AR Insider

AUGUST 20, 2020

P roof points for AR’s role as a shopping tool continue to emerge. Cashierless retail a la Amazon Go will get its long-awaited chance to shine. This could initially branch from work already done by Pinterest and Google in visual search. The value of visualizing products remotely in 3D is suddenly amplified.

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AR Retail Survey Trends 544

Road to VR

JANUARY 26, 2023

At the time, The Leadership Network was focused on cross-industry leadership training which, through its executive masterclasses, let senior execs from non-competing companies go hands-on at the state-of-the-art facilities of global giants like Toyota, Tesla, Google, BMW and Amazon.

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Training North America Africa Automotive 360

AR Insider

FEBRUARY 3, 2020

To sidestep tech jargon, Google sometimes calls it “search what you see.”. Speaking of Google, it’s the front runner for visual search. It has a narrower use case than Google — mostly around consumer products — but that focus aligns with monetization. Though in fairness, Google announced that figure a year ago.

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Machine Learning Google Data AR 375

The Ghost Howls

MARCH 3, 2025

The original Pictionary game (Image from Amazon, the game is from Hasbro) Suddenly a light bulb lit up in my head: I remembered the fun nights with my friends playing Pictionary. But I did not want to make something lame like a speaking AI agent or just let you take photos of the surroundings. I wanted to do something more original.

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Gaming Technology Europe Trends 335

VRScout

FEBRUARY 3, 2020

What if I told you that smart devices such as your iPhone and Google Assistant aren’t just listening to you, but persuading and manipulating your actions as well? For example, say you hop on Google at 4 in the morning and begin searching for more information on the early signs of cardiac arrest.

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Machine Learning Data Google Amazon 405

Road to VR

FEBRUARY 20, 2024

A tool to download user data will be released on April 1st, the company says. The company emphasizes that its so-called ‘Community Edition’ of Hubs can run on any platform that supports Kubernetes, which includes a majority of cloud services, such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform.

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Amazon Microsoft Data Google 329

ARPost

SEPTEMBER 29, 2022

And then there are the “tools” with which all of the above will have to be created, modeled, written, and programmed. Unity (Nasdaq: U) for 3D Modeling and Animation Tools. Amazon (Nasdaq: AMZN) and Google (Nasdaq: GOOGL) for Servers. Let’s examine some companies here too.

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Software Retail Augmented Reality Microsoft 404

AR Insider

JUNE 30, 2020

Some are AR-native players building tools and technologies to advance the state of the art ( AR enablers ). To sidestep tech jargon and acronyms, Google calls it “search what you see.”. The utility inherent in such a tool makes it one of our top picks for potential killer apps. billion objects, mostly fashion or home-related.

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AR Machine Learning Google Tools 284

The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. And the same holds for Google, which is applying similar restrictions.

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Apple Europe Data Amazon 515

The Ghost Howls

OCTOBER 12, 2020

At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. Image by Google).

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AR Google Machine Learning Augmented Reality 511

XR Today - Augmented Reality tag

JUNE 21, 2024

If you think that Google AR Glasses are nothing but a distant dream, it might be time to think again. Sure, Google Glass turned out to be a flop, and Google’s Iris Project was eventually canceled – but it seems like the tech giant hasn’t given up on the smart glasses market just yet. Amazon has its Echo Frames.

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Google AR Magic Leap Augmented Reality 129

The Ghost Howls

FEBRUARY 5, 2025

We had all the indications that this Q4 would have been good again, like the fact that the Meta Quest companion phone app was the first on the iOS store, that 1 Million people had played Batman Arkham Shadow, or that the Quest was the most sold console of 2024 on Amazon. The fact is: we didnt consider Ray-Ban Meta into the equation.

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Apple AR Simulation Ukraine 260

ARPost

DECEMBER 16, 2022

Mytaverse is an enterprise-only platform with special tools for digital twins and virtual assets, and I got the world tour. About this time last year, the company hosted a Pepsi-led event focused on innovation that brought over 300 representatives from Google, Adobe, IBM, Salesforce, Amazon, and others into the platform for the first time.

