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Apple introduced a new world of opportunities to the VR space with its cutting-edge Vision Pro headset delivering incredible tracking capabilities, and almost unmatched visual fidelity. Other organizations, like Google, are working on entirely new software solutions.
Google announced that the company will be conducting real world tests of its early AR prototypes starting next month. ” Some of the key areas Google is emphasizing are things like real-time translation and AR turn-by-turn navigation. ” Critically, Google says the research prototypes look like “normal glasses.”
The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.
A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).
Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. Apple threatens future support in Unreal Engine. All Apple software, SDKs, APIs, and developer tools ?—?Pre-release Image by Epic Games).
Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days!
We may know the field of view of Apple AR headset. Of course, since he has not an Apple HMD, the only thing he could obtain was the screen splitting in two on his phone, showing that view that we XR developers know very well. It is now sure that Apple is going to release an AR headset , the questions are just when and what.
The spatial computing-focused privacy expert believes that industry self-governance will be more impactful. Google’s Justin Quimby says this is okay as long as there are common languages — again like HTML today. For an example of what not to do, Facebook practices lots of lip service about policies and self-regulation.
Russian government hackers piggybacked on cybersecurity software (!!!!) to penetrate deep into hundreds of government and corporate systems. I’d put Apple in the top ten also for its introduction of lidar (3D depth scans) on the new iPad. Image source: Apple. The hack of the century. Magic Leap’s pivot to enterprise.
Magic Leap is undergoing layoffs just a few months after announcing a partnership with Google. Today, Magic Leap makes the Magic Leap 2 optically transparent AR headset which is sold through resellers targeting enterprise and government use cases. Online postings from recently departed employees raised public notice of the move.
And Apple hasn’t yet played its hand. NuEyes hopes that the new Pro 3 will address the needs for training, learning, enterprise, and government uses. Eyecandylab launches a Google exclusive AR experience with Red Bull. Rec Room closed a $20 million Series C funding. Funds will be used to expand to more gaming platforms.
Written for the CEO of Apple, Tim Cook, and the CEO of Alphabet Inc. and Google, Sundar Pichai , Carr’s letter describes TikTok as a “wolf in sheep’s clothing” due to the firm alleged data farming operations. pic.twitter.com/dTTdQLiq26. Brendan Carr (@BrendanCarrFCC) July 25, 2022.
It wants to create an ecosystem , where most probably all the devices can work together (like it happens today with Apple devices); The report also claims that Facebook may be building its own operating system to encompass all these devices. Apple is working on Micro-OLED displays. Another week, another rumor about Apple’s XR efforts.
The Russian government has told 13 mostly U.S.-based based tech firms that they need to set up local offices in Russia by next year or maybe just get the hell out, according to Reuters. Read more.
. “These devices give companies like Google and Facebook terrifyingly specific details about our private lives.” Sweeney’s ultimate example of a distressingly closed platform is Apple’s app store. The question is if they’ll build it into a walled garden like Apple or keep it open.
Apple’s mixed reality (MR) headset has faced new setbacks after it dropped its exclusive assembly partner, Digitimes reported on Tuesday. Apple initially tasked Taiwanese firm Pegatron with assembling its upcoming MR headset, but has recently removed the company from its supply line, the report said.
Imagine a Chinese school (that are forced by the government to use VR) how much money can save by buying 300 3DOF headsets instead of 300 6DOF ones (the answer is: around $100K ). Google’s investment for a 7.7% Google-Jio joint venture to develop an Android-based platform for an affordable 5G phone. More info.
Additionally, the government is involved and has played a critical role in the Chinese market, and its policies, both local and national, have effectively promoted the application of VR technology in China. Their overall investment is not much and they haven’t selected VR as a strategic technology at the moment.
Scrutinizing Apple’s in-app payment system on the App Store is all the rage among government officials nowadays, with multiple countries taking cards in the matter. A new report claims that India’s competition authority has jumped on the Apple regulation bandwagon, too, a move that’ll no doubt bring more attention to… Read more.
According to The Verge, the top executives from Facebook are working on a rebrand of the company, most probably to create a parent company that owns all the various businesses controlled by Facebook … something similar to what Google made when it created Alphabet. Apple is having delays in the manufacturing of its XR headset.
Or better, I can imagine who can be the names and they are all the big monoliths: Google, Microsoft, Apple, Amazon , etc… Only companies of this size could afford selling a good headset under cost and at the same time attract enough developers to publish VR games on their own new stores.
Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. US Justice Department Against Google The US Justice Department filed a lawsuit against Alphabet, Google’s parent company, this Wednesday.
Representatives of the JianXi province and also the vice prime minister Liu He have visited the venue, and the Chinese Government has confirmed its strong interest in VR, that is seen as a strategic technology. And while China always moves chaotically, I think that the push of the government is helping its VR companies. Learn more.
