The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.

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HTC Apple Magic Leap AR 514

VRScout

SEPTEMBER 8, 2018

After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . I think this is a good thing, as the gigantic pockets of Apple, Google, Magic Leap, Huawei and such like will help fund the creative endeavours of a whole new content ecosystem.”.

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ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

OCTOBER 4, 2022

This would be a total pivot for Meta, which would so migrate away from the social importance of having eye and face tracking to compete directly with Apple in offering a consumer device totally dedicated to mixed reality. But NFTs should be bought with fiat currency and Apple will take a 30% cut out of them. Learn more. Some XR fun.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Magic Leap Augmented Reality AR Florida 186

AR Insider

FEBRUARY 1, 2021

The CEO said they have but one competitor, Apple, which hasn’t yet announced any XR, AR or VR, products. Seems like they’re zeroing in on Maps as the sweet spot for XR and tossing everything else, like their Daydream headset, their investment in Magic Leap, Poly, and finally Tilt Brush, overboard. Tilt Brush becomes open source.

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The Ghost Howls

FEBRUARY 28, 2022

There is no official confirmation on this, and I hope to be wrong because having to use earphones would be a big hit to its comfort Release date and price : of course the release date (will it come before or after an Apple headset?) Magic Leap 2 has inside-out tracked controllers. and price (will it be affordable for PS5 users?)

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Magic Leap Haptic Machine Learning Sony 487

Road to VR

JUNE 17, 2024

Apple’s Worldwide Developer Conference (WWDC) is over, and while Vision Pro was a big focus with the announcement of its visionOS 2 update , it’s pretty clear Apple’s first mixed reality headset isn’t in a hurry to feature-match other XR headsets at this point, let alone Meta Quest 3.

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ARPost

JULY 16, 2019

Are you attending XRDC’s AR and VR conference in San Francisco on October 14-15? XRDC is an AR and VR conference that will be held in San Francisco’s Fort Mason Festival Pavilion on October 14-15. The conference will have topics on games, entertainment, healthcare, and more. Do you follow all the latest tech trends?

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Healthcare Industry AR San Francisco 224

The Ghost Howls

SEPTEMBER 27, 2022

So, for instance, you record a video of a person from a low position and then see how it looks from a higher position Apple has just published a patent about showing invisible things on mixed reality glasses. There will be also a way to enjoy the conference in Horizon Worlds. Some news on the metaverse. Other news. Learn more.

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Magic Leap Unity Video Machine Learning 544

Road to VR

FEBRUARY 25, 2022

Slim and light XR glasses capable of fluidly serving up novel and meaningful interactions are basically the holy grail in tech right now, with Apple, Meta, Google, Qualcomm, and many more laying down the groundwork to one day make them a reality. And… it’s not a great look. Some ideas are inevitable.

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HTC Magic Leap Video China 358

XR Today - Mixed Reality tag

JUNE 5, 2023

Revealed after the announcement of Apple’s Reality Pro headset, the new offering will allow users to store, collaborate, and preview a host of 3D formats. Other file types supported on the platform include RAW files, including Blackmagic Design RAW, Apple ProRes RAW, and ARRIRAW. This is compatible with Opera Cryotp Browser.

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The Ghost Howls

MARCH 29, 2021

If we exclude the major tech companies (Facebook, Valve, etc…) and the meteor Magic Leap, this is the first VR company to reach this status, and this is another sign of the health of the virtual reality ecosystem. Apple XR headset may weight less than 150g. Pico CEO wants the Neo 3 to sell 10x the Neo 2.

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Upload VR

MAY 18, 2023

A new report from Bloomberg's Mark Gurman includes some interesting claims about the history of Apple's head mounted displays development effort. In January, Gurman reported that Apple had indefinitely postponed the AR glasses , shifting its full focus to the upcoming headset and development of a more affordable model down the line.

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AR Insider

SEPTEMBER 26, 2019

For Apple, AR’s job is to sell more hardware. Just like Magic Leap has the Magicverse , this is essentially Facebook’s flavor of the AR Cloud. Abrash has said at past OC conferences that AR and VR share technological underpinnings. The eventual vision is to have a sort of 3D rendering of the social graph.

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The Ghost Howls

OCTOBER 26, 2020

With a lot of sadness, I’m here watching the photos and the videos of WCVRI , the big Chinese conference about VR that is held every year in Nanchang. This year, I’m just watching the conference from home The conference has been interesting, and it has been the usual mix of technology and politics. Learn more. Some XR fun.

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HTC Oculus Conference China 449

XR Today - Virtual Reality

MAY 15, 2023

Spatial Hits Big at GDC 2023 In March, at the Game Developers Conference (GDC) 2023 in San Francisco, Spatial announced the platform’s new Unity Creator Toolkit is entering its beta stages. Steinerman noted that Spaital started as a platform solely available on XR headsets such as Microsoft’s HoloLens and the Magic Leap.

