Remove 2030 Remove Apple Remove Magic Leap
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The XR Week Peek (2021.03.16): HTC launches Tracker 3.0, Facebook has 10,000 people working on XR, and more!

The Ghost Howls

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.

HTC 443
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XR Talks: Hands-On with Hololens 2

AR Insider

The enterprise focus is comparatively what Magic Leap failed to do — at least at first. Most believe the answer is more of a 2030 reality than a 2023 one. That goes for product design, positioning and marketing — a departure from the original HoloLens. That’s the billion-dollar question in the AR world.

Wearables 335
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Who Will Rule ‘Lite AR?’

ARVR

This also aligns with comments that both he and Snap CEO Evan Speigel have separately made about AR’s fully-baked form being more of a 2030 reality. For example, Magic Leap prioritized an immersive UX but underestimated wearability needs in consumer products (it since pivoted to enterprise). Trending AR VR Articles: 1.

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Industrial XR Market to top $60bn by 2030, ABI Research Reveals

XR Today - Mixed Reality tag

The global industrial extended reality (XR) market is expected to reach $60 billion by 2030, findings from ABI Research revealed this week. Additionally, this is expected to create over $60 billion USD in global revenue by 2030, with XR training and instruction topping the list. billion USD by 2030.

Industry 103
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My predictions for Meta Connect 2024

The Ghost Howls

The Quest 3S will be probably marketed as the most affordable mixed reality headset on the market , so Meta may want to show that it can do Spatial Computing like the Apple Vision Pro but at less than one-tenth of the price. Games are a type of content where Meta is very strong while Apple has a lacking ecosystem.

AR 335
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The XR Week Peek (2020.01.13): Zuckerberg shows his vision for the next decade, Vive Pro discounted to $600 and more!

The Ghost Howls

Regarding AR, Mark says that he believes that it is the next technological platform and that before 2030, it will be more important than smartphones. Apple signs a deal with Imagination Technologies. Apple has just signed a multi-year deal with Imagination Technologies. We believe that with you, Marky Z….

AR 293
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The XR Week Peek (2022.08.01): Quest 2 price raise, PSVR 2 passthrough, Pico 4 leaks, and more!

The Ghost Howls

Zuck envisions that by 2030 the “metaverse” may be as profitable as advertising for Meta, but it is a prediction that is uncertain and it is expected 8 years from now. He also is aware of Apple entering the market, and said his employees that the battle between Meta and Apple is a battle between open ecosystems vs closed ecosystems.

Sony 385