XR Today - Augmented Reality tag

FEBRUARY 13, 2025

Bouman’s Strategic Experience Todd brings extensive experience from leadership roles at major technology companies including Sharp/NEC, Samsung, and HP. My experience in driving growth and innovation will help us accelerate Proto’s mission of making holographic technology accessible to everyone.

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The Ghost Howls

FEBRUARY 7, 2022

Some magazines reported this news as a sign of the failure of Meta’s strategy about the metaverse. There is instead a rumored partnership with Samsung , where Samsung would actually build a new XR device and Microsoft offer the platform on top of which the headset may run. But there is also bad news to talk about. Learn more.

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Upload VR

JANUARY 29, 2024

Its strategy is more akin to wanting to be a second Apple than what Google did with Android. Google is building an 'Android XR' platform to power Samsung's upcoming headset. And while Samsung may have a period of exclusivity, that almost certainly ( and reportedly ) won't last forever.

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Upload VR

MARCH 1, 2024

The Meta Quest operating system is a fork of the open-source core of Android (known as AOSP), a similar strategy to Amazon's Fire OS for its Fire tablets. Google and Meta's XR strategies could end up remarkably similar, with the two companies vying to entice hardware companies to adopt their platform.

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Google Hardware Strategy Samsung 144

The Ghost Howls

JANUARY 22, 2021

This trend will continue in 2021 : the new LiDAR sensor, which is rumored to be installed in all future iPhones, will for sure be copied also by Android phones (Samsung?) Besides them, there are also other frameworks that can help WebXR developers: some WebXR exporters for Unity projects and also Amazon Sumerian.

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Road to VR

JANUARY 3, 2024

But not more than two and a half years later the company is reportedly laying off hundreds of its staff as it pivots its strategy. If that’s true, at a minimum we’re looking at a serious reboot of its strategy that will take time to unfold. But for some reason that never happened.

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The Ghost Howls

APRIL 24, 2018

The HTC Vive Pro page on Amazon US. Well, technically speaking, if we look at the competition, for the average consumer the answer is “maybe no” The features of the Vive Pro are superior to the ones of any other headset currently on the market , but for instance, the Samsung Odyssey, that has similar features, costs only $499.

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UploadVR Between Realities podcast

NOVEMBER 4, 2016

Samsung – KRX: 005930 – GearVR (partnership with Oculus VR) and 360 Camera. Amazon – NASDAQ: AMZN – VR Content & Game Engine. Amazon – NASDAQ: AMZN – VR Content & Game Engine. Amazon – NASDAQ: AMZN – VR content. Qualcomm – NASDAQ: QCOM – Smartphone SoC for VR, VR Headset Ref. Unconfirmed.

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Industry Magic Leap Samsung Amazon 100

ARVR

DECEMBER 9, 2020

iPhone 12 pro and Samsung Galaxy S20 iPhone 12 Pro: With ARKit just about any modern iPhone or iPad can be considered an AR gift. The new phone is starting at $999 Samsung Galaxy S20+5G: For Android users who want to get in on the AR upgrades the new Galaxy boasts the Depth Vision Camera. New Smart Phones?—?iPhone

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Road to VR

SEPTEMBER 8, 2016

As an electronics company, Apple’s general strategy seems to be to wait until a market is well established before joining it, then attempt to create an Apple-idealized product for that market. Apple is infamous for its patent strategy and you shouldn’t be surprised to find that they’re well into it in the AR/VR space.

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Apple AR Head Mounted Display Augmented Reality 100

Cats and VR

MAY 1, 2017

Award-winning independent game studio HappyGiant and Tippett Studio today announced their ground-breaking augmented reality game HoloGrid: Monster Battle has made the transition to virtual reality , and is coming out on the next-generation Samsung Gear VR. USD (regularly $4.99 USD (regular price $4.99).

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Upload VR

JANUARY 18, 2024

Samsung (with Google) and Sony have chosen Qualcomm's XR2+ Gen 2 as the engine of their upcoming headsets, after Samsung reportedly went back to the drawing board after seeing Vision Pro announced. A few researchers at Meta, and maybe Google or Amazon, are likely waiting for those exact same benchmarks.

