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VR Veteran Tony Parisi is Leading Unity’s AR & VR Strategy Beyond Gaming

Road to VR

The person who is in charge of Unity’s xR strategy is Tony Parisi, who is a co-founder of VRML and a long-time open web advocate. I had a chance to catch up with Tony at Sundance earlier this year to talk about his approach to leading VR & AR strategy at Unity, and moving immersive technologies beyond just entertainment.

Strategy 193
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Google Launches Social Awareness VR Initiative ‘Daydream Impact’

VRScout

Google Daydream will provide organizations with VR training and equipment rentals. Although there are a number of tools and strategies that can help drive awareness, there are few more effective than VR to help shine a light on important issues.

Google 275
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Expert View: Immersive Technology Investment Boosting Creativity

Tech Trends VR

360° video emerged as a unique medium that allows audiences to take control and discover more compared to standard video or still imagery Click To Tweet. 360° video has quickly emerged as a unique medium that allows audiences to take control, look around and discover more when compared to standard video or still imagery.

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Sotheby’s Brings Surrealist Paintings to Life in VR

VRScout

Sotheby’s teamed up with FGreat Studio to create the 360° immersive experience, letting visitors to the gallery dive in with an Oculus Rift headset. The Rift installation at Sotheby’s gallery is part of a larger digital strategy to lure new, tech-savvy buyers in who can appreciate the works in a reimagined way.

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The VRScout Report – The Week in VR Review

VRScout

Starting with its $2B acquisition of Oculus in the spring of 2014, Facebook has continued to build out its virtual reality strategy in a big way. 360 videos were implemented into your Newsfeed over a year ago, and 360 photo functionality was instituted over the summer. FACEBOOK KEEPS PUSHING THE VIRTUAL ENVELOPE.

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Opposable’s VR Strategy ‘Salvaged’ Launches On Steam With Full Campaign

UploadVR Between Realities podcast

HTC Vive fans got a nice surprise yesterday when Google Earth launched for free on the headset. Salvaged , a long-in-development strategy game from UK-based Opposable Games, has just launched for the Rift on Steam Early Access at $12.99. Tagged with: Salvaged , sci-fi , strategy. Now its Oculus owner’s turn for a treat.

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How Merge is Building an XR Ecosystem for Kids

VRScout

Merge was the first company to make a mobile VR app—and the choice to make the app future-compatible with Google proved fortuitous; the eventual launch of Google Cardboard shook up the industry and helped make VR more accessible to many different markets, including children. Kids can also explore 360 Video s and 3D Models.

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