The Ghost Howls

MAY 7, 2022

In the case of VR, we all remember the competition between HTC and Oculus in 2016, with HTC clearly winning the market until Oculus used Facebook’s money to slash the price of the Rift around 2017. Render of the possible upcoming Apple device (Image by Antonio DeRosa). No one can compete now.

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The Ghost Howls

MARCH 3, 2025

With Google promising camera access on Android XR , Meta close to releasing passthrough APIs, and Pico and Apple offering camera access for enterprise, I think it is important that you start considering this tool for your next mixed reality projects. As I’ve said, because I want to inspire you. Where to try it?

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The Ghost Howls

SEPTEMBER 17, 2024

And you will discover that there are many similarities with what is happening in Europe , but also a few differences. I would say that since in China the average salary is inferior to the one in Europe and drastically inferior to the one in the US, it’s even harder to sell here expensive headsets.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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The Ghost Howls

JANUARY 10, 2022

A Horizon game is coming for this new headset, and some rumors talk also about Half-Life: Alyx potentially be available in the future; HTC has announced the Vive Wrist Tracker, a 6 DOF tracker for the Vive Focus 3. New rumors on Apple and Meta devices. It seems like a great tethered headset for the PS5. Other relevant news.

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ARPost

FEBRUARY 8, 2023

See Also: The Future Is Now: 2023 Metaverse and XR Predictions Worth Looking Into Think how Microsoft revolutionized personal computers, or how Apple changed the mobile phone market forever. In comparison to the upcoming competitors we’ll discuss, this device by far stands above the rest in terms of financial expense alongside Apple.

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The Ghost Howls

OCTOBER 24, 2022

I just got back from Lisbon, where I attended AWE Europe. No grey zones like HTC did in the past. Apple headset will not be focused on gaming. A new report seems to suggest that the upcoming Apple headset won’t be focused on gaming at all. It is interesting that Pico decided to sell the device only to companies.

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Road to VR

FEBRUARY 13, 2023

Notably, the headset doesn’t include the requiste SteamVR tracking base stations or SteamVR-compatible controllers like the Valve Index controller or HTC Vive wand—you’ll have to purchase those separately. Valve Index, HTC Vive). HTC Vive Tracker, Tundra Tracker). Base Stations. Not included. Not included.

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The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.

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The Ghost Howls

OCTOBER 4, 2021

Image by HTC Vive). HTC is probably going to announce Vive Flow. With a surprise move, HTC Vive has started teasing the launch of a new product. The company has set up a virtual event on the platform ENGAGE (of which HTC is an investor) for October, 14th 2021 at 8 am PDT. Apple Maps are going AR. Learn more.

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The Ghost Howls

JANUARY 12, 2020

The situation is different in Europe, where you just have to wait some days. HTC reduces the Vive Pro price by $200. The Vive Pro, the enterprise headset offered by HTC, has just seen a big discount : the headset only now costs $600, and the full bundle with the SteamVR 2.0 Apple signs a deal with Imagination Technologies.

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Road to VR

AUGUST 18, 2016

Soon you’ll be able to walk into a regular store in Europe and Canada and pick up an Oculus Rift headset, according to a tweet from the company’s CEO Brendan Iribe. Rift hits retail in Europe and Canada Sept 20, in-store Touch demos begin in October. pic.twitter.com/dJxx8rFsyY.

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The Ghost Howls

FEBRUARY 28, 2022

I just hope for peace to come to Europe again soon : I have friends on both sides of the conflict, and no one of them wants this war, but all of them have to stand the consequences. Unluckily my referral gives you a chance of winning only if you are in the EMEA area (Europe, Middle-East, Africa). That’s it, easy peasy.

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XR Today - Mixed Reality tag

MARCH 22, 2024

Huang also announced that NVIDIA’s Omniverse is now available on Apple’s Vision Pro. WebXR Debuts on Vision Pro Speaking on Apple Vision Pro, the device introduced support for WebXR browser-based Safari immersive applications, following a series of hurdles in bringing the platform’s support to the device.

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The Ghost Howls

MARCH 21, 2021

As it had promised on my blog last year , its cool Nreal Light AR glasses have finally arrived in Europe. It’s good to see this cool product finally arriving in Europe, not anymore as a devkit, but as a full-fledged product. Vive Facial Tracker works also with non-HTC headsets. Nreal Light is on sale in Germany.

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The Ghost Howls

MARCH 10, 2024

A few years ago I was interviewing Alvin Wang Graylin , the HTC Executive (or “Mister President” as I like to call him), and we were talking about the book Our Next Reality he’s written together with Louis Rosenberg. In the book they talk about XR and AI , and how they could impact our future, for the good and the bad.

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XR Today - Augmented Reality tag

APRIL 17, 2024

It appears that innovative digital healthcare solution providers are taking note of the recently released Apple Vision Pro. The Apple Vision Pro is becoming a hotbed for healthcare solutions; this should be no surprise. Osso VR has recently launched its Healthcare XR training service for the Apple Vision Pro.

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The Ghost Howls

MARCH 7, 2022

Another week has passed by, and while the situation in Europe is always more complicated because of the war, in the XR landscape nothing particularly special has happened. With the rumors intensifying, and with Apple always closer to entering the market, I am expecting an announcement for this year. Register now. Some XR fun.

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The Ghost Howls

FEBRUARY 7, 2023

Most probably this announcement has been made to envision a future competition with Apple, bringing to XR the battle Android vs iOS (and Samsung vs Apple) that we already have on phones. Learn more Some XR fun In China I have found where the Apple headset is manufactured. Is this consortium going to succeed? Don’t miss them!

