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Coloring Box Looks to Bring AR Technology to Children

ARPost

Just as computers and computer games for children were once a new thing, youth AR applications spur adoption and promote a richer future for AR technology. Unfortunately, because young children are not currently a target market for AR technology, these applications often have difficulty finding funding.

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AR Briefs, Episode 52: Mobile AR Revenue Outlook

AR Insider

That total is fragmented into different platforms such as Facebook’s Spark AR, Snapchat’s Lens Studio, Apple’s ARkit, Google’s ARCore, and Web AR. This includes everything from 3D asset creation to processing and compression technologies to distribution channels. Web AR: Best Practices & Case Studies.

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Hearables: Broadening AR Definitions

AR Insider

As the technology grows into its own skin, it’s expanding into alternate forms of “augmentation.”. In fact, the foundation for this opportunity happens through already-pervasive “hearables” such as Apple AirPods. Image Source, Apple, Inc. In practical terms, broadening AR’s definition means broadening its use cases.

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Strivr Achieves 2 Million Enterprise VR Training Sessions

XR Today - Virtual Reality

Strivr also noted that an increase in XR hardware options, such as those available via Apple, HTC VIVE, Meta, and others, is creating a “resurgence” of enterprise interest in immersive training – painting another optimistic forecast for workplace XR in what may be a momentous 2024 for the industry.

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XR Advertising Case Study in Focus: Meta and MADE.com

XR Today - Augmented Reality tag

A combination of video and augmented reality experiences allowed MADE.com to test out new technologies as a way of attracting, informing, and supporting customers. The company decided to try building an AR experience specifically for people using Apple iOS devices.

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2020 Spatial Predictions: Industrial AR Makes Incremental Gains

AR Insider

Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. Apple Glasses Don’t Arrive in 2020. This is due mostly to the common difficulties in implementing new technologies in large organizations. But there are also confidence signals. And Oculus Quest is a beacon of hope on the VR side.

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My predictions for the Facebook Connect

The Ghost Howls

They already have the technology. I also expect some case studies to prove how the Oculus For Business platform is amazing. Facebook knows that the battle for the domination of the AR market is against Apple , and if Apple is being very secretive about AR, I think that Facebook will do the same. Oculus For Office.

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