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Immersion Unreal Tools Hardware 356

XR Today - Augmented Reality tag

OCTOBER 14, 2024

In a press release by Walmart, it said it is currently building ‘dozens’ of further generative AI tools for customers, associates, members, and partners, such as care assistants for Walmart International and Sam’s Club.

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Immersion AR Retail Mexico 123

ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. There is a wide range of tools that enhance the user experience like ceiling antennas, QR codes, and Bluetooth beacons. Augmented Reality in Navigation .

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Augmented Reality Trends Retail AR 422

AR Insider

MARCH 16, 2021

Just as Google began indexing the web 20 years ago, the next evolution could be for someone to index the physical world in potentially more valuable ways. In fact, Google is a natural candidate to build this physical-world index. The latter powers Google’s Live View AR navigation tool. And it’s already started.

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AR Google Data Examples 341

AR Insider

JUNE 14, 2021

The company’s visual search tool, Snap Scan, now has 170 million users. Visual search is just one of many developing flavors of AR, and it’s also being cultivated by Google ( Google Lens ) and Pinterest ( Pinterest Lens ). Also similar to Google, Snap is “incubating” visual search to accelerate traction.

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Data Google AR Examples 296

AR Insider

FEBRUARY 3, 2021

This will include “try-before-you-buy” AR visualization like we examined yesterday, as well as visual search a la Google Lens. It could even be simpler than Google’s advanced object recognition technology. Cashierless retail, à la Amazon Go, is a technology that’s aligned with Covid-era dynamics and demand signals.

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Technology Retail Survey AR 322

ARPost

JANUARY 29, 2020

Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Fast-forward a few years from the failing Google Glass, and now it turns out the popularity of smart-glasses has increased again, thanks to numerous new developments.

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AR Augmented Reality Trends Healthcare 414

The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Or is it just a talk about glasses?

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Augmented Reality Magic Leap AR Apple 541

VRScout

DECEMBER 27, 2021

At the time of this writing, Meta’s standalone VR headset is one of the most sought-after gifts on Amazon. The Oculus companion app is also topping the charts on the App Store and Google Play, which means more people than ever are diving into VR for the first time. Most recently, developer Rec Room Inc.

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Gaming Hand tracking Technology Controllers 434

XR Today - Augmented Reality tag

SEPTEMBER 19, 2023

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. The additions aim to challenge firms like Google, Pinterest, and others dominating the eCommerce search sector. The company also launched the multisearch tool last year.

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Amazon Google AR Augmented Reality 78

VRScout

MAY 20, 2019

Reach EDU is about delivering the tools to take advantage of this, by creating a versatile, accessible, and fun platform for effective STEAM education and ongoing innovation”. The ReachEDU app is available for free on the Appstore and Google Play. MekaMon are available via Apple (in-store and online), Amazon among other retailers.

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Education AR Machine Learning Gaming 331

XR Today - Virtual Reality

MAY 29, 2023

People seeking visas, passport renewals, and updated country info can use cross-platform tools to receive key information and documents for their travels. This also applies to companies like IKEA and Amazon, where customers can superimpose virtual furniture, electronics, and clothing stocks in physical locations.

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Virtual Reality Tourism Magic Leap Retail 261

AR Insider

MAY 6, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” In that way, the platform follows the path of one of the greatest enabling tools the tech world has ever seen: Amazon Web Services.

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AR Real Estate Google Data 302

The Ghost Howls

OCTOBER 19, 2021

Accenture’s Julie Sweet highlighted how in a time where people work from home, the company needs new tools to train its employees in an effective way and also to create a bond between the new employees and the company. VR came into mind as the ideal tool to provide both. Amazon Glow is a video projector for kids.