These fears have been exacerbated further since Apple entered the fray with its Vision Pro headset (albeit sidestepping any reference to the metaverse.) Vestager was speaking ahead of the launch of an EU metaverse initiative which will help regulators understand the metaverse but stop short of telling them how it should be governed.
Last month, Federal Communications Commission (FCC) Commissioner Brendan Carr posted an open letter on his Twitter account directed at the CEO of Apple, Tim Cook , and the CEO of Alphabet Inc. and Google, Sundar Pichai. It harvests swaths of sensitive data that new reports show are being accessed in Beijing. pic.twitter.com/Le01fBpNjn.
According to a listing by Samsung on the UK Government’s Intellectual Property Office, the firm initially filled the trademark on 21 August, and the UK Government registered the trademark on 10 November 2023, with the filling running out on 21 August 2033. At the time, reports forecasted a December 2024 debut.
Described in detail by Google's Threat Analysis Group (TAG) , the Hermit spyware (it was dubbed Hermit by security firm Lookout , which first reported its discovery) is part of a dangerous and sophisticated malware attack that's actively being used in the wild. SEE ALSO: Google warns of 'hermit spyware' infecting Android and iOS devices.
Government organisations and military staff leverage virtual, augmented, and mixed reality (VR/AR/MR) solutions rely on unrivalled security and functionality. Rob Porter : The CoSo Cloud is about completing learning solutions within enterprise and government agencies. XR Today: Can you explain your partnership with NVIDIA and Adobe?
FWIW, Google had also partnered with Luxottica but never shipped a more fashionable version of Glass.]. The state of society and our own self-governance is what’s most unknown. From 2016 to 2019, I helped Apple figure out whatever it might be doing by prototyping experiences and technologies from the future.
We believe we are most effective in aiding Ukraine when we take concrete steps in coordination with the decisions being made by these governments and we will take additional steps as this situation continues to evolve." SEE ALSO: What social media platforms are doing to stop misinformation about Russia's invasion of Ukraine.
But Rapidus, a semiconductor consortium backed by the Japanese government and large conglomerates, plans to leapfrog several generations of nodes and start 2nm production in 2027. As demand from Japanese companies alone may not suffice, Rapidus is looking for orders from international corporations like Apple, Google, and Meta. "We
This is sort of like HTML today which created a common language for the web and for companies like Google to create value in an organizational layer. “Without HTML, there is no Google. “So there’s one big wild card: What’s Apple going to do? How do you search the internet without HTML?
Perhaps the most well-known instance of the decentralized metaverse is Decentraland , a decentralized virtual world that runs on the Ethereum blockchain and is governed by a DAO whose policies may be altered by voting. The human interface layer. The infrastructure layer. The seventh consists of technologies that make previous ideas a reality.
Further, Ma's report explained that because the material is used in military radars and sensors, the US government imposes strict export controls on it. The material can deliver a wider field of view than the glass waveguides used in current transparent AR headsets, but it is also incredibly expensive.
The UK government launched a new watchdog agency on Wednesday that will be tasked with keeping an eye on Big Tech companies like Google and Facebook, according to an announcement published online. The stated goal of the new watchdog is to police the “concentration of power among a small number of firms” in the world… Read more.
Further, Ma's report explained that because the material is used in military radars and sensors, the US government imposes strict export controls on it. The material can deliver a wider field of view than the glass waveguides used in current transparent AR headsets, but it is also incredibly expensive.
Musk's fans may admire him for building SpaceX, a space exploration company, however, that company's success was made possible through billions in government funding — subsidies Musk later said shouldn't exist (for others, of course). Apple and Google have an absolute stranglehold on the mobile market. That's ridiculous.
There are also several rumours about Apple’s upcoming MR headset. Imagine that, during the pandemic, if governments preached physical distancing rather than social distancing. Regarding user-centricity, that would have been the killer app for a company to develop an optical counterpart to a search engine such as Google.
Currently, due to US government trade restrictions , Qualcomm cannot sell its 5G components to Huawei for its smartphone sales. Huawei outperformed Samsung, Apple, and Xiaomi in Q2 2020, amid the coronavirus pandemic. Apple Jumps the Snapdragon Ship Additionally, Apple has begun pivoting away from Qualcomm device components.
Imagine a super version of Google Earth, but machines instead of people use it. Apple’s ARKit algorithms wouldn’t work with Google’s ARCore data even if Google gave them access. Google, etc.) Similar social learning took place with Google Glass versus Snap Spectacles.
Challenging books has become a priority for some government officials, such as Texas state lawmaker Matt Krause , who requested last year that public school libraries disclose whether they held any of a lengthy list of 850 books about topics including race and sexuality. The app can be downloaded on the App Store or Google Play.
These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. Augmented reality (AR) solutions have grown in popularity over the last few years, utilising mostly consumer-facing smartphone platforms.
I read a large range of books and papers on urban planning, technology, game design and gamification, locative media and governance. Apple is working on hardware but it is reportedly delayed yet again, and Magic Leap seems to have lost its flame before being able to enlarge enough its consumer base.
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