The Ghost Howls

NOVEMBER 9, 2023

The book is coming in March, 2024, but can already be preordered on Amazon. You’ll be instrumental in coordinating various teams, understanding market trends, and driving the overall vision to ensure that we stay on the cutting edge of the VR industry. SteamVR 2.0 is now live for everyone.

AR 427

AR Apple Unity Ukraine 427

The Ghost Howls

MARCH 1, 2021

I think that from the results of this battle, which will happen most probably in 2022, we will understand the trends that will drive the VR gaming market in all the upcoming years. Unity support for OpenXR is still in early beta , and so it’s not reliable yet to develop an OpenXR-compliant application in Unity.

Sony 414

Sony Oculus Unity AR 414

AR Insider

AUGUST 30, 2021

Ball is a former Amazon strategy executive turned investor. The fund’s top five holdings are Nvidia (8.93%), Microsoft (4.91%), Roblox (4.85%), Tencent, majority shareholder of Epic Games (4.80%) and Unity (3.99%). These are stocks picked by Matthew Ball, author of the metaverse manifesto.

Virtual World 339

Virtual World AR Latency China 339

AR Insider

AUGUST 5, 2019

It includes Unity , Amazon Sumerian and Adobe Aero. Elsewhere is evidence from a recent Unity report that likewise supports a somewhat optimistic view of the opportunity to provide creative professionals with AR development tools (as Unity does). These are the workhorses of the marketing world, among other areas.

Data 171

Data AR Unity Study 171

The Ghost Howls

OCTOBER 11, 2023

I’m trying to keep expectations in place not because I want to be negative about VR (I’m a strong believer in the tech), but because in the past I’ve already seen that trend of setting unrealistic expectations and then writing “VR is dead” the day after when the market of course haven’t reached those results. Wait, what???

Apple 410

Apple Unreal Hand tracking Ukraine 410

The Ghost Howls

MAY 31, 2018

It is one of those places where people look for 3D models , alongside other marketplaces like the Unity Asset Store, Google Poly or Turbosquid. I managed to interview its CEO, Dalia Lasaite, and talk with her about the 3D models market trends and the relationship between the 3D modeling ecosystem and the virtual reality ecosystem.

Architecture 169

Architecture Unity Industry Google 169

The Ghost Howls

MARCH 2, 2020

20 AR trends to follow in 2020. Investor Tom Emrich has written another amazing post, this time highlighting the most important AR trends to follow for this 2020. Blogger Tom Ffiske, that writes on Virtual Perceptions, has decided to write a very good book about AR and VR technologies and it is becoming pretty popular on Amazon.

Hand tracking 295

Hand tracking AR Oculus HTC 295

XR Today - Augmented Reality tag

FEBRUARY 21, 2023

This event, sponsored by market-leading vendors like Unity and Qualcomm, provides attendees with a unique opportunity to discover the latest cutting-edge technologies in the immersive space. Participants can even register to take part in workshops, tutorials, demonstrations and more.

Augmented Reality 103

Augmented Reality San Francisco Conference Unity 103

ARVR

JUNE 29, 2020

Trending AR VR Articles: 1. Build your first HoloLens 2 Application with Unity and MRTK 2.3.0 Photo by Rahul Chakraborty on Unsplash By far the most popular is the Amazon Alexa with about 69% share of the U.S. Designing for a modern 3D world: A UX design guide for VR 2. Scripting Javascript Promise In Spark AR For Beginners 3.

Augmented Reality 130

Augmented Reality Magic Leap Survey AR 130

The Ghost Howls

DECEMBER 1, 2019

If these Facebook features proved to be popular, more developers would use them, and finally, Facebook could have more power on the VR development tools , after the failed acquisition of Unity. affiliate link) More info (Quest on Amazon? affiliate link) More info (Quest on Amazon?—?affiliate affiliate link).

Gaming 44

Gaming Czech Republic Microsoft AR 44

XR Today - Mixed Reality tag

MARCH 17, 2023

With partners like Unity, Microsoft, Amazon, Meta, and Intel, the GDC event showcases some of the latest technologies in the XR world from the biggest businesses. This year, leading names like Deborah Oyeyinka from Unity Technologies , and Kristofor Mellroth of Xbox are set to attend.

