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Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.
Top news of the week (Image by Google) Google announced Android XR The most important news of the week, and one of the most important of the whole year, has been the official announcement by Google of Android XR. Google has entered the field, bringing new validation to XR, and also new competition in the space.
.” Citing industry sources, the report maintains the order could reach into the “hundreds of thousands” of micro OLED displays, with such a Microsoft XR device reportedly slated to arrive as early as 2026. Samsung and Google confirmed in July their forthcoming “XR platform” will be announced sometime this year.
billion in 2026, a 23.8 billion in 2026. billion in ad spend by 2026, a 27.8 Meanwhile, it’s under-monetized today as Google and others test the waters. Will AR Advertising Reach $15 Billion by 2026? It’s all about an extensive forecast model coupled with rigor in assembling reliable inputs. billion in 2021 to $36.26
Reuters reports that Snap Inc, now publicly traded since 2017, plans to raise $1 billion in short-term debt by offering convertible senior notes that will mature in 2026, to be paid back in cash, stock, or a combination of both. “We
Ray-Ban Meta glasses have sold 2 million units so far, and the annual production capacity is being increased to 10 million by the end of 2026. Given the success of the product, he says, EssilorLuxottica plans to vastly expand its production capacity to more than 10 million annual units by the end of 2026.
This is a period with many tech announcements: we had Meta telling about its Horizon OS, yesterday OpenAI unveiled the new GPT-4o, and today Google will hopefully unveil its Android XR operating system. Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue.
1, 2026 for consumers and Nov. More info Google has to open its operating system to more stores As part of a settlement with the U.S. attorney general for a lawsuit over Google Play Store, G oogle should stop to privilege its Google Play Store, and should open up its Android operating system to more easily support 3rd-party stores.
billion by 2026 according to ARtillery Intelligence. But greater impact could come from the web’s most traveled destination: Google. More specifically, Google continues to enable search results to come to life in 3D and AR. These use cases and categories will continue to broaden as Google tests the waters. This field?—?including
In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. billion by 2026. It has certainly made some serious advancements in recent years with the release of applications such as Pokemon Go and products like HoloLens.
The prototype of the gloves costs $2500, but in 2026, when the product is ready, it should cost only $1000, which is much less than many other XR gloves solutions. The project is now called Open Blocks and has been built upon the codebase that Google released when it discontinued Blocks.
As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset.
This year’s report will feature historical data on headset shipments and global forecasts through 2026. The report, currently available for pre-order, will include special in-depth sections on China and Japan. 2017 will be another foundational year for the entire VR industry. Pre-order today to save 40% off the list price through March 20th.
He said that for these reasons, Luxottica wants to invest even more in the product, and it is planning to expand the production to more than 10 million units by the end of 2026. As you can see, competition is pushing all the big brands like Meta, Apple, and Google, to improve their products as best and as fast as they can.
And in the end, the beginning of June is a good opportunity to answer whatever Google had announced mid May at Google I/O and at the same time to put pressure on Apple for the WWDC conference in mid-June. My educated guess is that the process will start in 2026-2027.
Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days!
billion in 2026. Enterprise spending is 95 percent of that today but will retract to 62 percent by 2026 and continue to decline until consumer/enterprise trendlines intersect. To quantify that, ARtillery Intelligence projects AR glasses spending to grow from $1.8 billion in 2021 to $35.1
billion by 2026 according to ARtillery Intelligence. In its second campaign, Bollé expanded distribution to Google Swirl and other paid ads. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including including AR creation tools and ad placement?—?could
In any case, even if you do that, you’ll still be able to play SteamVR content only through November 2026. If you want to avoid your headset being bricked, you have to block the update and stay on version 23H2, with all the security risks that this implies. I cross my fingers, but I don’t have high hopes.
Fortune Business Insights even predicts that the VR in education market will grow from $656 million in 2018 to $13 billion in 2026. For example, Google Expeditions allows you to visit the Louvre with a tour, wander on the Moon or fly to Mars. VR in education is forecast to be a $700 million market by 2025.
billion in 2026, a 23.8 Google Lens) operates on 2.8 billion by 2026. This includes tools such as Google Lens, Pinterest Lens and Snap Scan, which let users hold up their phones to identify real-world items. It’s all about an extensive forecast model coupled with rigor in assembling reliable inputs. percent CAGR.
This headset should go into production in the second half of 2025, so realistically be available in 2026. Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset.
After the partnership with Google and Qualcomm was announced during the “Unpacked” event in 2023, we learned that Samsung’s device will also have a Qualcomm chip. We think AI will likely be a big feature for Samsung’s headset, particularly as Google is investing so heavily in AI.
In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction. RPR is leveraging Google’s Geospatial Creator and Adobe Aero to secure the location-based AR customer experience.
