The Ghost Howls

JANUARY 4, 2025

And it promises to have also some features that surpass the Apple Vision Pro (I hope not the price!). We still have no details about the amount of this peak of users, but these data are for sure good for the whole ecosystem. From this quick look, it seems a mix between Android and the interface of the Apple Vision Pro.

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The Ghost Howls

FEBRUARY 18, 2025

The success of the Ray-Ban Meta has triggered the smartglasses hype: when I was at CES, I saw many startups launching their AI-powered smartglasses and we have heard rumors of all the major brands (including Apple and Samsung) working on their own smartglasses devices, too. But as usual, I warn you to be careful of the hype.

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The Ghost Howls

SEPTEMBER 18, 2023

The drama about Unity’s new pricing models has set the whole game development community on fire, while we had an unexpected leak about the Pico 5 and some updates on the Apple Vision Pro. In the case of Unity Personal, the thresholds are 200,000 downloads and 200,000 in revenues, and the fee is $0.20 per install. And this $0.2

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The Ghost Howls

MARCH 18, 2025

Then the management of the camera will happen through the functionalities exposed by Camera2 in Android and WebCamTexture in Unity, which are the ones developers have always used with smartphones. This means that Samsung wont go all-in with hand tracking like Apple did. I wonder if they will ever open it up to other developers.

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The Ghost Howls

OCTOBER 17, 2022

Apple MR headset may feature iris detection and legs tracking. A new week, a new set of rumors about the Apple headset. And on the other side, it could be used for biometric authentication to perform payments in XR (where entering your card data is a true pain). Ahah I love the nonsense of the rumors about Apple!

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Upload VR

MARCH 14, 2025

They instead got higher-level data derived by the system, such as hand and body skeletal coordinates, a 3D mesh of your environment with bounding boxes for furniture, and limited object tracking capabilities. A limitation here, however, is that Unity's WebCamTexture API only supports one camera at a time, not both.

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Road to VR

AUGUST 29, 2017

In an answer to Apple’s recently released ARKit , a developer tool used for making augmented reality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Virtual objects remain accurately placed.

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The Ghost Howls

JULY 9, 2023

There is a lot of hype around the Apple Vision Pro. Video review I made a video of mine where I show you my full hands-on experience with the Quest Pro application that emulates the Apple Vision Pro menu and then give you my detailed opinion on it, highlighting the pros and cons. Eeeeh… not exactly. Let’s see why.

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UploadVR Between Realities podcast

APRIL 26, 2017

According to a Bloomberg story published this week, Apple hired Jeff Norris of NASA to work on augmented reality initiatives. Norris has reportedly been an employee of Apple since earlier in the year, according to Bloomberg’s unnamed sources. Apple is currently something of a sleeping giant in the immersive tech industry.

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ARPost

APRIL 27, 2022

Unity support – It is an important parameter for any AR development app. Unity is unarguably the most powerful and prevalent game engine worldwide. GPS can be utilized to overlay data from nearby locations. Apple ARKit. In June 2017, Apple launched its own AR development kit, ARKit , while launching iOS11.

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The Ghost Howls

NOVEMBER 14, 2022

Apple is working on some sort of metaverse, and its headset is entering mass production. It has been a week of interesting rumors about the upcoming Apple MR headset. So, forget about an Apple headset that is going to enter the mainstream , as I already sold in this previous article. Then, there are the data about sales numbers.

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The Ghost Howls

MARCH 25, 2025

But this data is good to have a glimpse into the work that Valve is doing in designing, prototyping, and internally evolving its future VR headset. More info Meta claims its Store is working well At GDC, Metas Chris Pruett shared some interesting data about the Meta Horizon Store , which was the subject of much criticism in the last weeks.

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The Ghost Howls

JUNE 4, 2023

I need to rush out this newsletter episode because otherwise tomorrow Apple launches its headset and no one will read my articles: everyone will be too busy reading “The top 5 features of the Apple headset” or “The 7 reasons why the Apple headset can revolutionize peeling potatoes”. How is Apple going to sell this headset?

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Apple Gaming Hand tracking Leap Motion 386

Road to VR

AUGUST 1, 2023

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

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Apple AR Machine Learning Industry 246

The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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The Ghost Howls

AUGUST 24, 2020

And I’m also worried about using a Facebook account for everything XR related, because Facebook has a long history of obscure practices with the data of its users , apart from the standard “personalized ads” business. Facebook already had full control of my Oculus and Facebook accounts, so it had already my XR data.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay.

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XR Today - Mixed Reality tag

NOVEMBER 20, 2023

Last week’s Unite 2023 event saw a massive amount of updates from Unity, the world’s largest real-time 3D (RT3D) gaming engine company. The Unite 2023 event, a meeting of minds for Unity developers, solution providers, and executives, explored the latest updates on the leading platform.

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The Ghost Howls

NOVEMBER 9, 2023

More info Some news about Apple Vision Pro The news and rumors about Vision Pro never end. In these two weeks, we got to discover that Apple is planning to organize demo sessions of Vision Pro inside the Apple Store venues and that in the beginning, the only way to buy a Vision Pro will be going to an Apple Store.