San Francisco 113

San Francisco Conference Wearables Unity 113

XR Today - Mixed Reality tag

MARCH 27, 2023

The Internet of Behaviour (IoB) is a technology trend with significant opportunities and benefits for extended reality (XR). IoB connects AR and VR devices to cloud services like Amazon Web Services (AWS). Our Unity plug-in is now live so users can easily add IoB to projects. How Does the Internet of Behaviour Work?

Head Mounted Display 117

Head Mounted Display Data Machine Learning Healthcare 117

ARVR

JANUARY 6, 2023

It had started gaining interest in the metaverse trend ever since. It has the ability to create a cross platform code where users can create their projects in either JavaScript, Unity, Xamarin, and Cordova. It has made significant contributions in various verticals such as entertainment, education, retail etc.

Augmented Reality 246

Augmented Reality AR Machine Learning Data 246

XR Today - VR Headsets tag

OCTOBER 31, 2023

” Another firm understanding of this trend is DigiLens. Moreover, Stettmeier noted that Lenovo is taking an enterprise-first approach to developing XR solutions, meaning you cannot purchase the device via conventional means such as Amazon.

Training 126

Training Industry Strategy HTC 126

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. ” You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I’ve been a Unity user forever. It’s amazing.” ” Paul: [laughs] Right.

AR 78

AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. ” You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I’ve been a Unity user forever. It’s amazing.” ” Paul: [laughs] Right.

AR 78

AR Magic Leap Unity Augmented Reality 78

Building the Metaverse

JANUARY 18, 2023

This article explores the technological and business trends enabling this future. For people who couldn’t realize their creativity in a sandbox or walled-garden — platforms like Unreal and Unity enable the creation of real-time, immersive worlds that simulate reality. Image from Unreal Engine 5.1

Virtual World 111

Virtual World Unreal Machine Learning Simulation 111

The Ghost Howls

JANUARY 22, 2021

And this year, we’ll see further growth of this trend, which has still a big untapped potential: many new items to try-before-you-buy, new features available for filters, new popular ecosystems (like WeChat) that are going to adopt it properly. What will see a decreasing trend is everything that is about people going outside.

Augmented Reality 541

Augmented Reality Magic Leap AR Apple 541

Upload VR

FEBRUARY 16, 2024

The Unity renderer implementation of foveated rendering, on the other hand is much rougher, and in multiple Unity apps I saw very obvious and harsh artifacts, particularly on text. Given this only happens in Unity Full Space apps, I suspect this can be solved in future software.

Apple 145

Apple Eye Tracking Hand tracking Video 145

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. You know what, go learn Unity and coding and figure out how to actually make it. And it was for me as well; I've been a Unity user forever. Alan: And then they ask their tech teams and they're like, "does anybody know Unity?"

AR 60

AR Magic Leap Unity Augmented Reality 60

XR for Business Podcast

AUGUST 12, 2019

Tracey: Yeah, and they’re trying to figure out what is going to hit that emotional note with their customers, which means trends and interesting packaging and food trends and merchandise, all that sort of stuff changes much more frequently than every six months. You can build in Unity, it’s the same thing.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 12, 2019

Tracey: Yeah, and they’re trying to figure out what is going to hit that emotional note with their customers, which means trends and interesting packaging and food trends and merchandise, all that sort of stuff changes much more frequently than every six months. You can build in Unity, it’s the same thing.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

JULY 26, 2019

And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. So, spacial is the trend of the entire industry 4.0 All of the– Alan: Spacial audio; being able to walk down the street and have audio cues guide you. It can be sent. Gabriel: That’s right.

Technology 78

Technology Data Industry Los Angeles 78

XR for Business Podcast

JULY 26, 2019

And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. So, spacial is the trend of the entire industry 4.0 All of the– Alan: Spacial audio; being able to walk down the street and have audio cues guide you. It can be sent. Gabriel: That’s right.

Technology 78

Technology Data Industry Los Angeles 78

XR for Business Podcast

JULY 26, 2019

And even the ability to just do an Amazon Go-like transaction is actually a spatial transaction. So, spacial is the trend of the entire industry 4.0 Alan: Spacial audio; being able to walk down the street and have audio cues guide you. It can be sent. Gabriel: That's right.

