AR Insider

SEPTEMBER 12, 2024

Apple announces Visual Intelligence, Google expands virtual try-on options, and Walkabout Mini Golf goes cross-platform. We have these and other items from XR and AI realms through the eyes of Charlie Fink. This post appeared first on AR Insider.

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Road to VR

OCTOBER 23, 2024

Apple appears to be scaling back production of Vision Pro, and may even halt manufacturing entirely by the end of the year, The Information reports. Apple hasn’t released overall sales figures for Vision Pro, which launched first in the US in February 2024 before coming to a select number of countries.

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Road to VR

JUNE 10, 2024

But there’s lots more that Apple didn’t actually show on stage. Beyond what Apple showed of VisionOS 2 in the WWDC keynote, there’s a lot more coming when the update launches this Fall. It will be interesting to see how well Apple’s approach works. Here’s everything we know so far.

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AR Insider

JUNE 20, 2024

This week on Reality Bytes, we explore TikTok Shop's beauty e-comm dominance, Disney's "advergame" and shoppable ads, and WebXR's integration with Apple's visionOS 2. This post appeared first on AR Insider.

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Road to VR

NOVEMBER 4, 2024

Apple may be taking a beat before it releases a cheaper follow-up to Vision Pro, which would more broadly appeal to consumers, instead releasing a hardware refresh next year that includes the new M5 chipset. The post Apple Reportedly Delays Cheaper Vision Pro Beyond 2027, M5 Chip Refresh May Arrive Instead appeared first on Road to VR.

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AR Insider

OCTOBER 24, 2024

Army dealings, while rumors swirl about Apple's Vision Pro scale-back. Microsoft faces more turbulence in its IVAS U.S. We have these and other items from XR and AI realms through the eyes of Charlie Fink. This post appeared first on AR Insider.

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Road to VR

NOVEMBER 5, 2024

Apple has released initial access to the long-promised panoramic display feature for Vision Pro’s Mac Virtual Display, which now brings three virtual screen sizes via its visionOS 2.2 Mac-side dynamic foveated rendering also keeps content “sharp wherever you look,” Apple said. beta release.

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The Ghost Howls

NOVEMBER 24, 2023

After the latest Unite event, Unity has released in Open Beta the tools to develop applications for the Apple Vision Pro. For now, I’ve read the available documentation and I think it’s already worth telling you what are some very interesting tidbits that I’ve learnt about Apple Vision Pro development in Unity.

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AR Insider

DECEMBER 28, 2023

Apple continues to make moves to catch up to Google's leading position in online mapping, including immersive features like AR navigation. Its latest move involves collecting 3D mapping data while people use Apple Maps. This post appeared first on AR Insider.

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AR Insider

APRIL 4, 2024

This week on Reality Bytes, we clone our voice with OpenAI, test out advertising on Discord, and get spatial with the MLB on Apple Vision Pro. This post appeared first on AR Insider.

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Road to VR

OCTOBER 25, 2024

Apple announced in June it was planning to release a wider, higher-resolution version of Mac Virtual Display for Vision Pro. Stay tuned,” Apple marketing executive Greg Joswiak recently revealed on X. Thanks to Mac-side dynamic foveated rendering, Apple maintains content will “stay sharp wherever you look.”

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VRScout

JUNE 6, 2023

Disney looks to create real-life magic through its partnership with Apple. During Apple’s recent Worldwide Developers Conference (WWDC), the company unveiled the highly anticipated Apple Vision Pro, a mixed reality headset that will be available for purchase early next year.

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VRScout

JUNE 6, 2023

Yesterday, Apple revealed Apple Vision Pro , the company’s first spatial computing device. This includes everything from 3D “Personas” powered by machine learning technology to spatial video capture, all of which are powered by a one-of-a-kind Apple Silicon two-chip design.

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VRScout

JUNE 7, 2021

Apple kicked off its annual World Wide Developer Conference (WWDC) earlier today with a two-hour keynote detailing several updates to its lineup of iOS products. This includes numerous improvements to Apple Maps, from additional details like elevation and custom-designed landmarks to new road details and a variety of other upgrades.

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Road to VR

JANUARY 8, 2024

Apple has announced an earlier-than-expected Vision Pro release date, right at the start of CES. As we talked about in our 2023 retrospective, Apple Vision Pro was certainly the most talked about story of the year. And now we’ve learned that Apple is sticking true to its word of the headsets release in “early 2024.”

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Road to VR

AUGUST 28, 2024

In a post on X, Meta CTO Andrew ‘Boz’ Bosworth says the company is happy to do the “heavy lifting” on bringing Apple’s media streaming to Quest— if Apple will allow it. I always wanted to get Apple AirPlay support on Meta Quest, but it was said that Apple wouldn’t cooperate.

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Road to VR

MARCH 27, 2024

Apple finally revealed when its Worldwide Developer Conference (WWDC) is happening this summer, and the company says it’s also slated to highlight some “advancements” on Vision Pro’s operating system, visionOS. The timing on international rollout still isn’t clear however, making a WWDC announcement possible.

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Road to VR

JANUARY 19, 2024

Apple is hoping you tack on a few goodies to make your Vision Pro experience even better starting today, which we now learned includes your standard array of pricey Apple accessories, but also replacement bits in case you lose, damage, or just want a spare for whatever reason. Belkin Battery Holder for Apple Vision Pro – $49.95

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Road to VR

JANUARY 12, 2024

XR was the future of computing, he wagered, and in buying a little known startup called Oculus, Meta would beat Apple to the punch. Ten years ago, long before Facebook became Meta, Zuckerberg reached the conclusion that XR was the future of computing and it was critically important for his company to beat Apple to the punch.

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Road to VR

JANUARY 10, 2024

Apple has always been a trendsetter, with hopeful competitors copying everything from the company’s iconic marketing campaigns to its unique industrial design language. If you thought Apple was hocking their latest and greatest down on the expo floor with the rest of the unwashed masses though, you’d be sadly mistaken.

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Road to VR

JUNE 5, 2023

Today at Apple’s Worldwide Developers Conference (WWDC) the Cupertino tech giant unveiled its long-awaited XR headset, dubbed Vision Pro. Apple Vision Pro’s input is based on optical hand tracking, eye-tracking, and voice input, and doesn’t feature controllers like headsets decidedly more dedicated to gaming.

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Road to VR

JANUARY 10, 2024

Apple quietly announced plans to host in-store demos at the launch of Vision Pro, but it isn’t clear how long they will continue. Alongside its announcement of the forthcoming pre-orders and release of Vision Pro , Apple noted in a marketing email that it plans to host demos in US stores so customers can try Vision Pro themselves.

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Road to VR

MARCH 20, 2024

Apple is adding support for Vision Pro’s unique input system to WebXR, the web standard which allows XR experiences to run right from a web browser. But Apple is working to fix that. The post Apple is Adding Support for Vision Pro’s Input System to WebXR appeared first on Road to VR.

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Road to VR

JUNE 21, 2023

Apple has released new and updated tools for developers to begin building XR apps on Apple Vision Pro. Apple Vision Pro isn’t due out until early 2024, but the company wants developers to get a jump-start on building apps for the new headset.

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Road to VR

JANUARY 8, 2024

Alongside the release date announcement of Vision Pro, Apple revealed a new headstrap that will ship with Vision Pro, alongside the originally revealed one. ” Solo Knit Band | Image courtesy Apple As far as we know, it should be possible to combine the headset’s top strap with the Solo Knit Band if one desires.

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Road to VR

JULY 19, 2024

Apple is launching a new slate of immersive video content for Vision Pro using Apple Immersive Video, a 180-degree video format combining 8K 3D video and spatial audio for immersive experiences. All of these immersive videos will be accessible for free via the Apple TV app in several countries.

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Road to VR

JANUARY 11, 2024

Apple Vision Pro may not ship with controllers, but a newly published patent application shows that controllers are still being actively investigated by the company. Though it was published today the patent application (identified as US20240012496A1) was first filed by Apple in mid-2023.

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Road to VR

APRIL 24, 2024

Independent tech analyst Ming-Chi Kuo maintains Apple may be reducing Vision Pro shipments for its international debut by a wide margin due to demand falling “sharply beyond expectations” in the US market. Apple hasn’t intimated yet when we can expect international availability of Vision Pro however.

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Road to VR

JANUARY 30, 2024

The first reviews for Vision Pro are live, highlighting a ton of great, good and not-so-great things about Apple’s first mixed reality headset. That, and more.

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Road to VR

APRIL 2, 2024

Apple today released ‘Spatial Personas’ in public beta on Vision Pro. Much has been said about Apple’s Persona avatar system for Vision Pro. Take Freeform for instance, Apple’s collaborative digital whiteboard app. The newly upgraded avatar system can now bring people right into your room.

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Road to VR

DECEMBER 11, 2023

According to a Bloomberg report , Apple is getting ready to prepare in-store staff on how to sell the company’s upcoming Vision Pro mixed reality headset. Image courtesy Apple The report maintains that Vision Pro’s setup process will be complex, requiring customization for each user.

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Road to VR

FEBRUARY 28, 2024

The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.

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XR Today - Virtual Reality

MAY 15, 2024

Apple Vision Pro Facetime is one of the first features most people experimented with when they finally received their spatial computing headset. Apple Vision Pro Facetime is just one example. The feature was even highlighted at WWDC 2023 , when Apple gave us our initial sneak peek into its new headset.

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Road to VR

MARCH 12, 2024

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” So why Apple, and why now? And that’s in spite of its $3,500 price tag.

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Road to VR

MAY 23, 2023

Apple has sent invitations to its upcoming WWDC keynote to select media outlets, including Road to VR. Apple has historically not invited XR media to its events, let alone commented in any way on its XR R&D that has been reportedly happening behind the scenes at the company for years. Our friends at UploadVR confirmed the same.

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Road to VR

FEBRUARY 19, 2024

Apple’s SVP of Marketing Greg Joswiak posted on X (formerly Twitter) recently that the App Store now has 1,000+ apps designed for Vision Pro, a fair sight more than the 600 apps reported by the company right before the headset’s February 2nd launch.

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Road to VR

JANUARY 12, 2024

If you were wondering how Apple plans to mass market its upcoming Vision Pro mixed reality headset, leading Apple supply chain analyst Ming-Chi Kuo reports that the company is actually looking to make the headset a pretty scarce item from the get-go. Kuo has a fairly reliable track record of reporting insider knowledge of Vision Pro.

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