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Anand Tech

JULY 26, 2023

Interestingly, the company aims to serve world's leading tech giants, challenging TSMC, IFS, and Samsung Foundry. partner, and we have begun discussions with some GAFAM [Google, Apple, Facebook, Amazon and Microsoft] corporations," Atsuyoshi Koike, chief executive of Rapidus, told Nikkei. "Specifically,

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Japan Government Samsung Google 96

Robert Scoble

MAY 15, 2021

I also am invested in Apple competitors, Qualcomm, Snap, Microsoft, Amazon, and about 50 other companies in a diverse portfolio. Just get Amazon’s latest iPhone app. Amazon, Tesla, Google, Facebook, and others, including most autonomous vehicle companies, are building the same for various purposes. Disclaimer.

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Mashable VR

MARCH 29, 2022

This content often uses strategies such as repeating an idea, presenting images and sounds that capture attention, and using child rather than adult voices for the characters." You have the choice of impressive tablets from the likes of Amazon, Apple, and Samsung. These are the best tablets for kids in 2022.

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The Ghost Howls

AUGUST 28, 2023

Another leak regarded the release date: an Amazon listing put the availability date of the Quest 3 starting from October, 10th. First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product.

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The Ghost Howls

MAY 15, 2023

But to summarize, the most important XR-related tidbits have been: Google confirmed that is still working with Qualcomm and Samsung to build an XR headset. We are all curious to see how this strategy will pay off. According to Upload VR, for instance, “in UK, it’s now available at GAME , Amazon UK , ShopTo , Currys , Argos and more.

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Google Samsung Apple Virtual Reality 541

The Ghost Howls

OCTOBER 7, 2024

More info Google and Samsung are working on smartglasses According to The Information, Google and Samsung are not only working together on a mixed reality headset but also on a pair of smartglasses (a la Ray-Ban Meta) powered by Gemini AI. I cross my fingers, but I don’t have high hopes. A Creator Platform for next-gen to ‘Socialize.’

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XR for Business Podcast

JUNE 24, 2019

He’s built AR system prototypes for Samsung, and had long executive and technical careers in mobile software infrastructure before jumping into AR back in 2009. Like my Dekko, and what we built at Samsung were exactly the same technology that ARKit and ARCore and Magic Leap and others built. firm investing in AR solutions.

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XR for Business Podcast

JUNE 24, 2019

He’s built AR system prototypes for Samsung, and had long executive and technical careers in mobile software infrastructure before jumping into AR back in 2009. Like my Dekko, and what we built at Samsung were exactly the same technology that ARKit and ARCore and Magic Leap and others built. firm investing in AR solutions.

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AR Technology Industry Construction 78

Bernard Marr

OCTOBER 24, 2022

In 2023 adopting this hybrid mindset will be a key strategy for retailers looking to continue to build brand awareness and customer loyalty. Adidas, Nike, Tommy Hilfiger, Samsung, and Burberry are among the well-known names that have either already established a presence or stated that they plan to do so.

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XR for Business Podcast

JUNE 24, 2019

He’s built AR system prototypes for Samsung, and had long executive and technical careers in mobile software infrastructure before jumping into AR back in 2009. Like my Dekko, and what we built at Samsung were exactly the same technology that ARKit and ARCore and Magic Leap and others built. firm investing in AR solutions.

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XR for Business Podcast

SEPTEMBER 30, 2019

He’s currently a distinguished visiting scholar at Stanford University’s Media X program at Stanford University’s Virtual Human Interaction Lab and the Director of Technology Strategy at the University of Colorado National Mental Health Institute Center. But now we have better systems that I can order on Amazon.

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Machine Learning Technology Virtual Reality Healthcare 78

XR for Business Podcast

MAY 13, 2019

Obviously they do microtargeting and use Facebook and Twitter and Instagram to try and find people in context, but they also use different strategies for getting people to make content for them. Amazon Prime has a series coming up called Good Omens, which is about angels and devils among us in the days before the apocalypse.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

Obviously they do microtargeting and use Facebook and Twitter and Instagram to try and find people in context, but they also use different strategies for getting people to make content for them. Amazon Prime has a series coming up called Good Omens, which is about angels and devils among us in the days before the apocalypse.

