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Apple kicked off its annual World Wide Developer Conference (WWDC) earlier today with a two-hour keynote detailing several updates to its lineup of iOS products. This includes numerous improvements to Apple Maps, from additional details like elevation and custom-designed landmarks to new road details and a variety of other upgrades.
Passthrough camera access is a hot topic in the XR community right now and while the positions of Meta, Apple, and Pico are known, everyone is wondering what Google will do with Android XR. Meta, Pico, HTC, then Apple… all of them prevented the developers from accessing the camera frames. Keep reading to discover more!
The XR landscape has changed significantly over the last five years with the flourishing of standalone headsets and new entrants like Apple and (soon) Google. Not only that, you’d have to convince me that Apple would dive head-first into the market with its own headset… and it would cost $3,500!
A s you may have heard, Apple recently launched 3D urban navigation — its answer to Google Live view. Not to be outdone, Google fired back with an update of its own: better landmark detection in Google Lens. But buried in that announcement was a notable nugget: Google Lens is used 3 billion times per month.
Apple continues to make moves to catch up to Google's leading position in online mapping, including immersive features like AR navigation. Its latest move involves collecting 3D mapping data while people use Apple Maps. This post appeared first on AR Insider.
That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Part II: Apple .
It was back in 2021 that Apple first introduced AR (augmented reality) navigation to its Apple Maps app, allowing iOS users to navigate their real-world environment using virtual overlays. For more information on Apple Maps’ AR navigation visit here. Image Credit: Alta Distance.
That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Part I: Google .
A VPS system detecting visual features in the surrounding environment (Image by Google) VPS stands for Visual Positioning System. It works by processing camera images and analyzing the resulting data together with a database of spatial maps. What is VPS? Immersal powered the AR4FM app by Granlund to provide this use case.
The most notable updates came from Google, Apple and Facebook, in order of recency. This includes Google’s updates to its visual search efforts; Apple’s Lidar-powered iPhone 12 Pro; and Facebook’s developments in Live Maps, experimental AR glasses … and of course Quest 2.
Android XR will let apps access the passthrough camera view, Google confirmed. While headsets like Quest 3 and Apple Vision Pro use cameras to let you see the real world, today only the system software gets raw access to these cameras. UploadVR has also reached out to Google for independent confirmation.
For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Going back further, Google has long revealed its intentions to use the smartphone as a visual search tool for local discovery. But the latest company to signal possible moves in this direction is Apple.
Last week, Google delivered its most important event of the year, the Google I/O. Of course, AI has been the star of the show , with the public release of Google Bard and the announcement of a new language model, but there have been also interesting pieces of news about XR.
That’s especially true for Apple, which continues to double down on Watch and AirPods. This growth accelerated in Q4, due not only to holiday spending but new hardware including Apple Watch Series 6, Fitbit Sense and Airpods Pro. As noted, this revenue reconciliation is just one task that wearables have at Apple.
Sorry for the delay in the publication I hope you still love me) Top news of the week (Image by Meta) Meta had a great Q4 2024 Meta announced its financial data for the last quarter of 2024 and they are great but there are also a few things to reason about. This does not mean that Apple has given up on AR glasses, though.
In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.
In an answer to Apple’s recently released ARKit , a developer tool used for making augmented reality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Nougat and above. Virtual objects remain accurately placed.
Google is going to buy North. A report says tha t Alphabet, the company behind Google, is in the last stages of the acquisition of North, the Canadian startup that makes the Focals smartglasses. Google adds depth APIs to ARCore. Apple adds spatial audio to AirPods. Other relevant news. Image by North).
Google announced that the company will be conducting real world tests of its early AR prototypes starting next month. ” Some of the key areas Google is emphasizing are things like real-time translation and AR turn-by-turn navigation. ” Critically, Google says the research prototypes look like “normal glasses.”
A fter launching in 2017, Google’s ARCore has been relatively quiet. Google reports this week that ARCore has surpassed one billion installs. This refers to the Google Play Services for AR app in Google’s Play Store. Google wants maximum reach for the benefits that AR can bring its core search business.
Google unveiled a method of capturing and streaming volumetric video, something Google researchers say can be compressed down to a lightweight format capable of even being rendered on standalone VR/AR headsets. If you’re looking for more examples of Google’s volumetric video, you can check them out here.
Only a minimum of the data should be shared with the online servers and most of them should be handled locally; the applications and the communications should be secure; the user must have all the control among what data of his/hers gets shared and what not. Apple way be working on a VR headset. Other relevant news.
We know that Apple has been developing an AR headset since at least 2017, but outside of what we gathered from files hidden in iOS 13.1 The report maintains that Apple is set to deliver a stereoscopic AR headset (dual displays) in a glasses form-factor which is said to rely on an iPhone for all data processing.