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Magic Leap HTC Training Virtual Reality 543

AR Insider

FEBRUARY 24, 2021

All the big tech players — Microsoft, Google, Facebook, and Amazon — are in the game as well. In 2017, Apple released software called ARKit, which includes tools for software makers to determine how far away an object or wall is, if the phone is moving, or identify limbs in a human body, among other functions.

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Augmented Reality Amazon Apple Virtual Reality 198

The Ghost Howls

JUNE 16, 2020

HTC Vive XR Suite is a broad solution for offering tools that let people interact remotely with other people to perform various tasks, using whatever device they want. It is like Google here. So, I made a prototype with Unity and the Cosmos XR where I can actually take out a PC from an Amazon page and try it on my desk.

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HTC China Video Unity 527

The Ghost Howls

FEBRUARY 18, 2025

Apple Intelligence on the Vision Pro would be a big deal, and especially it would let Apple compete better with Google , which made the integration with Gemini one of the best features of its Android XR operating system. This is impressive. The numbers are still not comparable to those of Quest, but they are still very good.

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Hand tracking Apple Video Training 283

Bernard Marr

MARCH 10, 2023

The emergence of this new breed of “generative” AI tools has made it clear in recent months that it is no longer something that is only important in the realm of academic research or Silicon Valley tech giants. So, what are the tools that everyone should be getting to grips with to ensure they understand exactly what AI is capable of today?

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Tools Machine Learning Phoenix Video 116

VRScout

FEBRUARY 20, 2019

That’s because he builds his AR experiences through his VR tool Modbox, explaining that if he wants to place an AR switch on his wall, it’s just easier to do it directly in AR rather than having to build it in the Unity Editor and then trying to position it correctly on a second screen.

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AR Augmented Reality HTC Controllers 312

Road to VR

MARCH 10, 2020

Google / Daydream. Google Cardboard (all versions). Most USB cables are a bit short to work with a VR headset, but they can be combined with an extender; we have had success with these options on Amazon: Anker 10ft USB 3.0 Here’s a list of major headsets which aren’t compatible with the game. Gear VR (all versions).

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Oculus Controllers Samsung HTC 319

The Ghost Howls

OCTOBER 5, 2020

Today at GTC 2020, NVIDIA has released three very interesting news that we in the XR sector should care about: New enterprise NVIDIA RTX A6000 and NVIDIA A40 graphics card have been released; Cloud XR servers are now available on AWS; Omniverse, the collaboration tool for artists, enters open beta.

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Data Latency Unreal Architecture 545

The Ghost Howls

OCTOBER 7, 2024

More info Google and Samsung are working on smartglasses According to The Information, Google and Samsung are not only working together on a mixed reality headset but also on a pair of smartglasses (a la Ray-Ban Meta) powered by Gemini AI. I cross my fingers, but I don’t have high hopes. A Creator Platform for next-gen to ‘Socialize.’

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Microsoft Samsung Apple Unity 411

GizModo VR

JULY 20, 2022

Amazon is hosting its annual Alexa developers annual conference, called Alexa Live , today. Many of the tools being introduced are there to drive the idea of Amazon’s… Read more.

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Amazon Conference Tools Google 98

AR Insider

OCTOBER 1, 2019

Why Facebook and Amazon have joined the race to bring computing to your face. — Facebook and Amazon each discussed computer glasses at launch events this week. — Amazon’s approach is to get a lightweight product out now, while Facebook is promising advanced technology in a few years. by Kif Leswing, CNBC, 9/29/19.

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Amazon San Jose Google Microsoft 159

The Ghost Howls

MAY 17, 2020

After this announcement, the rumors of RTX30 graphics cards for consumers have intensified , and someone hypothesizes a launch in Q3 this year ; NVIDIA Omniverse is a collaborative tool for people working with graphics and rendering. Valve releases Half-Life: Alyx Steam Workshop Tools. Discover (and buy) the book on Amazon.

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Apple Unreal Oculus Tools 373