The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

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The Ghost Howls

JULY 9, 2023

There is a lot of hype around the Apple Vision Pro. Video review I made a video of mine where I show you my full hands-on experience with the Quest Pro application that emulates the Apple Vision Pro menu and then give you my detailed opinion on it, highlighting the pros and cons. Eeeeh… not exactly. Let’s see why.

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The Ghost Howls

JANUARY 25, 2021

For XR, instead, it has not been a special week at all: we had a bunch of nice news, plus the usual articles saying “Oh, VR is not mainstream yet, it will never be blablabla”. For the second kind of articles, well, look online, and I’m sure you will find some journalists who say that VR is just a fad while donning their Cardboards.

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ARVR

JUNE 7, 2021

Without a mobile solution, you’re overlooking critical data in your workplace. Do you remember the first time you entered an Apple Store and saw employees performing all of their tasks on iPhones? Trending AR VR Articles: 1. Conversely, imagine a world where you can capture that data. ExpiCulture?—?Developing

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The Ghost Howls

DECEMBER 5, 2022

Apple headset may have been delayed again. A new week, a new set of rumors about the upcoming Apple Reality One, the most awaited headset in the history of XR. This week we got to know that Apple has just rebranded the operating system of the upcoming device from RealityOS (or rOS) to xrOS. Some articles on the metaverse.

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The Ghost Howls

SEPTEMBER 6, 2022

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. It seems that one of Apple’s shell companies has just registered the trademarks “Reality One”, “Reality Pro”, and “Reality Processor”.

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The Ghost Howls

JUNE 4, 2023

I need to rush out this newsletter episode because otherwise tomorrow Apple launches its headset and no one will read my articles: everyone will be too busy reading “The top 5 features of the Apple headset” or “The 7 reasons why the Apple headset can revolutionize peeling potatoes”. But the big question is the “how”.

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ARVR

JUNE 25, 2021

As you may have heard, Apple recently launched 3D urban navigation?—?its Naturally, our ears perked up in the eternal quest for AR usage data. Back to the arms race with Apple, this will continue to ratchet up as both players invest in geo-local AR product development. Trending AR VR Articles: 1. ExpiCulture?—?Developing

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Bernard Marr

AUGUST 30, 2024

Apple’s announcement of ‘Apple Intelligence’ marks a seismic shift in how we interact with our devices. The Dawn Of Personal Intelligence In a move that could redefine the AI landscape, Apple has unveiled its vision for the future of personal computing with 'Apple Intelligence.'

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The Ghost Howls

JANUARY 10, 2022

So for today’s article, let me focus mainly on the non-CES-related news about AR and VR. New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Intel Vaunt was canceled for risks involving data privacy.

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Upload VR

JUNE 20, 2024

Augmented World Expo in Long Beach is the first conference I’ve attended fully equipped with Meta Ray-Ban glasses and Apple Vision Pro as part of my reporting toolkit. Some of those that are on the record, though, flowed directly from Meta Glasses into an iPhone and then back onto Apple Vision Pro for composition in the Safari Web browser.

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The Ghost Howls

NOVEMBER 14, 2022

I have read countless of his articles, and reading that he’s without a job makes me sad. Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. This is clearly the beginning of Apple’s entrance into the Metaverse.

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The Ghost Howls

AUGUST 15, 2022

As you’ve read in my other article written today , this is a special day for this blog… but it is also Monday, so I won’t skip writing a new amazing roundup of AR/VR news So, wishing you a happy Ferragosto (the name of today’s holiday in Italy), I leave you to the best XR news of the week! Apple MR headset may cost $2000+.

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Bernard Marr

SEPTEMBER 23, 2024

As AI systems become more integrated into our daily lives, they also gain access to more of our personal data. Apple’s answer, with its new Apple Intelligence system, is a resounding “yes.” On-Device Processing: Your Data Stays With You At the heart of Apple's privacy-first approach is on-device processing.

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Road to VR

OCTOBER 19, 2023

In this Guest Article, developer Thomas Van Bouwel explains his approach to designing an MR game that adapts to different environments. Guest Article by Thomas Van Bouwel Thomas is a Belgian-Brazilian VR developer currently based in Brussels. When it comes to MR platforms, an active discussion on data privacy is important too.

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ARVR

MARCH 31, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. continuing here with Apple. Part II: Apple Apple’s AR play?—?as But that doesn’t mean Apple doesn’t have geospatial components in its AR master plan. Trending AR VR Articles: 1. But it’s not alone. is to sell hardware.

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The Ghost Howls

MAY 13, 2024

Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027. What a time to be alive! Matt Miesnieks said that the rumor aligns with some things he heard.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Data privacy.

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VRGames

JULY 18, 2023

This article delves into a developer’s impressive experiment recreated Apple Vision Pro’s front display on a Meta Quest Pro using an iPhone. To accomplish this Adam 放学臻 attached his iPhone to the headset making use of its FaceID sensor suite, VR app reading the eye tracking data and iOS app rendering a virtual avatar.