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AR Magic Leap Augmented Reality Course 78

The Ghost Howls

JULY 31, 2023

I think that the upcoming release of Quest 3, and the increasing rumors about Samsung are going to improve our situation even more. It has basically created a whole ecosystem of its own through strategic investments : I’m very curious to see what is the final goal of this strategy. Let’s all hope so. More info (Somnium Space 3.0

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XR for Business Podcast

SEPTEMBER 30, 2019

He's currently a distinguished visiting scholar at Stanford University's Media X program at Stanford University's Virtual Human Interaction Lab and the Director of Technology Strategy at the University of Colorado National Mental Health Institute Center. But now we have better systems that I can order on Amazon. It's just amazing.

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Machine Learning Technology Virtual Reality Healthcare 60

The Ghost Howls

AUGUST 8, 2023

More info Samsung is still on track to deliver its headset Samsung’s president of mobile experience, TM Roh, has spoken with CNET about the XR strategy of the company. Then he talked about the ecosystem and the fact that Samsung wants to create an open ecosystem around XR where many partners can operate in.

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XR for Business Podcast

SEPTEMBER 30, 2019

He’s currently a distinguished visiting scholar at Stanford University’s Media X program at Stanford University’s Virtual Human Interaction Lab and the Director of Technology Strategy at the University of Colorado National Mental Health Institute Center. But now we have better systems that I can order on Amazon.

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Machine Learning Technology Virtual Reality Healthcare 60

The Ghost Howls

FEBRUARY 5, 2025

We had all the indications that this Q4 would have been good again, like the fact that the Meta Quest companion phone app was the first on the iOS store, that 1 Million people had played Batman Arkham Shadow, or that the Quest was the most sold console of 2024 on Amazon. The fact is: we didnt consider Ray-Ban Meta into the equation.

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The Ghost Howls

DECEMBER 1, 2019

This acquisition signs a new course for Facebook strategy in XR: after having just partnered with external studios for the development of its top-notch exclusive titles (e.g. affiliate link) More info (Quest on Amazon?—?affiliate affiliate link) More info (Pimax 5K+ on Amazon?—?affiliate affiliate link). I really hope so….

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The Ghost Howls

JANUARY 19, 2020

Facebook has permanently cut down the price of the Oculus Go to $150 , the same price that made it sell incredibly well on Amazon during the Cyber Monday. (Image by Engadget). Oculus Go price cut down to $150. In all supported regions, the price will so be permanently reduced to $150/€160/€220.

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Upload VR

SEPTEMBER 28, 2024

Elsewhere, Samsung reportedly delayed its Android XR headset even further. We've also covered DISC , Harpagun , Moss , One True Path , Mixed Realms , Triangle Strategy , Behemoth , Ghosts of Tabor , Prison Boss: Prohibition , and Home Sports. Alongside Quest 2 and Quest Pro , the Quest 3 128GB model has also been discontinued.

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XR for Business Podcast

NOVEMBER 25, 2019

He’s worked with a variety of global clients, including Adidas, Samsung, Ernst and Young, Save the Children, Sony, IKEA, KPMG, Nokia, and the list goes on. ” There’s no strategy. Christophe: I mean, how to find this is reality of marketing strategy. There’s no forethought. Christophe: No.

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XR for Business Podcast

JULY 5, 2019

And I guess if you staff that perspective, you’re almost seeing AR as a strategy in and of itself, as opposed to a facilitating technology to solve a particular problem. I guess we were very flattered that, having done Zapcodes, you know, it wasn’t long before we then saw SNAP codes and Amazon codes and Spotify codes.

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AR Augmented Reality Case Study Retail 78

XR for Business Podcast

JULY 5, 2019

And I guess if you staff that perspective, you’re almost seeing AR as a strategy in and of itself, as opposed to a facilitating technology to solve a particular problem. I guess we were very flattered that, having done Zapcodes, you know, it wasn’t long before we then saw SNAP codes and Amazon codes and Spotify codes.

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AR Augmented Reality Case Study Retail 78

XR for Business Podcast

FEBRUARY 11, 2020

Today, he leads the commercial strategy and product execution behind Verizon's VR, AR and 360 organization environment. So we pulled back on that platform specifically because we had changed the strategy of our team. Alan: I know Google and Amazon and pretty much everybody's working on computer vision for products.

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