What we know for sure is that Apple is not known to launch products in a prototype state, as for example did Google with the Google Glass, rather the company launches a new product when it is certain to obtain an adequate market response. The smart glass market was valued at USD 3.89 billion in 2020 and is expected to reach USD 7.96
billion by 2026 according to ARtillery Intelligence. But visual search is getting its own incubation … at Google scale. Visual search follows, led by Google, Pinterest, and Snap. Google is especially motivated for visual search to future-proof its core business. This field?—?including could grow from $2.78
FWIW, Google had also partnered with Luxottica but never shipped a more fashionable version of Glass.]. 2026+: AR Glasses. 2026+: Growth. Avi Bar-Zeev is a design and technology leader with a spatial rap sheet that includes Microsoft, Apple, Google Earth, Second Life, and Disney. It’s basically the Facebook of eyewear.
Customer Behavior in the Metaverse According to Gartner 25% of people will spend at least one hour a day in the Metaverse for work, shopping, education, social media and entertainment by 2026. I hear you sayin’ not so far, HOLD ON! Imagine how this transformation will be disruptive for most of the well-established Web2.0
billion by 2026, benefiting from a CAGR of approximately 31.5% between 2023 and 2026. Platforms such as Meta’s Spark AR, as well as the AR APIs, SDKs and toolkits available from leaders like Google and Apple are opening the door to more innovation in the space. billion by 2028, representing a growth rate of 46.8%
billion by 2026 according to ARtillery Intelligence. Similar to Google Lens , the idea is to evoke informational overlays for storefronts. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including including AR creation tools and ad placement?—?could
This past year, Google introduced a few new features for ARCore such as recording and playback APIs. Back in 2020, Google announced the development of an AR-based microscope for the Department of Defense (DoD) to improve the accuracy of cancer diagnosis and treatment. million by 2026. Are we any closer now?
billion by 2026 according to ARtillery Intelligence. In its second campaign, Bollé expanded distribution to Google Swirl and other paid ads. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including including AR creation tools and ad placement?—?could
Tools like Apple’s ARkit and Google’s ARCore allow users to develop their own immersive experiences for smartphones and immersive devices such as smart glasses. Apple is also set to release its MR headset with a tentative date of early 2023, but may delay up to 2026 due to design flaws.
Earlier this year, Qualcomm unveiled its XR2+ Gen 2 Platform, with Samsung and Google as partners, which set the stage for the upcoming Samsung XR headset. At the conference, XPANCEO exhibited five advanced AR smart contact lens hardware prototypes and hinted at the release of a fully functional prototype by the end of 2026.
As companies like Microsoft, Meta, Google, and many others continue to share their “visions” of the metaverse, we’re beginning to get a clearer picture of what this digital environment might look like. According to Gartner, by 2026, 25% of people will spend at least an hour a day exploring the metaverse.
Major Firms Enter the XR Market During a launch event at MWC 2024, Samsung showcased a new XR headset developed in collaboration with Google and Qualcomm. Additionally, as Samsung and Google have partnered with Qualcomm, it is reasonable to assume that the device will use the Qualcomm XR2+ Gen 2 Platform, which supports AI-ready wearables.
billion USD by 2026. Google, Apple, and other map programmes offer this functionality to users. Smart glass manufacturers and solution providers like Vuzix, Google, Nreal, RealWear, Lenovo, Magic Leap, and others offer full-spectrum devices capable of agile use cases. This can include images, animations, text, and documents.
We can only expect that after apple releases their glasses at the end of 2023, according to MacRumors Apple Glasses: Everything We Know So Far And the second model of glasses in 2024/5, as we know, will cause the markets to start “coping “ them, and we can’t forget about the return of google glasses 2.
In February 2022, Gartner even predicted 25 percent of people will spend at least one hour per day in the metaverse by 2026. Backed by technology giants like Google, Microsoft, and Meta, this environment has the potential to change many aspects of people’s everyday lives.
billion by 2026. Mobile wallets like Apple Pay, Google Pay, and PayTm are commonly accepted sources for a great many users. For this, mobile development companies need to develop an IoT app that can help businesses to establish better user engagement. The beacon technology is expected to soar to a whopping value and reach $56.6
American Red Cross Use Case According to a use case study with the ARC, total profit and loss benefits up to 2026 totalled $6.5 Analysts predict the market will surpass $47 billion USD by 2027, with immersive soft skill training becoming the largest untapped opportunity for enterprises. million USD.
Leading organizations like Meta, Google, and Apple have all reported significant layoffs in the last year. Alphabet, Google’s parent company eliminated around 12,000 employees in January 2023 based on “economic reasons”. As companies continue to cut down on their employees, the opportunity for innovation is deteriorating as a result.
Fresh Developments from Meta Meta is trying to finish the Nazare device in time for a release in 2026. Although, since its reshuffle, Meta doubled down on its core immersive hardware goals, including the debut of the Meta Quest Pro and the continued development of the Project Nazare device.
billion USD by 2026 and $99.76 This is due to several “false starts” with Google Glass , Microsoft HoloLens2, and Magic Leap, although the companies remain potential customers. Augmented Reality (AR) technology is set to become one of the fastest-growing and most promising technologies among extended reality.
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