Road to VR

MAY 24, 2022

As first reported by GMW3 , Magic Leap appears to be flushing excess stock of the 2018-era AR headset via the Amazon-owned online retailer Woot. . Amazon US Prime members qualify for free shipping, which ought to arrive to those of you in the lower 48 in early June. Image courtesy Magic Leapgic leap.

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ARPost

JANUARY 29, 2020

Many major tech organizations such as Apple, Facebook, Google, Microsoft, and Amazon are currently working on different types of smart glasses or headsets which are more affordable and widely available to consumers, which will eventually change how we view and interact with the world around us. Future Developments for AR Glasses.

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XR Today - Virtual Reality

DECEMBER 2, 2022

percent year-on-year, with augmented reality (AR) peaking 94.1 Affected companies include Meta Platforms, Amazon, and the global cryptocurrency community. Multinational XR firms like Lenovo, ByteDance’s Pico Interactive, HTC VIVE, Varjo, and Microsoft are leading the charge for immersive transformations.

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AR Insider

FEBRUARY 24, 2021

The tech industry’s next bet is a series of technologies usually called augmented reality (AR) or mixed reality. All the big tech players — Microsoft, Google, Facebook, and Amazon — are in the game as well. Here’s what the biggest companies in tech are doing to try and make augmented reality the next big thing.

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AR Insider

OCTOBER 30, 2020

For those unfamiliar, it’s a foundational principle that helps contextualize the future of augmented reality. ” Google could be the knowledge layer , Facebook the social layer , Microsoft the enterprise productivity layer , and Amazon the commerce layer. Before diving in, what is the AR cloud?

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XR Today - Augmented Reality tag

FEBRUARY 21, 2023

Demand for Augmented Reality solutions is increasing at an incredible rate in today’s landscape. Throughout this year’s conference, attendees will learn all about how augmented reality is transforming the communication and entertainment landscape. There will also be numerous exhibitions and demos to explore.

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XR Today - Virtual Reality

NOVEMBER 16, 2022

Notably, Huawei’s latest device shares many design qualities from Nreal’s product portfolio of augmented reality (AR) smart glasses. The firm used an artificial intelligence (AI) network and Microsoft’s Mixed Reality Toolkit to enable outward tracking and navigation during advertisements.

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ARPost

NOVEMBER 4, 2019

According to CBINSIGHTS , tech giants like Facebook, Amazon, Microsoft, Google, and Apple (FAMGA) have all been acquiring AI startups aggressively in the last decade. According to a report by Zion Market Research , the global augmented and virtual reality market was valued at around US$26.7 Mobile Augmented Reality.

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The Ghost Howls

FEBRUARY 18, 2025

Looking at the chart of the sales on Amazon US, it is possible to see that the headset had five times the peak sales volume during the 2024 holiday season as it did in 2023. Microsoft will still provide the Azure cloud, but all the hardware and software should be provided by Luckeys startup. This is impressive.

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XR Today - Mixed Reality tag

JANUARY 19, 2023

Microsoft has reportedly planned to reduce the number of employees working on its US Army mixed reality (MR) headset. Microsoft began reducing staff headcounts on Wednesday across the company’s extended reality (XR) division and plans to finalise the full 10,000 by late March. headsets and the second v1.1

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ARPost

SEPTEMBER 12, 2022

Microsoft, Google, the XRA – and That’s Just One Talk. A talk on day two will discuss “Reframing Identity for Mixed Reality,” and feature Carrie Valladares of Microsoft , Karim Mohammadali of Google , and XR Association Vice President of Public Policy Joan O’Hara. So Much More to See at AWE EU 2022.

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Road to VR

JANUARY 16, 2020

patents done by Fairview Research reveals that Facebook has made a significant surge in its year-over-year ranking for patents granted in 2019, something partly owed to its increased number of patents surrounding augmented reality. Microsoft Technology Licensing LLC. Amazon Technologies Inc. An analysis of U.S.

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The Ghost Howls

FEBRUARY 7, 2022

Before leaving you to the news of the week, let me just tell you two things that may interest you: If you missed them, don’t forget to read my predictions about augmented reality and virtual reality in 2022; This Thursday at 5 pm CET AWE Nite Florence comes back! Some updates on Meta products. Learn more. Les Mills BodyCombat.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta.

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The Ghost Howls

OCTOBER 2, 2023

Sometimes VR without a headset can be cool too More info (U2 concert in the dome / 1) More info (U2 concert in the dome / 2) More info (U2 concert in the dome / 3) Microsoft launches Mesh For Enterprise In Beta After many years of working on it, finally, Microsoft has finally released a preview of Microsoft Mesh dedicated to the enterprise sector.

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The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. We all know that this thought has not aged well, and that Microsoft has failed completely entering the phone market, with billions of loss because of that. Amazon and Tesla could be two outsider of the XR ecosystem instead.

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ARPost

MARCH 24, 2020

Amazon has a system, Microsoft has a system, Magic Leap has a system. See Also: Augmented Reality’s Surprising First Frontier: The Automotive Industry. “ There will be sensors that pick up on GeoPose, and each car will have its own GeoPose,” said Black. Spatial Computing and AR as an Operating System.

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The Ghost Howls

JANUARY 17, 2022

The news of the week is that Meta is poaching talents from all the other companies : in particular, it has been able to “steal” 100 employees from the HoloLens team in Microsoft. Looking back at augmented reality in 2021. The most bullish of them is, of course, Meta.

