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Reality Bytes: Snap, Google & Amazon

AR Insider

W hat are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes , featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation. More from AR Insider…. Will it work?

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The AR Location Wars, Part I: Google

AR Insider

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Part I: Google .

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Reality Bytes: TikTok, Google & Amazon

AR Insider

This week on Reality Bytes, we dive into TikTok's new microdramas, Google Maps' new contextual upgrades, and Amazon's latest 'Haul' feature. This post appeared first on AR Insider.

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Who’s Waging the Wearables Wars? Part I: Amazon

AR Insider

“Wearable Wars” is AR Insider’s mini-series that examines how today’s wearables will pave the way and prime consumer markets for AR glasses. Common wisdom states that mobile AR is the forbear to smart glasses. There, it can seed user demand for AR and get developers to start thinking spatially. Ulterior Motive.

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Reality Bytes: TikTok, Amazon & Google

AR Insider

W hat are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes , featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation. Out of the Big Four: Why Google?

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Will AR Enable Retail’s Touchless Era?

AR Insider

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. P roof points for AR’s role as a shopping tool continue to emerge. We’ve been hearing this rallying cry for AR commerce for a few years, but it takes on new meaning during Covid-era retail lockdowns.

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The XR Week Peek (2022.07.25): Google to test AR glasses in the wild, Pico 4 spotted, and more!

The Ghost Howls

The heat hasn’t killed me yet, so this week I can still write a new roundup of interesting news about AR and VR. Google starts testing its AR glasses in the wild. Google has announced that it is going to start to test the prototypes of its AR glasses in the wild. More info (Google testing AR glasses?—?Official

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