Road to VR

JUNE 21, 2023

Apple has released new and updated tools for developers to begin building XR apps on Apple Vision Pro. Apple Vision Pro isn’t due out until early 2024, but the company wants developers to get a jump-start on building apps for the new headset.

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VRScout

JANUARY 10, 2022

Last year rumors began circulating that Apple is in development of its own combination VR/AR headset. As for when we can expect to get our hands on this long-rumored mixed reality device, some sources are reporting a potential 2022 release date, though the company has yet to comment. Image Credit: The Information.

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The Ghost Howls

APRIL 21, 2025

Top news of the week (Image by Kosutami) Apple Vision Pro 2 battery cable leaked online Leaker Kosutami shared on X what looks like the new battery cable of the next Apple Vision Pro headset. The headset is allegedly dark so as to clearly distinguish it from the current Apple Vision Pro. Stay tuned!

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Road to VR

MARCH 17, 2025

Snap, the company behind Snapchat, introduced its fifth-gen Spectacles AR glasses six months ago, and now the company is releasing a number of new features that aim to improve geo-located AR experiences. Geo-location data also helped Niantic bring multiplayer to Peridot Beyond , its AR pet simulator exclusively for Spectacles.

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AR Insider

AUGUST 12, 2020

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. O ne subsector of AR we continue to bet on is 3D navigation. Going back further, Google has long revealed its intentions to use the smartphone as a visual search tool for local discovery. Internet of Places.

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AR Insider

AUGUST 20, 2020

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. P roof points for AR’s role as a shopping tool continue to emerge. We’ve been hearing this rallying cry for AR commerce for a few years, but it takes on new meaning during Covid-era retail lockdowns.

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The Ghost Howls

NOVEMBER 24, 2023

After the latest Unite event, Unity has released in Open Beta the tools to develop applications for the Apple Vision Pro. The development packages are usable only by people having Unity Pro or Enterprise, but the documentation is publicly available for everyone to see. And this is very good.

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AR Insider

JUNE 14, 2021

The six VR pieces in their Storyscapes competition are presented in the physical world at the festival’s Varick St. location, but the majority of the Immersive offerings are in the PC VR platform Museum of Other Realities, which has hosted Cannes Interactive and other festivals during the pandemic. Apple’s WWDC was on Monday.

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ARPost

JANUARY 7, 2021

AR terms are no longer restricted to specialized publications. You will find them in consumer electronics magazines, on game forums, and in specifications for AR glasses. See Also: Mojo Vision to Conduct Feasibility Testing With Menicon on AR Technology Contact Lenses. AR Advertising. AR Overlay.

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XR Today - Augmented Reality tag

DECEMBER 5, 2024

This week, XREAL is closing the year by announcing a new AR smart glasses product, just as the market is set to skyrocket in the new year. The firm is cementing its modern legacy in the AR smart glasses market by unveiling the XREAL One Series, an XR wearable that the company calls the “biggest leap forward for the consumer AR industry.”

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VRScout

JANUARY 27, 2020

In case you haven’t seen it, a new tweet from a medical doctor, software entrepreneur, and 3D artist, Fayez Salka shows him using AR technology to bring a virtual piano player to life on a real-world piano. Our latest app, AR Pianist, uses machine learning to superimpose a virtual pianist on your piano.

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ARPost

JANUARY 27, 2022

We saw an incredible adoption rate of AR shopping and VR entertainment as well as immersive learning. The Significant AR/VR Trends for 2022 . One of the most important trends we note is the fact that AR/VR companies are working hard to democratize access to new technologies. AR/VR Will Make Remote Work More Connected.

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ARPost

APRIL 27, 2022

Although most people still consider AR as an entertainment technology, we can see its practical implementations in various industries like e-commerce, healthcare, architecture , training, and many others. AR-aided apps can transform industries ranging from e-commerce and tourism to training and education.

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ARPost

JULY 13, 2020

Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. What Is the Impact of Enterprise AR on the Business World? AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare.

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Road to VR

JUNE 27, 2022

Earlier this month during Apple’s annual developer conference, WWDC 2022, the company gave developers the first look at improvements coming to Apple’s ARKit 6 toolkit for building AR apps on iOS devices. Image courtesy Apple. Image courtesy Apple. Image courtesy Apple. Better Motion Capture.

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The Ghost Howls

JUNE 5, 2023

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. The official video with the full announcement What I was looking for If you are a reader of my weekly newsletter, you know what I was looking for in this announcement. UX : Can Apple make XR usable?

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ARPost

FEBRUARY 3, 2022

To tackle a particularly sticky story, USA TODAY created an AR experience to help listeners of their Accused podcast to follow even more clues. Press materials shared with ARPost call the resulting experience USA TODAY’s “largest AR launch to date,” but it certainly isn’t their first. So, what does the AR experience bring to the table?

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XR Today - Augmented Reality tag

FEBRUARY 3, 2025

This week, Bloomberg reported that Apple is dropping the development of Mac-ready AR smart glasses. Seemingly, the Apple AR smart glasses device would work alongside and tether to Mac hardware, indicating that computing power would be shared between devices, unlike the Vision Pro’s standalone design.

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AR Insider

MAY 20, 2021

I n a rather large moment for the AR industry, Snap today unveiled developer-facing AR glasses. That’s right, Spectacles are now true AR glasses. This is on-brand for Snap in setting up its lens creators with tools to push AR experiences further. Under the Hood. Doubling Down.