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GizModo VR

JANUARY 20, 2022

With every tech giant from Apple to Microsoft to Amazon rumored to be developing a pair of augmented reality glasses or mixed reality headset, we’ve been wondering whether Google was planning to wade back into consumer headsets.

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AR Insider

AUGUST 14, 2020

The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple. Spectacles represent a long-term investment in augmented reality hardware. Fully Actualized. To continue the narrative, what about Snap? Its Spectacles have had their ups and downs.

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GizModo VR

APRIL 1, 2021

In late 2018, Microsoft struck a $480 million deal with the U.S. Army to deliver augmented reality headset prototypes based on its HoloLens system. Well, it appears the military is a fan because it’s inked a contract to get a whole lot more of them. As in, over 120,000 headsets worth up to $21.88 billion over 10… Read more.

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The Ghost Howls

JUNE 26, 2023

More info (Quest v55 performance boost) More info (Quest Pro getting better eye tracking) More info (The new taskbar capabilities of the Quest runtime) Hexa brings 3D visualization to Amazon pages Amazon has partnered with the startup Hexa to add 3D capabilities to its store pages.

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AR Insider

OCTOBER 1, 2019

Why Facebook and Amazon have joined the race to bring computing to your face. — Facebook and Amazon each discussed computer glasses at launch events this week. — Amazon’s approach is to get a lightweight product out now, while Facebook is promising advanced technology in a few years. Microsoft (enterprise) 4.

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Upload VR

JANUARY 19, 2023

Microsoft is reportedly reducing the size of its HoloLens group. Microsoft is far from the only big tech company to make this move – this week Amazon started laying off 18000 people, Meta laid off more than 11000 in November, and Snap laid off 20% of its staff in September.

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ARPost

JUNE 6, 2019

See Also: The State of Augmented Reality. There was no shortage of interest, but there was a lack of a first-step, turnkey solution,” said Leon Laroue, a technical product manager for augmented reality at Epson. “We We saw that there needed to be an easier onramp for companies who want something off the shelf.”.

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The Ghost Howls

AUGUST 24, 2020

Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business.

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The Ghost Howls

MARCH 30, 2020

The same day of the launch of Half-Life: Alyx, Hewlett-Packard has announced its new virtual reality headset, the Reverb G2 , made in collaboration with Microsoft and Valve. Valve could provide some audio-visual improvements, while Microsoft its WMR platform, with inside-out tracking of controllers. HP announces the Reverb G2.

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Cats and VR

MAY 1, 2017

Award-winning independent game studio HappyGiant and Tippett Studio today announced their ground-breaking augmented reality game HoloGrid: Monster Battle has made the transition to virtual reality , and is coming out on the next-generation Samsung Gear VR. USD (regularly $4.99 USD (regular price $4.99).

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The Ghost Howls

NOVEMBER 23, 2020

This week we had tons of news about new upcoming augmented reality glasses and smartglasses: Oppo has revealed the second iteration of its augmented reality glasses. AR glasses are on the rise. And… I’ve discovered JVC used some photoshopped stock images to showcase its product! What a weird decision…).

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AR Insider

JANUARY 21, 2020

We’ve generally stated “tens of billions” for the collective investment scale of the big five — Facebook, Google, Amazon, Microsoft and Apple. From the episode: “Because augmented reality smart glasses represent the next transformational shift in personal computing.

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ARVR

JUNE 30, 2020

WebAR Demo by Geenee Data is Everywhere Augmented Reality is enabling us to add a new digital layer to the world, opening the camera lens to more sophisticated interactions and personalized content. IKEA’s Augmented Reality in use (above). Augmented reality (AR) is the future of Restaurant Menu?

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Hypergrid Business

NOVEMBER 25, 2021

Buy on Amazon or directly from Oculus. Price : $1, 900 for full kit that includes two base stations and the two controllers from Amazon or $1,000 directly from Valve. Price : $1, 400 for full kit on Amazon or $900 directly from HTC. Price: $650 on Amazon. Use case: Enterprise-grade mixed reality experiences.

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AR Insider

MAY 6, 2020

Once computers understand space, we can use these informed computers to edit our real world by placing digital objects and information in it and view this all through a transparent digital screen like smart glasses or even our smartphone: this is Augmented Reality or AR. Augmented Reality ads are not new. Source: Ikea.

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Tech Trends VR

MAY 21, 2018

The number one issue we’re hearing from retailers launching AR for eCommerce (Amazon, Build.com, Overstock, Wayfair…) is the management of 3D products,” explains the company’s Co-Founder and COO Mickaël Jordan.

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The Ghost Howls

MARCH 2, 2020

The devices that will be based on this reference design will have amazing specifications like: 2K x 2K display resolution per each eye ; Have up to 7 cameras used simultaneously, including the ones for tracking, mixed reality and eye-tracking; High-quality passthrough augmented reality with high resolution and framerate.

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XR Today - Augmented Reality tag

JANUARY 20, 2023

The news comes just days after Microsoft and Amazon announced cutbacks of roughly 10,000 employees. The news comes after numerous firms, including Microsoft, Apple, Meta Platforms, Snap, Alphabet, and many others, have faced similar layoffs due to the looming economic recession. .”

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VRScout

JULY 19, 2017

Mira – A mobile-first augmented reality company that makes premium AR experiences available to everyone. Hyperloop Transportation Technologies – CEO Dirk Ahlborn debuts their VR experience for the station and boarding and their AR collaboration tool Beem on the Microsoft HoloLens. Saturday, July 22 at 12:00 – 1:00 p.m.

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