Amazon Apple Strategy 
AR Insider
FEBRUARY 19, 2020
Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. We’ll start this Wearables Wars series by looking at Amazon. where Amazon leads. Ulterior Motive. Out of Home.
The Ghost Howls
DECEMBER 10, 2024
The debates started about the second point because Meta handing off the design of its headsets to its manufacturer would be a huge change of strategy. The two companies have a great relationship and Apple is realizing that the fact that its headset lacking controllers is a problem for certain types of content, gaming in particular.
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The Ghost Howls
AUGUST 1, 2020
In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.
The Ghost Howls
FEBRUARY 5, 2025
We had all the indications that this Q4 would have been good again, like the fact that the Meta Quest companion phone app was the first on the iOS store, that 1 Million people had played Batman Arkham Shadow, or that the Quest was the most sold console of 2024 on Amazon. This does not mean that Apple has given up on AR glasses, though.
AR Insider
MAY 31, 2021
This week, we look at new VR mounts and locomotion inputs, the ongoing Apple/Epic saga, and hands-on with Huawei’s VR glasses. The lower-cost locomotion option, Cybershoes , is now on Amazon for $349. The Apple Worldwide Developer’s Conference begins June 7th. Apple always buries an easter egg or two in the invitation.
The Ghost Howls
DECEMBER 16, 2024
As for Project Moohan, details are very scarce: it seems like a mix of the Quest Pro and the Apple Vision Pro: it has an external battery, high-definition displays, and a very detailed passthrough. Developers can already access a preview of the development environment for native, Unity, WebXR. The chipset is the Qualcomm Snapdragon XR2+ Gen2.
AR Insider
NOVEMBER 19, 2020
The thought is that devices like Apple Watch and AirPods condition consumers to wear sensors on their bodies, and thus acclimate to the cultural shift that will be required for AR glasses. Classic Apple. That includes smartwatches and “hearables” such as Apple AirPods and its equivalents. Trojan Horse.
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