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VRScout

FEBRUARY 25, 2019

Microsoft debuts their latest mixed reality device at Mobile World Conference 2019. One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. Spatial Anchors.

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XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. Apple’s putting a lot of money into this. Mark Zuckerberg is.

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XR Today - Augmented Reality tag

JUNE 21, 2024

In 2022, hope was revived with the introduction of “ Project Iris ”, a new project intended to help Google compete with companies like Apple, and their Vision Pro headset. The AI-focused conference drew a lot of attention to one of the tech giant’s most exciting new projects: Project Astra.

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XR Today - Virtual Reality

DECEMBER 29, 2023

Meta Quest for Business, unveiled at the Connect conference in 2023, represents a new era for extended reality in the enterprise. This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world.

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ARPost

FEBRUARY 6, 2023

In 2023, we’ll see the fall of walled gardens as other players like Apple, Sony, and Magic Leap bring to market new headset iterations that advance spatial computing as a whole, and as a result, a slow upward trajectory of an optimized virtual reality experience. ”

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EnterpriseWear

DECEMBER 4, 2018

Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise. Going into 2019, the industry eagerly awaits HoloLens 2 and Glass Enterprise Edition 2, as rumors swirl around the possibility of AR glasses from Apple and/or Facebook in the near future.

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XR Today - Mixed Reality tag

JANUARY 23, 2024

VR|MR 2024 – a conference taking place in San Francisco, California, between 29 and 31 January 2024. The event is primarily a technical conference helping a range of interested parties understand the vast range of XR solutions for enterprise and consumer usage. To close off what is already a bumper month for XR is SPIE.AR|VR|MR

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UploadVR Between Realities podcast

JUNE 16, 2017

Even Magic Leap showed up to say much and show little. RIM stayed enterprise-focused for so long, they were completely upended when Apple decided to stop segmenting the market and just build a better phone for everyone. Apple is not often a first-mover in technology — but neither does it hurry to catch up to others.

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XROM

JUNE 4, 2023

The battle for supremacy in the world of augmented and virtual reality devices is heating up, with #Apple and #Meta taking center stage. On June 5th, Apple is rumored to launch its XR Glasses at the Worldwide Developers Conference (#WWDC) for an expected price of $3000. So who will lead the HMD market in the future?

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Apple Magic Leap Conference Samsung 72

The Ghost Howls

MARCH 26, 2018

people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. Magic Leap releases its SDK. We still haven’t seen a Magic Leap device , but at least now we can see its SDK. It is so possible to start creating your Magic Leap application.

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AR Magic Leap Oculus Virtual Reality 168

Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Apple is clearly going after Facebook. That became obvious to everyone today as Apple announced a ton of new things, including new AR features for its messenger, and new privacy-focused features, at its World Wide Developer’s Conference.

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AR Insider

OCTOBER 1, 2019

Microsoft, Google and Apple all have their own approaches to augmented reality and virtual reality, but the race for the face is particularly critical to Facebook and Amazon, because they have yet to establish computing gateways. Meanwhile, heftier VR products from Facebook’s Oculus and Magic Leap have mostly been for gamers.

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XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

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XR Today - Augmented Reality tag

FEBRUARY 8, 2023

These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. For example, Lenovo’s A3 and Magic Leap 2’s smart glasses are designed for prolonged use, low latency, and industrial environments.

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AR Magic Leap Augmented Reality Florida 103

TechCrunch VR

MAY 31, 2023

left, plays the new video game “Eagle Flight VR” during an Ubisoft news conference before the start of the E3 Gaming Conference on June 13, 2016 in Los Angeles, California. Magic Leap officially announced its One headset after years of speculation and rumors. Palmer Luckey, co-founder of Oculus VR Inc.,

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TechCrunch VR

DECEMBER 8, 2020

When Chi Xu left Magic Leap and returned to China, he had big ambitions. He believed China would have its own augmented and virtual reality giants, just as how the domestic smartphone industry birthed global leaders like Huawei, Oppo and Xiaomi that rival Apple today. Magic Leap sucked all the air out of the room.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. “Everyone was even waiting till Apple announced something. He noted that Apple spoke less about XR but rather about spatial computing.

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Charlie Fink

JUNE 7, 2019

The conference and expo saw nearly 7,000 attendees, a 30% increase over 2018. RealMax's AR and VR device with hand tracking by Leap Motion and an epic 102-degree field of view, was used for a multiplayer AR game which involved grabbing fish and knocking over boxes.

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XR Today - Mixed Reality tag

JUNE 8, 2023

Conversely, Apple has entered the XR scene with a potential enterprise-focused Vision Pro headsets. The big reveal rocked the industry following Monday’s Worldwide Developers Conference (WWDC). HTC VIVE unveiled enterprise-grade hardware and platforms on Thursday via its XR Elite Business Edition and Business+ solutions.

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