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The Ghost Howls

NOVEMBER 5, 2024

Analyzing the code of the new versions of the store, some data scrapers have found an icon of an XR headset in the list of devices where it is possible to install an app and a string mentioning XR headset compatibility. Ming-Chi Kuo is considered a very reliable Apple analyst. I’m back from AWE Europe, where I had an amazing time!

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XR Today - Mixed Reality tag

MAY 6, 2024

Recent reports show that Apple Vision Pro sales are dropping, only a few months after the spatial computing device became generally available to US customers. But what does it mean for Apple as an XR vendor, and the wider MR and spatial computing market overall? Or is it just a natural result of Apple’s high pricing?

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AR Insider

SEPTEMBER 18, 2019

So the AR cloud ( assisted by 5G ) offers a spatially relevant data layer that coats the earth and dynamically informs AR devices where they should anchor graphics. Apple’s initiative to revamp Apple Maps could spin out capability for 3D visual mapping. Autonomous Vehicles (AV’s) could also create lots of visual mapping data.

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The Ghost Howls

DECEMBER 6, 2021

Apple may announce its headset at WWDC 2022. A new week, a new rumor about Apple. This time it comes from Bloomberg, which predicts that Apple will announce its MR headset in June 2022 during WWDC , to launch it some months later, probably during the holiday season. And the same holds for the articles that I write every week.

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The Ghost Howls

SEPTEMBER 17, 2024

In an article from 2023, Forbes stated that “In 2021, the last full year for which Beijing’s National Bureau of Statistics offers data, the average Chinese worker earned 105,000 yuan a year, the equivalent of $16,153. The Apple Vision Pro Still, I’ve met people who are developing content from Vision Pro.

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

NOVEMBER 11, 2022

Countless articles have been written about something the author doesn’t know and the readers do not know either. The “metaverse” has an unknown article. But it’s good that we keep the point about the article. There is no definition of “metaverse”, nor of its features, or its article.

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ARVR

JANUARY 29, 2021

© Apple, Inc. While Apple fans have long been waiting for Apple to launch its own augmented and virtual reality ( AR/VR ) wearables, and despite many competitors already presenting market-ready AR glasses and VR headsets , there are still more questions than answers around what Apple’s AR/VR first product will look like.

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Hypergrid Business

JUNE 26, 2023

And they cost just $379 — still a little on the high side but about as much as you’d pay for a second monitor, and only about a tenth of the price of Apple’s yet-to-be-released Apple Vision Pro headset. Xreal Air AR glasses. Image courtesy Xreal.) Right now they only come in black and look a little clunky.

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Bernard Marr

SEPTEMBER 23, 2024

Apple’s announcement of Apple Intelligence has sent waves of excitement through the tech world. But the burning question on everyone’s mind is: “Will my device be able to run Apple Intelligence? But the burning question on everyone’s mind is: “Will my device be able to run Apple Intelligence?”

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Bernard Marr

SEPTEMBER 16, 2024

Apple Intelligence is poised to revolutionize the iPhone experience, offering a suite of AI-powered tools that promise to make your digital life easier, more productive, and more creative. By processing vast amounts of data and making real-time decisions, they could significantly improve operational efficiency and reduce costs.

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Upload VR

FEBRUARY 16, 2024

Apple Vision Pro is a very impressive fusion of hardware and software, but it's by no means perfect. Apple Vision Pro Specs, Features & Details Apple officially revealed the full Vision Pro specs when opening preorders today. And Apple did not send UploadVR a review unit, we bought our own. But does it deliver?

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The Ghost Howls

MARCH 1, 2024

(Some of them have been brainstormed with Lorenzo Cappannari with whom I wrote an article a few months ago and who I thank for the collaboration ). Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). And they are entering it to dominate it.

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The Ghost Howls

JULY 14, 2019

Apple has killed its AR glasses project… maybe. A piece of unexpected news has shaken the XR communities this week: according to a report on Digitimes Taiwan, Apple has abandoned its AR/VR glasses project and all the members of the team have been re-allocated in other teams. AR is still alive, Apple will still release its AR glasses.

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). This has of course nothing to do with gathering data from the biggest number possible of people. Apple AR headset may have been delayed to 2025. Absolutely Not.

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The Ghost Howls

AUGUST 21, 2023

More info Some new leaks on the Apple Vision Pro This has been a quite positive week to discover news about the Apple Vision Pro, thanks to a few leaks about it. My thoughts and prayers go to the dev team that violated the NDA of the Apple Vision Pro: Apple will find them and sue them to hell. RIP Kinect, again.

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The Ghost Howls

MAY 30, 2023

But before, please read (and share around) my latest article which is about a crazy experiment I did with mixed reality and generative AI… I’m sure you will love it! Yes, Mark Gurman, exactly the guy who is giving us leaks and rumors about the Apple headset every week. Meta really wants to fight Apple on his own territory.

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Road to VR

NOVEMBER 30, 2016

Data visualization is one of a handful of topics that VR evangelists like to count off on their fingers as spaces that virtual reality could radically change. And what’s wrong with data visualization today? Guest Article by Evan Warfel. Evan is program manager at virtual reality data visualization company Kineviz.

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