AR/VR Headset Shipments Decline by over 60%, as Apple Vision Pro, Meta Quest, XREAL, HTC Fight for First Place
XR Today - Mixed Reality tag
JULY 9, 2024
However, the report noted that as sales declined, the average selling price increased by over $1000, partly due to Apple Vision Pro. Apple Vision Pro Driving Sales Prices Ramon T. The report also showed how Apple has quickly advanced to the second top-selling vendor, overtaking industry veterans such as ByteDance, Xreal, and HTC.
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