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Blackmagic Design has revealed full specs and details for its new URSA Cine Immersive camera, specially designed to shoot 8K VR180 footage for the Apple Immersive Video format. Apple Immersive Video is a 180 3D video format intended for playback on Apple Vision Pro.
Apple kicked off its annual World Wide Developer Conference (WWDC) earlier today with a two-hour keynote detailing several updates to its lineup of iOS products. This includes numerous improvements to Apple Maps, from additional details like elevation and custom-designed landmarks to new road details and a variety of other upgrades.
This past April, Apple CEO Tim Cook stated that augmented reality (AR) technology is “ critically important ” for the future of the company. It’s obvious that Apple is working hard to build an AR ecosystem of amazing tools powered by products such as the iPhone or iPad. Feature Image Credit: Future.
billion humans have a haptics device in their pocket, and no one is really leveraging it,” commented Vezzoli in reference to a study by international business data firm, Statista. Our vision is to provide the interaction and haptics design tools to ease and speed up the development and deployment processes.” .
After the latest Unite event, Unity has released in Open Beta the tools to develop applications for the Apple Vision Pro. For now, I’ve read the available documentation and I think it’s already worth telling you what are some very interesting tidbits that I’ve learnt about Apple Vision Pro development in Unity.
Augmented reality will forever change the way we communicate says the Apple CEO. According to a recent report by Apple research expert Ming-Chi Kuo , Apple will be launching a mixed reality headset later this year, followed by a dedicated AR headset in 2025 and AR contact lenses in 2030. Image Credit: Apple.
For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Going back further, Google has long revealed its intentions to use the smartphone as a visual search tool for local discovery. But the latest company to signal possible moves in this direction is Apple.
Notably, in its official press releases regarding NVIDIA robotics updates, Apple’s Vision Pro MR headset was featured in various promotional images, highlighting its pivotal role in this journey. How is NVIDIA Leveraging Apple Vision Pro? XR plays a vital role in capturing crucial data for this journey.
Can you afford to invest in premium options, like the Apple Vision Pro, or the Pico 4 Enterprise Ultra? Software Ecosystem Which applications and tools do you need to use your VR headset with? Theyre assessing dozens of emerging tools, from the Apple Vision Pro to the Pimax Crystal Super.
Earlier this month during Apple’s annual developer conference, WWDC 2022, the company gave developers the first look at improvements coming to Apple’s ARKit 6 toolkit for building AR apps on iOS devices. Image courtesy Apple. Image courtesy Apple. Image courtesy Apple. Image courtesy Apple.
While we’re not there yet, Snap announced that developers can start building Lenses (apps) integrating data from GPS, GNSS, compass heading, and custom locations, essentially giving devs access to geo-location data for better outdoor AR experiences.
My feed on social media is full of posts about the Apple Vision Pro, which has just been released a few days ago. So, as you can expect, a big part of this newsletter will be about Apple’s device, but actually there are also a few interesting pieces of news that regard other products and other companies.
But there’s lots more that Apple didn’t actually show on stage. Beyond what Apple showed of VisionOS 2 in the WWDC keynote, there’s a lot more coming when the update launches this Fall. It will be interesting to see how well Apple’s approach works. Here’s everything we know so far.
The SynergyXR platform aims to consolidate digital 3D learning data and opportunities that companies can roll out at scale and repeatably without limitations related to traditional mentoring. is an interoperable solution ready for a range of headsets, such as Apple Vision Pro, Meta, HTC, and Pico.
The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Data privacy.
It works by processing camera images and analyzing the resulting data together with a database of spatial maps. Caverion AR by FlyAR had a similar function of overlaying BIM data on top of a real building for maintenance use cases. Immersal powered the AR4FM app by Granlund to provide this use case.
For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. Continued steps in that evolutionary path were taken yesterday at Apple’s iPhone 12 event. Network rollouts still have a ways to go, but Apple is getting ahead of that. A pple is clearly intent on AR.
With Vision Pro, Apple is taking a different approach—making apps social right out of the box. Apple’s vision isn’t about creating a server full of a virtual strangers and user-generated experiences, but to make it easy to share the stuff you already like to do with the people you already know.
This week, Bloomberg reported that Apple is dropping the development of Mac-ready AR smart glasses. Seemingly, the Apple AR smart glasses device would work alongside and tether to Mac hardware, indicating that computing power would be shared between devices, unlike the Vision Pro’s standalone design.
This week, spatial data solutions provider Amrax partnered with interior design software company Palette CAD. The partnership sees Palette CAD integrate features from Metaroom – an XR solution by Amrax – to enhance Palette’s 3D design software. This gives consumers and professionals more control, creativity, and insight into their projects.
In an answer to Apple’s recently released ARKit , a developer tool used for making augmented reality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Virtual objects remain accurately placed.