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XR Today - Augmented Reality tag

JULY 4, 2023

Moreover, of those StreetBees questioned, 40 percent do not intend to purchase Apple’s device. A key factor in potential success for Xreal and other competitors like Meta and HTC VIVE, as a cheaper device may sway audiences into immersive technology now that Apple has re-entered XR into the mainstream.

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XR Today - Mixed Reality tag

JULY 31, 2024

Apple Vision Pro Rolls out in Australia Cam stated that Apple is engaging deeply with Australian audiences. However, there are not many conversations on Vision Pro in enterprise currently, with HTC VIVE and Pico leading the race in the region. The area shows a lot of consumer interest. How is Vision Pro Doing in the US?

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The Ghost Howls

JUNE 7, 2021

BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B More info (HTC Vive Pro 2 review) More info (HTC Vive Pro 2 review?—?cached

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XR Today - Virtual Reality

OCTOBER 28, 2024

is an interoperable solution ready for a range of headsets, such as Apple Vision Pro, Meta, HTC, and Pico. platform; already, Wolff notes how enterprise end-users in Japan, Singapore, Australia, the East, India, Africa, and Europe are leveraging the platform. Scaling Across regions and End-Devices SynergyXR 3.0

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VRScout

AUGUST 8, 2017

Currently available on the HTC Vive, Oculus Rift, and accessible via PC, you can build up to 3 of your own worlds — and after that, Sansar charges a $9.99+/month fee depending on how many worlds you want to build. The fund identified almost 500 companies, up from 300 from the first Europe-focused report from February 2017.

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The Ghost Howls

MARCH 2, 2020

The only company not much affected by it is HTC, that manufacturers its headsets in Taiwan and not in Mainland China. HTC Vive releases Cosmos Elite, two models of Vive Pro Eye and creates some confusion. Is this really what Apple wants? (Thanks Robert Scoble for this news!). base stations and a 20m fiber cable.

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XR Today - Virtual Reality

NOVEMBER 7, 2023

.” Acquisition Triggers Competition The news comes after ByteDance, the company behind the developments, bought out Pico Interactive in 2021 to compete with major manufacturers like Meta Platforms and HTC VIVE. Later on, it began selling the Pico4 to Europe-based consumers and Pico4 Enterprise to square off with the Quest 2.

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XR Today - Augmented Reality tag

FEBRUARY 26, 2025

. ” Head of Experience Design, Atlantic Productions Aditi Rajagopal , noted their highlight as their direction of “an [XR] experience that brought a pioneering electric aircraft to life on Apple Vision Pro.”

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The Ghost Howls

FEBRUARY 9, 2020

I wonder if Facebook has already taken the decision of leaving the enterprise market to HTC and Pico , while focusing on the much bigger piece of cake of the consumer market. Let’s see how Apple and Google will answer. That’s a true pity, considering that both of these features would be incredibly important for businesses.

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The Ghost Howls

OCTOBER 16, 2022

Quest Pro costs $1500/€1800 (we have VAT in Europe). Do you remember when everyone was mocking HTC for its super-high prices and people were praising Meta for its cheap costs? Unless Apple kills it, of course… Productivity ecosystem. Price and release date. Quest Pro is meant for work (Image by Meta). 3D reconstruction.

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The Ghost Howls

APRIL 18, 2024

You showed us that the tracker is different because HTC Vive has also released this update. Because I tried it with an HTC Vive and a PC two years ago. Heck, I think probably the Apple Vision Pro with some of what people are doing, extending with Steam will work with that. Tony: Yes, that will be cool. How is the situation now?

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Apple has already sold 200,000 devices in the first week, which is impressive. In Europe, they are still not so present how they should be. The question is whether this price point suits the marketplace and is sustainable.

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The Ghost Howls

SEPTEMBER 24, 2019

Part of all of this is merit of Jeri (Image by HTC). Compare that to the HTC Vive that has like 40 giant infrared lights that strobe constantly to synchronize everything and spinning lasers with infrared light… and then the Kinect that has this huge laser illumination system, so those systems work totally different than ours.

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The Ghost Howls

MARCH 26, 2018

HTC has finally revealed the price of the Vive Pro : it will cost $799 just to have the headset (no controller and no base stations, so you must already have a Vive 1 kit) and will be available for pre-orders since April, 5th. But, as Road To VR has stated, maybe HTC should have clarified that in all its marketing material.

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XR Today - Mixed Reality tag

MAY 24, 2023

Uniting the Industry Multiple companies, from Meta Platforms, Qualcomm, NVIDIA, Microsoft, HTC VIVE, ByteDance, Sony and even massive telecoms like Nokia and T-Mobile are chipping in to increase adoption rates for spatial technologies. Imagine an internet where only Apple computers can connect to the web.

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Delight XR

AUGUST 7, 2022

Apple and Samsung Smartphones. The HTC Vive, produced by HTC and developed together with video game industry giant Valve, was released on April 5th, 2016. While the price tag dropped during the Black Friday sales, it is still at 699€ in Europe (US $600) and requires at least some decent PC hardware to perform smoothly.

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Delight XR

NOVEMBER 7, 2018

Apple and Samsung Smartphones. The HTC Vive, produced by HTC and developed together with video game industry giant Valve, was released on April 5th, 2016. While the price tag dropped during the Black Friday sales, it is still at 699€ in Europe (US $600) and requires at least some decent PC hardware to perform smoothly.

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XROM

JULY 18, 2021

Alvin is the China President at #HTC leading all aspects of HTC’s business in the region (Vive/VR, phone, Viveport content platform, partnerships and investments). Has been at the forefront when it comes to XR, earlier he was VP, Platform Strategy & Dev Community at #HTC and is currently working at Facebook Reality labs.

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