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AR Insider

MARCH 10, 2020

At the precipice of 2020, that leaves the question of where we are now? Optimism is still present but AR and VR players continue to be tested as high-flying prospects like ODG, Meta and Daqri dissolve. These events are resetting expectations on the timing and scale of revenue outcomes. But there are also confidence signals.

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ARPost

JUNE 15, 2020

According to Statista research , projects for 2023 place AR technology value at more than 18 billion US dollars, while mobile AR user growth should hit 2.4 Meanwhile, AR is useful in many different fields. To do so, you’ll need the right AR SDK. AR object-orientation depends on marker positioning. Location-Based.

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XR Today - Virtual Reality

JANUARY 15, 2025

Alternatively, explore our reviews and comparison guides for insights into how you can choose the right headsets and tools for your business. Here are some of the top workplace VR trends were looking forward to in the next five years. Check out our guide to VR benefits in the workplace here.

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AR Insider

JUNE 3, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . 5 things you need to know before designing 3D models for AR. But, creators who keep these five things in mind will be more successful with their augmented reality (AR) projects. Know your tools.

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XR Today - Mixed Reality tag

OCTOBER 31, 2024

The Fusion Sticky Notes solution aims to enable seamless enterprise collaboration within MR workspaces that users can view on various devices, such as an Apple Vision Pro. Moreover, workers can draw 3D assets and manipulate shared sticky note content in real-time, synchronised even when workers are on different devices.

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AR Insider

AUGUST 7, 2020

A R continues to demonstrate its strength as a product visualization tool. This applies to AR advertising , which our research arm ARtillery Intelligence projects to grow to $1.4 AR is also demonstrating value as a commerce tool to drive physical and digital shopping. First off, how big is AR commerce?

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AR Insider

OCTOBER 14, 2020

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. A pple is clearly intent on AR. But rather than the AR revolution we envisioned in the wake of ARkit’s 2017 unveiling , it’s been more of a gradual climb. Triangulating Clues in Apple’s AR Roadmap.

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Road to VR

APRIL 25, 2023

The timing might have something to do with Apple’s looming entrance into the XR space. OpenXR is an open standard that aims to standardize the development of VR and AR applications, making hardware and software more interoperable. Today the company announced that Magic Leap 2 is conformant with OpenXR.

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AR Insider

SEPTEMBER 29, 2020

This post is adapted from ARtillery Intelligence’s report, AR Advertising Deep Dive, Part I: The Landscape. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. But existing alongside all of them is AR advertising. billion by 2024.

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ARPost

JANUARY 20, 2022

Augmented reality cloud or AR cloud is posed as the next big thing for augmented reality and the experiences it can deliver. Many big tech companies like Facebook, Apple, and Niantic are scrambling to create their own proprietary AR clouds. What Is AR Cloud? AR cloud isn’t just another buzzword. Navigation.

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AR Insider

JULY 8, 2021

T hough AR continues to be challenged in gaining mainstream consumer traction, there are some bright spots to report. Specifically, revenue continues to gain momentum in mobile AR categories like advertising, commerce, and enterprise productivity. Mobile AR Global Revenue Forecast, 2020-2025. billion compatible units.

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The Ghost Howls

SEPTEMBER 30, 2021

After some days of teasing, Chinese AR company Nreal has finally announced its latest AR glasses: Nreal Air. Nreal is one of the most interesting AR startups out there, and it has revolutionized the augmented reality sector launching the first stylish and affordable AR glasses during CES 2019. Nreal Air description.

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XR Today - Virtual Reality

JANUARY 17, 2025

Although the company lacks a solid foundation in the XR market, its interest in AR, VR, and MR hardware has garnered attention from market observers. These advancements arent just about futuristic conceptstheyre practical, user-focused tools that redefine how we live, work, and connect. Several factors contribute to this interest.

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Road to VR

JUNE 21, 2023

Apple Vision Pro has brought new ideas to the table about how XR apps should be designed, controlled, and built. In this Guest Article, Sterling Crispin offers up a concise guide for what first-time XR developers should keep in mind as they approach app development for Apple Vision Pro.

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Upload VR

NOVEMBER 29, 2024

Colocating a Quest 3 and Apple Vision Pro for same-room mixed reality works with Figmin XR. The multipurpose utility supports Tilt Brush (bringing in art from PC VR's early years into the standalone era with colocated multiplayer) alongside Figmin's expansive tools for building objects and scenes with physics and lighting.

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VRScout

JANUARY 18, 2021

Atari lends its IP to ZED RUN’s digital horses, the up-and-coming Tamagothchi of AR. From there, you can enter races, buy additional horses to build up a stable, breed your horse and sell the fillies or colts on the market, and view them in detail on the ZED AR app. At the moment, you can buy-in for about $40.

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XR Today - Mixed Reality tag

NOVEMBER 4, 2024

Apple customers based in the United Arab Emirates (UAE) can now pre-order its “revolutionary” mixed reality headset, Apple Vision Pro. From November 15 th , the Apple Vision Pro will also be available in Apple shops and for delivery. They can also advise on financing options and other shopping-related support.

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AR Insider

FEBRUARY 14, 2020

Snapchat is the engagement and revenue leader in consumer AR. This is driven largely from the high-frequency usage it’s been able to achieve for AR lenses, and its ability to monetize them. Broadly, this stems from Snap’s AR focus and alignment with its core “ camera-company ” ethos. Broader Canvas.

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