There is a lot of hype around the Apple Vision Pro. Video review I made a video of mine where I show you my full hands-on experience with the Quest Pro application that emulates the Apple Vision Pro menu and then give you my detailed opinion on it, highlighting the pros and cons. Eeeeh… not exactly. Let’s see why.
The success of the Ray-Ban Meta has triggered the smartglasses hype: when I was at CES, I saw many startups launching their AI-powered smartglasses and we have heard rumors of all the major brands (including Apple and Samsung) working on their own smartglasses devices, too. But as usual, I warn you to be careful of the hype.
And I’m also worried about using a Facebook account for everything XR related, because Facebook has a long history of obscure practices with the data of its users , apart from the standard “personalized ads” business. Facebook already had full control of my Oculus and Facebook accounts, so it had already my XR data.
Apple Vision Pro Helps to Train NVIDIA Robots This week, at CES 2025, NVIDIA took centre stage to showcase its latest innovations in emerging technology. In its official press releases regarding NVIDIA robotics updates, Apples Vision Pro MR headset was featured in various promotional images, highlighting its pivotal role in this journey.
Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”
For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. P roof points for AR’s role as a shopping tool continue to emerge. Beyond the fact that these integrations are logical through a Covid-era lens, consumer data further validate them.
Additionally, engineers train Deep Learning algorithms to accurately detect markers in live video data. At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market.
Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027. What a time to be alive! Matt Miesnieks said that the rumor aligns with some things he heard.
To try and overcome these challenges, having good room-emulation tools that enable quick level design iteration is essential. In this article, I want to go over how levels in Laser Dance work, and share some of the developer tools that I’m building to help me create and test the game’s adaptive laser patterns.
These are questions you’d likely find answers to in your smartphone’s map application—but with Apple’s ARKit , one developer showed it could be even easier with a recently revealed project that demonstrates the practical application of turn-by-turn directions and basic landmark-based orientation displayed in augmented reality.
To eliminate the growth of the Steam population as variable, Road to VR maintains a model, based on the historical Steam Survey data along with official data points directly from Valve and Steam, which aims to correct for Steam’s changing population and estimate the actual count—not the percent—of headsets being used on Steam.
Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.
In this blog, we will cover some highly popular software development tools used for AR app development. We have a plethora of AR app development tools available in the market. You should consider the following parameters before choosing a suitable tool for your AR app development. Top 5 Tools for Developing AR Mobile Apps.
” The AWS tools are ready for use alongside Apple’s Xcode framework for creating spatial applications, and the firm’s deep dive explains in detail how to combine the powerful developer resources. AWS also provides ‘Identity and Federation’ services to ensure secure user data and account functionalities.
In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new. billion by 2026.
“Behind the Numbers” is AR Insider’s series that examines strategic takeaways from ARtillry Intelligence data. This is true if counting Apple (ARkit) and Google (ARcore) compatibility. As for insights that these data uncover, it’s notable how Web AR has both the highest compatibility and lowest active usage. Horse Race.
These are just a few core industries where professionals from junior to senior levels are working with AR tools. Workers are used to handling various tools and pieces of equipment in order to perform their tasks. Very soon, AR headsets will become a regular tool for all these workers. Increased Mobility and Collaboration.
This move aims to make the leading headset range an optimised tool for engineering and design workflows. Miika Jokinen, the Head of Software Partnerships at Varjo , added: Our partnership with Dassault Systèmes is a testament of our commitment to providing the most advanced mixed reality tools for our enterprise users.
If youve been keeping tabs on emerging extended reality tech, you probably know all about Apple XR for business the evolving ecosystem of tools, apps, and immersive enterprise software. Apples entry into the XR landscape has been a little rocky. But Apples XR journey is far from over its just beginning.
Well, if the rumor becomes reality, this would mean that all next Apple devices will have both front and back depth cameras, for high-precision Augmented Reality and 3D reconstruction. Well played Apple. Let’s see if Facebook will be a worthier opponent than Google. Other relevant news. Image by Acer). News worth a mention.
Thus, companies will be able to develop their own tailored AR apps and remote collaboration tools, fully branded, and specifically adapted to their needs. Streem has revolutionized AR apps by turning the simplest smartphone into an advanced interactive video communication tool. What Makes the Streem SDK for AR Apps Special?
This is more about machine-readable data for AR cloud systems to understand surroundings and overlay content accordingly. 3D mapping’s evolutionary path was recently accelerated with a developer tool from Here Technologies. Other potential apps include entertainment, auto-navigation and enterprise-facing tools. Force Multiplier.
The product uses tracking data to monitor the movement of the motion controllers and headset to understand roughly how many calories players burn while playing VR games, similar to how FitBit devices track your steps and estimate the calories burnt throughout the day.
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