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The XR Week Peek (2023.05.15): Google confirms headset with Samsung, Ultraleap teases a new device, and more!

The Ghost Howls

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. But to summarize, the most important XR-related tidbits have been: Google confirmed that is still working with Qualcomm and Samsung to build an XR headset.

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Amazon Launches ‘Prime Video VR’, Commits to Building up VR Video Library

Road to VR

Amazon today announced the launch of Prime Video VR on Oculus Quest, Go, and Gear VR. In addition to bringing the entire Prime Video catalog onto the headsets, Amazon is also for the first time adding VR content to its Prime Video library. Image courtesy Amazon.

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Amazon Is Helping Researchers Study How to Dim the Sun

GizModo VR

Computer processors across Amazon Web Services recently hummed into gear to create 30 simulations of what Earth could look like by the middle of this century. But this effort on Amazon’s servers represents one of the first attempts to do modeling on the cloud and could… Read more. Normally, climate models run on supercomputers.

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7 Insightful XR Gaming Case Studies to Read in 2022

XR Today - Mixed Reality tag

Today, to provide an insight into the opportunities for XR in the gaming landscape, we’re going to be looking at some of the most impressive case studies from the last few years. Tender Claws and Google ARCore.

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Metaverse and Investing – Opportunities for Retail Investors Part 2: Software and Infrastructure

ARPost

We will need platforms to navigate, meet, and study. Amazon (Nasdaq: AMZN) and Google (Nasdaq: GOOGL) for Servers. The metaverse is going to be made of many souls. This implies an enormous variety of software that will be used for its construction and for its application in our lives. Ericsson (Nasdaq: ERIC) for 5G.

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Lenovo VR Classroom 2 Updates Aim To Simplify VR Education

VRScout

Studies show that learning through VR versus traditional means result in measurably higher retention rates and performance gains,” Henderson adds, “The benefit of VR learning with a solution like Lenovo VR Classroom 2 is the ability to engage students and immerse into subjects and scenarios that are beyond paper or screens.” .

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Unpacking AR Business Models: Advertising, Part II

AR Insider

Visual search will follow, led by Google , Pinterest and Amazon. Google is highly motivated to visual search in order to “future proof” it’s core business. This plays out through Google Lens (visual search) and Live View (AR mapping/navigation). Google is also advantaged in that can “ incubate ” AR in search.

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