Technology 60

Technology Data Augmented Reality Industry 60

The Ghost Howls

APRIL 12, 2021

This week has been pretty crazy: It all started with Facebook approving my silly The Unity Cube application (an application with just a cube) on App Lab. With the Pico Neo 2, I’ve noticed that Pico at the moment is taking inspiration from the best designs of the Quest, and it is continuing this trend with the Neo 3.

HTC 453

HTC Google Razer Oculus 453

XR for Business Podcast

AUGUST 25, 2020

And in e-commerce, we’re seeing shopping trends that would have existed in 2030 happen today. And then the tools to make experiences with those three sets are getting easier to use, like MetaVRse and Unity and Unreal. Alan: –into Siri, Google, whatever, Amazon. So in retail and e-com, it has been decimated. Everybody.

Education 78

Education Immersion Technology Course 78

XR for Business Podcast

AUGUST 25, 2020

And in e-commerce, we’re seeing shopping trends that would have existed in 2030 happen today. And then the tools to make experiences with those three sets are getting easier to use, like MetaVRse and Unity and Unreal. Alan: –into Siri, Google, whatever, Amazon. So in retail and e-com, it has been decimated. Everybody.

Education 78

Education Immersion Technology Course 78

XR for Business Podcast

AUGUST 25, 2020

And in e-commerce, we’re seeing shopping trends that would have existed in 2030 happen today. And then the tools to make experiences with those three sets are getting easier to use, like MetaVRse and Unity and Unreal. Alan: –into Siri, Google, whatever, Amazon. So in retail and e-com, it has been decimated. Everybody.

Education 60

Education Immersion Technology Course 60

XR for Business Podcast

AUGUST 5, 2019

They're hiring a Unity developer or a 3D modeller. But at the same time, for those companies that do have that and really want to bring things in-house, what are some of the tools that you're seeing -- besides ARKit, ARCore, and Unity -- that are standing out to you? It's not something that every company will do.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

They're hiring a Unity developer or a 3D modeller. But at the same time, for those companies that do have that and really want to bring things in-house, what are some of the tools that you're seeing -- besides ARKit, ARCore, and Unity -- that are standing out to you? It's not something that every company will do.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

The Ghost Howls

MAY 17, 2021

Oculus Quest 2 has disappeared from all Amazon EU websites. Kudos to Shachar Weis for discovering this: he told me about this news, and I have verified that it has disappeared completely from Amazon Italy and Amazon France, while some Redditors confirmed that the same holds for Amazon UK. This could be The Unity Cube 2.0.

Eye Tracking 427

Eye Tracking HTC China Amazon 427

XR for Business Podcast

AUGUST 5, 2019

They're hiring a Unity developer or a 3D modeller. But at the same time, for those companies that do have that and really want to bring things in-house, what are some of the tools that you're seeing -- besides ARKit, ARCore, and Unity -- that are standing out to you? It's not something that every company will do.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

They're hiring a Unity developer or a 3D modeller. But at the same time, for those companies that do have that and really want to bring things in-house, what are some of the tools that you're seeing -- besides ARKit, ARCore, and Unity -- that are standing out to you? It's not something that every company will do.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

AR Insider

NOVEMBER 6, 2019

ARtillery Briefs is a video series that outlines the top trends we’re tracking, including takeaways from recent reports and market forecasts. We’ll see that trend continue, such as Intagram’s potential “ sleeping giant ” status for AR ads. Amazon Sumerian lowers AR creation barriers. Source: Amazon.

AR 247

AR Trends Amazon Survey 247

AR Insider

NOVEMBER 13, 2019

This democratizes advanced AR capabilities like graphics creation and includes tools like Unity , Amazon Sumerian and 8th Wall. Lastly, there’s AR-as-a-service (ARaaS). This involves enabling tech that lowers friction or boosts capabilities. Our recent analysis of Adobe Aero is another example. billion market, growing to $20.3

AR 357

AR Data Survey Tools 357

AR Insider

OCTOBER 16, 2019

ARtillery Briefs is a video series that outlines the top trends we’re tracking, including takeaways from recent reports and market forecasts. We’ll see that trend continue, such as Intagram’s potential “ sleeping giant ” status for AR ads. Amazon Sumerian lowers AR creation barriers. Source: Amazon.

Strategy 171

Strategy AR Trends Amazon 171