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The XR Week Peek (2025.01.29): Google acquires HTC engineers, Meta plans to release Oakley smartglasses, and more!

The Ghost Howls

Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.

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The XR Week Peek (2024.12.16): Android XR announced, Samsung headset showcased, and more!

The Ghost Howls

Top news of the week (Image by Google) Google announced Android XR The most important news of the week, and one of the most important of the whole year, has been the official announcement by Google of Android XR. Google has entered the field, bringing new validation to XR, and also new competition in the space.

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Microsoft Reportedly Orders Samsung Micro OLEDs to Restart XR Hardware Ambitions

Road to VR

.” Citing industry sources, the report maintains the order could reach into the “hundreds of thousands” of micro OLED displays, with such a Microsoft XR device reportedly slated to arrive as early as 2026. Samsung and Google confirmed in July their forthcoming “XR platform” will be announced sometime this year.

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Will AR Advertising Reach $15 Billion by 2026?

ARVR

billion in 2026, a 23.8 billion in 2026. billion in ad spend by 2026, a 27.8 Meanwhile, it’s under-monetized today as Google and others test the waters. Will AR Advertising Reach $15 Billion by 2026? It’s all about an extensive forecast model coupled with rigor in assembling reliable inputs. billion in 2021 to $36.26

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Snapchat to Raise $1 Billion to Further Build Content, Gaming, and AR

Road to VR

Reuters reports that Snap Inc, now publicly traded since 2017, plans to raise $1 billion in short-term debt by offering convertible senior notes that will mature in 2026, to be paid back in cash, stock, or a combination of both. “We

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Ray-Ban Meta Glasses Have Sold 2 Million Units, Production To Be Vastly Increased

Upload VR

Ray-Ban Meta glasses have sold 2 million units so far, and the annual production capacity is being increased to 10 million by the end of 2026. Given the success of the product, he says, EssilorLuxottica plans to vastly expand its production capacity to more than 10 million annual units by the end of 2026.

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The XR Week Peek (2024.05.14): New rumors on the Vision Pro 2, Ultraleap Hyperion, and much more!

The Ghost Howls

This is a period with many tech announcements: we had Meta telling about its Horizon OS, yesterday OpenAI unveiled the new GPT-4o, and today Google will hopefully unveil its Android XR operating system. Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue.