AR Insider

JULY 10, 2023

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Apple Vision Pro bottlenecks and other news from the spatial spectrum. This post appeared first on AR Insider.

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Road to VR

JUNE 12, 2023

In this Guest Article, studio head Denny Unger shares his thoughts on Apple’s entrance into the space. So let’s get the obvious over first; Apple Vision Pro is Apple’s first generation attempt at AR glasses using a Mixed Reality VR headset. AVP is a development platform also serving an enthusiast demographic.

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Road to VR

JANUARY 9, 2024

China-based XR company Xreal (previously Nreal) announced its newest pair of glasses at CES 2024, marking the company’s return to augmented reality right as Apple is prepping its $3,500 Vision Pro for its upcoming launch. Read more about what separates AR and smartglasses here. mm, Width: 48 mm, Height: 161.5

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VRScout

JUNE 9, 2021

This past April, Apple CEO Tim Cook stated that augmented reality (AR) technology is “ critically important ” for the future of the company. It’s obvious that Apple is working hard to build an AR ecosystem of amazing tools powered by products such as the iPhone or iPad.

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AR Insider

APRIL 28, 2022

What are the biggest insights and observations in immersive tech & media this week? Welcome to Reality Bytes, featuring lightning-round video commentary from AR Insider partner, M7 Innovations. This post appeared first on AR Insider.

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XR Today - Mixed Reality tag

NOVEMBER 22, 2024

The Sony vs Samsung skirmish is nothing new. Both Sony and Samsung have clearly demonstrated an interest in extended reality over the years. Sony vs Samsung: The Headset Details We Know So Far Sony has been a lot more forthcoming with its XR plans, and what it wants to accomplish with its upcoming XR device.

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Road to VR

JUNE 24, 2022

Industry analyst Ming-Chi Kuo, a respected figure in all things Apple supply chain leaks, says the Cupertino tech giant is likely preparing to launch its long-rumored mixed reality headset early next year. Apple is also tapped to fill growing demand. It’s not VR, its Meta’s core business that’s taking a hit.

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Road to VR

JULY 3, 2023

Apple has allegedly slashed production targets for Vision Pro due to manufacturing issues related to the mixed reality headset’s complex design, a Financial Times report maintains. It was previously thought Apple was operating with an internal 12-month sales target of one million units.

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VRScout

JANUARY 22, 2022

Company’s like Apple and Meta are leaving Samsung in the virtual dust. According to a new report by The Korea Herald , Samsung is steadily losing its position within the VR/AR space due to its unhealthy “obsession” with foldable smartphone technology. Samsung Galaxy Fold / Image Credit: Samsung. respectively.

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Road to VR

AUGUST 1, 2023

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

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XR Today - Mixed Reality tag

OCTOBER 4, 2024

A Sony XR headset is coming – and it’ll be unlike anything you’ve seen from the tech company before. Sony is advertising this new device as a “spatial content creation system” intended to help organizations and developers create intuitive extended reality experiences. So, what can we expect from the Sony XR headset?

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Road to VR

MAY 16, 2023

Independent tech analyst Ming-Chi Kuo says Apple’s highly anticipated mixed reality headset is very likely set for its reported Worldwide Developers Conference (WWDC) unveiling in June. He says Apple is “well prepared” for the announcement of the headset, which is rumored to cost $3,000.

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The Ghost Howls

OCTOBER 1, 2024

It uses cloud streaming Passthrough APIs will finally let developers access the camera feed from Quest cameras Meta announced Orion, its prototype of AR glasses. They won’t be on sale because they are too expensive (more than $10K), but they are a glimpse of how AR will be in the next years: lightweight, wireless, and with good visuals.

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The Ghost Howls

FEBRUARY 26, 2024

The hype for the Apple Pro is starting to deflate and it is possible to see that from some cues: for instance, there are more critics of the headset and fewer articles are talking about it. So at the beginning of next year, we may have huge players like Apple, Google, and Meta battling for the high-end XR sector.

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The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

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Road to VR

JUNE 27, 2017

A report from MacRumors provides compelling evidence that Apple has quietly acquired SMI, also known as SensoMotoric Instruments, a company specializing in eye-tracking technology. MacRumors reports that the company was quietly acquired by Apple sometime between May 2nd and July 26th, 2017.

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XR Today - Virtual Reality

MARCH 8, 2024

According to recent data released by the IDC Worldwide Quarterly AR/VR Headset Tracker, the global market for XR headsets witnessed a significant growth of 130.4% This reflected the situation in many other markets, and AR/VR was not immune to them. year over year during the fourth quarter of 2023. per cent year-on-year.

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Upload VR

MAY 7, 2024

The new Apple Pencil Pro would make a perfect accessory for Apple Vision Pro. Alongside new iPad Pro and iPad Air models, today Apple announced the $130 Apple Pencil Pro for use with them. 0:00 / 0:27 1× The new Apple Pencil Pro. Meanwhile, haptic feedback would make this feel great instead of lifeless.

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The Ghost Howls

MARCH 21, 2021

Image by Sony Interactive Entertainment). Sony unveils the new controllers of the PSVR2. Sony promises amazing haptic sensations on the controllers, that should be able to provide “impactful, textured, and nuanced” sensations. Facebook reveals its work on the UX of AR of the future. Top news of the week.

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ARPost

JULY 13, 2020

Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. What Is the Impact of Enterprise AR on the Business World? AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare.

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The Ghost Howls

DECEMBER 26, 2023

Speaking with the journalist Alex Heath, Boz claimed that Meta will unveil a very expensive prototype for AR glasses already in 2024. Considering that many companies are working on XR devices, saying that Meta is going to show the most advanced thing created by humankind is pretty bold. All of this sounds very… futuristic.

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XR Today - Virtual Reality

JANUARY 26, 2024

The demand for Apple Vision Pro accessories is increasing now that Apple has finally announced an official release date for the device. If you were lucky enough to pre-order the headset before it sold out ( within 15 minute s) on the Apple store, you might interested in grabbing some accessories before your device arrives.

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The Ghost Howls

APRIL 3, 2023

You are in the right place… Top news of the week (Image by Apple) Apple may launch its headset on June, 5th Apple has finally announced the date of its upcoming WWDC event: it will be held on June 5–9. Everything seems ready for the great moment. I think no one was expecting that number for real.

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The Ghost Howls

DECEMBER 5, 2022

Apple headset may have been delayed again. A new week, a new set of rumors about the upcoming Apple Reality One, the most awaited headset in the history of XR. This week we got to know that Apple has just rebranded the operating system of the upcoming device from RealityOS (or rOS) to xrOS. Image by Sony).

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The Ghost Howls

JULY 24, 2023

Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. These are the conditions specified on the website: We’ll loan you a Vision Pro developer kit to prepare your app for the launch of the new App Store on Vision Pro.

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AR Insider

MARCH 29, 2021

Astonishingly, 15% of the audience are makers, gluing them to the platform, and attracting others. The boom use is being driven by mobile, game consoles, and consumer VR headsets from Oculus and Sony. Blippar, an AR brand marketing company, closed a $5 million pre-Series A funding round.

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The Ghost Howls

MAY 23, 2023

Since there is the possibility that Apple announces its headset soon, all the companies are rushing to announce what they have in the pipeline before the big day. This means that these days we are going to have a lot of announcements. It’s been a strange week. On the technological side, it has been exciting.

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The Ghost Howls

MARCH 1, 2021

March has just started… I hope it will be an amazing day for you and for all the AR/VR ecosystem! Image by Sony). Sony officially states it is going to launch the PSVR 2. Some people started to think that Sony could have abandoned VR. Qualcomm announces AR Smart Viewer reference design. Top news of the week.

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The Ghost Howls

JANUARY 11, 2022

I was afraid that at this CES wouldn’t have been many pieces of news about AR and VR, but actually, we had quite a few interesting ones. This shows that the ecosystem is alive, and notwithstanding the pandemic, there are many XR companies that are pushing the technology forward. Now let’s dig into the best news!

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AR Insider

SEPTEMBER 29, 2020

This post is adapted from ARtillery Intelligence’s report, AR Advertising Deep Dive, Part I: The Landscape. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. But existing alongside all of them is AR advertising. billion by 2024.

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XR Today - Augmented Reality tag

FEBRUARY 23, 2023

Apple Inc has reached out to Chinese manufacturing firm Luxshare to develop its upcoming augmented reality (AR) smart glasses, Nikkei Asia reported on Thursday. It also indicates a major achievement for Chinese suppliers as Apple previously supported Taiwanese firms. Luxshare is rising in the ranks of Chinese industry.

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Road to VR

FEBRUARY 13, 2017

Apple CEO Tim Cook has once again affirmed his belief in the significance of augmented reality technology. Interviewed during a recent trip to Europe, he spoke broadly about how AR could benefit everyone’s lives in the future, highlighting the way it allows users to remain ‘present’ in the real world.

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ARPost

JUNE 23, 2020

But, have you ever heard of an AR try-out experience? So, Bollé decided to go beyond an AR try-on to make an AR try-out. The experience works on Instagram, one of big three social networks hosting AR experiences. AR is routinely used for try-on and certainly enhances the buying experience. Finding the AR Try-Out.

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XR Today - Augmented Reality tag

SEPTEMBER 11, 2023

Reports have revealed that Apple could potentially ramp up work on a pair of augmented reality (AR) smart glasses that could support the release of the company’s Vision Pro headset. With the proposed smart glasses, Apple fans may tether the devices to their iPhones similarly to others like its Watch and AirPods wearables.

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VRScout

JANUARY 4, 2022

Rumors are circulating that the highly-anticipated console VR headset could be available for purchase this holiday season. 008, a respected Chinese supply chain analyst, Chinese hardware manufacturer Goertek will soon begin mass production of Sony’s PlayStation VR 2 headset. According to a report by ????008,

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ARPost

SEPTEMBER 1, 2021

If you think about AR and VR accessories, you might think about dedicated accessories manufacturers like bHaptics. Here, we’re going to look at AR and VR accessories made by headset manufacturers, as well as how the demand for more personalized experiences may shape the future of these technologies. Modular” AR Glasses.

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The Ghost Howls

MAY 7, 2022

Let me show you what are some of them. Hero view of PSVR 2 (Image by Sony Interactive Entertainment). At the end of this year or the beginning of the next one, Sony is going to launch its new gaming VR device, dubbed PSVR 2. But most importantly, it will work with some amazing games available for the Sony PlayStation.

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