Apple China Microsoft 
The Ghost Howls
AUGUST 1, 2020
He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! VR is not only for enterprise.
The Ghost Howls
FEBRUARY 23, 2023
VRTUOLUO is one of the leading VR publications in China : let’s say it’s a bit like the Chinese version of Upload VR. The fun thing is that since it is a publication very focused on the Chinese market, outside China almost no one knows them. In it, you can read some insights on China, VR, and the work by VRTUOLUO.
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The Ghost Howls
OCTOBER 17, 2022
Meta announces at Connect Quest Pro and a partnership with Microsoft. There have been a few key announcements at Connect: Meta has launched Quest Pro , its new premium headset, for $1500 Meta announced its focus on a new vertical, productivity Meta has partnered with Microsoft and Accenture to tackle the XR enterprise world.
The Ghost Howls
JANUARY 23, 2023
I’m still writing from China, and this week I spent the Chinese New Year here… it was an interesting experience, and if you lost my funny story about it, you can still have a look at it in my dedicated post. Plus Microsoft stated that Mesh will be initially used to build enterprise applications , and then maybe one day again consumer ones.
The Ghost Howls
JULY 18, 2022
In my opinion, Magic Leap 2 is a superior device to HoloLens 2 (see my hands-on here ), so I think that with these prices, it can have good success in the enterprise market, starting to gain shares with regard to Microsoft. Apple to launch a second “more affordable” headset in 2025. Other relevant news. Image from the web).
ARPost
JUNE 5, 2023
And Apple ruled a lot of those talks. Bracing for Impact From Apple A big shift is expected this week as Apple is expected to announce its entrance into the XR market. Whether an Apple entrance is real this time or not, AWE is bracing itself. And diversity in the industry is what sets Apple apart. “If
Road to VR
SEPTEMBER 27, 2021
The Series C round was led by YF Capital, NIO Capital, and Angel Plus China, with participation by Sequoia Capital China, GP Capital, GL Ventures. The company’s Series C comes at a time when Apple is clearly making preparations for its own XR headsets. A recent report holds that Apple is sourcing parts for its VR headset.
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