Google starts testing its AR glasses in the wild. Google has announced that it is going to start to test the prototypes of its AR glasses in the wild. What is relevant about this piece of news is that Google has just confirmed its strong commitment to augmented reality. More info (Google testing AR glasses?—?Official
For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon and Microsoft , it’s time to zero in on Google. For Google that of course means search. Several Google moves over the past decade had that same underlying goal.
What Meta did, instead, was answer with a blog post that highlights that its been a great year for Quest 3 and Quest 3S (which is reflected also on Steam data) and that the demographics of the store are changing. This way existing mobile apps can work as is, accessing either what the user is seeing or the (reconstructed) face of the user.
More info (Official statement by Mark Zuckerberg) More info (Meta to lay off 10,000 people — Road To VR) More info (Meta to lay off 10,000 people — Upload VR) More info (Meta focusing more on AI — Yahoo Finance) More info (Meta focusing more on AI — CNN) Other relevant news Google is discontinuing Glass It’s the end of an era.
According to a recent Reuters report, Apple is set to unveil some new features in its supposed release of ARKit 2.0, Reported changes coming to the platform include multiuser AR that runs on a local peer-to-peer network, ensuring the resultant data, such as room scans, remain private. Apple is said to unveil ARKit 2.0
But this data is good to have a glimpse into the work that Valve is doing in designing, prototyping, and internally evolving its future VR headset. More info Meta claims its Store is working well At GDC, Metas Chris Pruett shared some interesting data about the Meta Horizon Store , which was the subject of much criticism in the last weeks.
But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Additionally, engineers train Deep Learning algorithms to accurately detect markers in live video data. Sponsored content. Sponsored by Softeq. Extended reality in visual solutions is making the headlines.
Apple MR headset may feature iris detection and legs tracking. A new week, a new set of rumors about the Apple headset. And on the other side, it could be used for biometric authentication to perform payments in XR (where entering your card data is a true pain). Ahah I love the nonsense of the rumors about Apple!
Also known as mirroworld , magicverse and other monikers , it’s all about data that’s anchored to places and things, which AR devices can ingest and process into meaningful content. In that way, Google is well-positioned because the spatial web will need to be parsed and indexed, similar to what Google has done for 20 years on the 2D web.
The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Data privacy.
Google Project Starline finally looks like it’s going to be rolling out to workplaces worldwide, potentially transforming the way we meet and collaborate in the future of work. So, what is Google Project Starline, and what makes it different from the current solutions available? What is Google Project Starline?
When Apple first introduced ARKit back in June at WWDC , we were blown away. Apple’s massive leap into augmented reality with no additional sensors or hardware, only the phone in your pocket, seemingly opened up the largest AR platform in the world overnight. It looks like Google had something up their sleeves the whole time.
For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Continued steps in that evolutionary path were taken yesterday at Apple’s iPhone 12 event. Network rollouts still have a ways to go, but Apple is getting ahead of that. A pple is clearly intent on AR.
Google today announced it’s starting a pilot program that will soon allow select partners to create AR content and display it within Google Maps. Because compared to Meta and Apple, Google still seems unable to commit to a coherent XR strategy.
This week, we look at tech stocks, Quest 2’s continued rise, Google’s VR sunsetting, and horsing around with Snapchat See the full roundup below. The CEO said they have but one competitor, Apple, which hasn’t yet announced any XR, AR or VR, products. What is up with Google and XR? W elcome back to Spatial Beats.
Can you afford to invest in premium options, like the Apple Vision Pro, or the Pico 4 Enterprise Ultra? Others prioritize flexibility for instance Google recently announced the creation of its Android XR system, which supports open standards. Whatever your use case, remember to prioritize ease of use, comfort, and ergonomics.
It’s also naturally monetizable and Google is highly motivated to make it happen. As background, visual search has several meanings including reverse-image search on Google desktop. It takes form so far in Google Lens. So how will Google develop these opportunities? Down with IOP.
And it promises to have also some features that surpass the Apple Vision Pro (I hope not the price!). We still have no details about the amount of this peak of users, but these data are for sure good for the whole ecosystem. From this quick look, it seems a mix between Android and the interface of the Apple Vision Pro.
That could be wayfinding with Google Live View , geospatial gaming experiences from Niantic, or location-specific social AR experiences like Snap’s Local Lenses. Google has correspondingly benefited from SMBs and multi-location brands that want to position themselves in the direct path of high-intent local searchers.
Though there wasn’t much groundbreaking in the Daydream news shared at Google I/O this year, the company is growing its AR/VR team at an accelerated rate, suggesting Google has a number of things up its sleeve yet. ” The opening is at Google’s Mountain View headquarters. Data collected by Road to VR.
Company’s like Apple and Meta are leaving Samsung in the virtual dust. Recent market data indicates that the VR/AR market is set to skyrocket over the next several years. ” Concept art of Apple’s XR device / Image Credit: The Information. on-year whereas its competitors, Apple and Xiaomi, grew 25.5%
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