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The Ghost Howls

MAY 14, 2023

I guess this line has been added to the keynote speech because Apple is going to announce its device very soon at WWDC (at least according to the rumors), and Google wanted to show that it’s part of the game, too. It lets you create geolocation-based augmented reality content by positioning it directly into a 3D version of Google Maps.

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The Ghost Howls

JUNE 29, 2020

With rumors of upcoming Apple glasses surging, and the investment made in Magic Leap that until now has been unfruitful, for sure Google is looking for an alternative to build its AR strategy. Apple adds spatial audio to AirPods. Brick after brick, Apple is building its full AR ecosystem in front of our eyes.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). This has of course nothing to do with gathering data from the biggest number possible of people. Apple AR headset may have been delayed to 2025. Absolutely Not.

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The Ghost Howls

DECEMBER 4, 2023

But things on the consumers’ side may not be going as well: according to some data scrapped from Amazon, the Quest 2 outsold the Quest 3 by a factor of 3:1 in the last 30 days. This would show the level of polish of the upcoming Apple headset. If all the existing flatscreen Unity games could become VR-compatible, that would be huge.

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

SEPTEMBER 25, 2023

These are the improvements it applied: Changes in prices will start with the next Unity 2023 LTS, so existing applications will not be affected, at least while the use previous Unity versions Unity Personal will still be free (now up to 200K of revenues) and applications made with it will be subject to no fee at all.

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The Ghost Howls

MARCH 11, 2025

Sony also provides the screens for the Apple Vision Pro, but these ones for the Samsung headset would be from a new generation. So, this is just random hype about Apple, as usual. More info Apple releases Spatial Gallery visionOS 2.4 beta 2 is now available for Apple Vision Pro, and it brings Apples new Spatial Gallery platform.

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ARPost

JUNE 15, 2020

Unity Support. Unity is an advanced game engine used in the development of augmented reality apps, especially gaming. So, if you are in this business, try to pick an SDK that is compatible with Unity. This lets you use 3D models and CAD data to set up trackers since they’re the perfect reference for physical 3D objects.

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Road to VR

OCTOBER 19, 2023

The emulation tool can take these files, and spawn several rooms next to each other directly in the Unity editor. A custom tool built in Unity spawns several rooms side by side in an orthographic view, showing how a certain level in Laser Dance would look in different room layouts. Do You Need to Build Custom Tools?

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The Ghost Howls

FEBRUARY 3, 2020

Anyway, many people have called b t on this data, and among these people, there is sir Palmer Luckey. The fact that the Rift S has sold less than the Index seems absurd, since it costs less, it has grown more than Index on the Steam data, and it has never gone out of stock. So, take SuperData’s data with a grain of salt.

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XR Today - Mixed Reality tag

MAY 3, 2024

This is partly due to the Apple Vision Pro, which led to XR having another mainstream moment. Numerous large-scale industry showcases are due later in the year by way of Apple’s WWDC and Meta Connect events – as these moments arise, new trends and industry shake-ups will come with it. Now, the noise is starting to subside.

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The Ghost Howls

JUNE 14, 2021

This week we had another report from supply chain analyst Ming-Chi Kuo, that is said to very reliable in rumors about Apple (even if he only made wrong predictions about Apple Glasses, but this is none of my business). More info (Report by Kuo) More info (Report about Apple Glasses). Apple announces minor XR news at WWDC 2021.

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The Ghost Howls

JUNE 26, 2023

After having announced some of the features and the price just before the launch of the Apple Vision Pro, now the company formerly known as Facebook is already working towards the launch of the device. If you are a Unity developer like me, don’t forget to subscribe to the Unity 2022 Beta dedicated to Vision OS.

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The Ghost Howls

AUGUST 2, 2024

I guess the competition imposed by Apple and Google forced Meta to speed up the process to ensure to have a richer ecosystem in which its developers are happy (and so do not migrate to other platforms). I did this procedure with “The Unity Cube” , my most famous application. Let’s see what to do, case by case.

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VRScout

MARCH 12, 2018

Apple CEO Tim Cook said last year that “AR will change everything” and make the iPhone “even more essential,” while Microsoft has been revamping its computing around VR and AR, or what it calls “mixed reality.” The San Jose-based company isn’t the first big fish to gush about AR.

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XR Today - Mixed Reality tag

OCTOBER 1, 2024

However, as the adoption of these technologies grows, concerns about XR data governance and security are increasing. XR solutions, from mixed reality headsets to metaverse environments, rely on vast volumes of highly sensitive data. Here’s how you can choose the right XR data privacy and security systems for your business.

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AR Insider

JULY 9, 2021

Specifically, LoopMe’s Christina Park cites her company’s survey data that show that almost 20 percent of consumers are more likely to pay attention to interactive ads, and 40% find AR try-ons useful. Game engines such as Unity have driven these prices down in terms of 3D creation and application.

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