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The XR Week Peek (2025.01.29): Google acquires HTC engineers, Meta plans to release Oakley smartglasses, and more!

The Ghost Howls

Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.

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The XR Week Peek (2024.12.16): Android XR announced, Samsung headset showcased, and more!

The Ghost Howls

Top news of the week (Image by Google) Google announced Android XR The most important news of the week, and one of the most important of the whole year, has been the official announcement by Google of Android XR. Then you can look at the virtual building and ask the AI for some information about it, and the AI may answer.

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The XR Week Peek (2025.04.15): Tariffs may be lifted on XR headsets, Vision Pro 2 may be in production, and more!

The Ghost Howls

This week, we had quite a lot of interesting news about all the major players: Apple, Meta, Google, and Valve. There is a lot to unpack, so make sure to read this roundup of news till the end where there will also be a giveaway of keys for a cool mixed reality game!

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Will AR Advertising Reach $15 Billion by 2026?

ARVR

billion in 2026, a 23.8 billion in 2026. billion in ad spend by 2026, a 27.8 Meanwhile, it’s under-monetized today as Google and others test the waters. Will AR Advertising Reach $15 Billion by 2026? It’s all about an extensive forecast model coupled with rigor in assembling reliable inputs. billion in 2021 to $36.26

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2017 VR Industry Report to Bring Data-driven Insights & Forecasts That Cut Through the Hype

Road to VR

The Virtual Reality Industry Report: Spring 2017 launches April 4th, pre-order today to save 40% off the list price. This year’s report will feature historical data on headset shipments and global forecasts through 2026. Looking ahead is tricky business. Pre-order today to save 40% off the list price through March 20th.

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AR Briefs, Episode 65: Mobile AR Revenue Outlook

ARVR

billion in 2026. That total is fragmented into different platforms such as Meta Spark, Snap’s Lens Studio, Apple’s ARkit, Google’s ARCore, and Web AR. Google Lens) operates on 2.8 billion by year-end 2026, with varying market shares across the above platforms. billion by 2026. billion in 2026.

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The XR Week Peek (2023.12.26): WMR gets discontinued, Meta to showcase an impressive AR prototype, and more!

The Ghost Howls

You can access it at this link: [link] ) Top news of the week (Image by Microsoft) Microsoft kills Windows Mixed Reality Microsoft has decided to pull the plug on the Windows Mixed Reality platform , the one of the WMR headsets by Acer, Asus, HP, Lenovo, and Samsung which were the first to introduce inside-out tracking in the VR ecosystem.

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