAE Healthcare Saudi Arabia 135

The Ghost Howls

MARCH 30, 2020

Waiting until now would mean that next VR game by Valve would come out in 2024–2025… do you really think they don’t want to make the ecosystem to grow now? Valve says that it was waiting to see the reception of Alyx before developing other games. I don’t believe them at all : Alyx required 4 years of development.

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Apple AR Eye Tracking Virtual Reality 294

Upload VR

JULY 19, 2023

Apple reportedly postponed its full AR glasses “indefinitely” earlier this year, and Google reportedly killed its internal glasses project this year in favor of making the software for third parties instead. LCoS microdisplays were used in HoloLens 1 and are used today in Magic Leap 2.

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AR Magic Leap Apple Technology 98

Peter Graham

SEPTEMBER 18, 2019

CNBC reports the project is codenamed ‘Orion’, with an estimated launch taking place sometime between 2023 and 2025. The ‘Orion’ project still exists but is a far more advanced AR device along the lines of Magic Leap One or HoloLens 2. which is a forte of Ray-Ban.

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AR Magic Leap Augmented Reality Amazon 59

XR Today - Mixed Reality tag

FEBRUARY 13, 2025

” While Meta noted that the developer community may have access to passthrough video in early 2025, the move has not been implemented. Moreover, the Samsung headset comes as other leading XR technology firms, including Qualcomm, Sony, XREAL, and Magic Leap, are championing the AndriodXR OS.

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Magic Leap Google Samsung Industry 52

Robert Scoble

MAY 15, 2021

Arrives in 2022, with glasses to follow sometime before 2025). Amazon, Tesla, Google, Facebook, and others, including most autonomous vehicle companies, are building the same for various purposes. ” He said “I learned Google is learning faster than we are.” New 3D experiences for inside cars.

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Apple Google Amazon Augmented Reality 144

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. Literally everyone in the industry other than Magic Leap and Apple uses Qualcomm’s spatial computing tech stack). They must “look cool.”

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AR Augmented Reality Magic Leap Immersion 62

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

JULY 12, 2019

HTC did something with Batman; that Game of Thrones thing; some of the demos that Magic Leap had really. A big company like Apple, Google, really pushing the thing out and saying, “this is what it’s going to be,” and then making it part of everyday life. Alan: Yeah? How was it? Barry: It was great.

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Automotive Magic Leap Course Industry 78

XR for Business Podcast

JULY 12, 2019

HTC did something with Batman; that Game of Thrones thing; some of the demos that Magic Leap had really. A big company like Apple, Google, really pushing the thing out and saying, “this is what it’s going to be,” and then making it part of everyday life. Alan: Yeah? How was it? Barry: It was great.

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Automotive Magic Leap Course Industry 78

XR for Business Podcast

AUGUST 7, 2019

I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. It’s an interesting first gen product. Alan: What do you try it? Alan: Yeah.

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United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

I finally — finally, after a year and a half — I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. It’s an interesting first gen product. Alan: What do you try it? Alan: Yeah.

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United States Conference China Training 78

XR for Business Podcast

DECEMBER 10, 2019

In terms of who's on the flip side of that marketplace, actually-- we're about to launch our first SDK and that's-- we think of it much more at a Unity level, than necessarily as an Apple or a Google level. Alan: So you're really going kind of the route of AR, meaning kind of Apple and Google foundation. Dominic: Oh, yeah.

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Real Estate AR Magic Leap Brazil 60

XR for Business Podcast

DECEMBER 10, 2019

In terms of who’s on the flip side of that marketplace, actually– we’re about to launch our first SDK and that’s– we think of it much more at a Unity level, than necessarily as an Apple or a Google level. Alan: So you’re really going kind of the route of AR, meaning kind of Apple and Google foundation.

Real Estate 78

Real Estate AR Magic Leap Brazil 78

XR for Business Podcast

DECEMBER 10, 2019

In terms of who’s on the flip side of that marketplace, actually– we’re about to launch our first SDK and that’s– we think of it much more at a Unity level, than necessarily as an Apple or a Google level. Alan: So you’re really going kind of the route of AR, meaning kind of Apple and Google foundation.

Real Estate 78

Real Estate AR Magic Leap Brazil 78

XR for Business Podcast

APRIL 28, 2020

We did a project just using Google's hand tracking library. I was looking at 2025 for ubiquitous AR glasses. Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. And, you know, Magic Leap-- people are going to expect when they walk around holograms, they stay put.

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Hand tracking Automotive Haptic AR 78

XR for Business Podcast

APRIL 28, 2020

We did a project just using Google's hand tracking library. I was looking at 2025 for ubiquitous AR glasses. Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. And, you know, Magic Leap-- people are going to expect when they walk around holograms, they stay put.

Hand tracking 78

Hand tracking Automotive Haptic AR 78

XR for Business Podcast

AUGUST 7, 2019

I finally -- finally, after a year and a half -- I got to try out the Magic Leap in Laval, and it was a good experience. Personally, I have some concerns about the cost of the Hololens and the Magic Leap devices at this time. It'll bring prices down over time, but there's a lot of interesting stuff happening. Alan: Yeah.

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United States Conference China Training 60

XR for Business Podcast

APRIL 28, 2020

We did a project just using Google's hand tracking library. I was looking at 2025 for ubiquitous AR glasses. Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. And, you know, Magic Leap-- people are going to expect when they walk around holograms, they stay put.

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Hand tracking Automotive Haptic AR 60

Tech Trends VR

MARCH 27, 2020

Millions of us now own some sort of room-based voice device such as Google Home or Amazon Echo and the global voice and speech recognition market size is estimated to reach USD 31.82 billion by 2025. Millions of us now own some sort of room-based voice device such as Google Home or Amazon Echo Click To Tweet.

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Magic Leap Trends San Francisco Technology 262

Robert Scoble

SEPTEMBER 30, 2022

It brings with it a bunch of new technologies that could disrupt even Apple, Google, or Amazon, but soon will start bringing service after service to your home. NVIDIA’s Omniverse is the best laid out example, but others are being built at Tesla, Apple, Google, Niantic, Meta, Bytedance, among others. The robot brings other robots.

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Augmented Reality Machine Learning Data San Francisco 46

XR for Business Podcast

OCTOBER 28, 2019

And it delivers an experience much like the original videos that Google came out with for Google Glass. I’m saying, “OK, 2025 we’ll have some AR glasses that are Magic Leap, Hololens, with all the bells and whistles. laughs] Alan: Hey, I’m going to go with 2025. And maybe sooner.

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Wearables Technology Machine Learning Software 78

XR for Business Podcast

OCTOBER 28, 2019

And it delivers an experience much like the original videos that Google came out with for Google Glass. I’m saying, “OK, 2025 we’ll have some AR glasses that are Magic Leap, Hololens, with all the bells and whistles. Alan: Hey, I’m going to go with 2025. ” Paul: [chuckles] Yeah.

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Wearables Technology Machine Learning Software 78

XR for Business Podcast

OCTOBER 28, 2019

And it delivers an experience much like the original videos that Google came out with for Google Glass. I'm saying, "OK, 2025 we'll have some AR glasses that are Magic Leap, Hololens, with all the bells and whistles. Alan: Hey, I'm going to go with 2025. It's got this nice field of view out in front of you.

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Wearables Technology Machine Learning Software 60