Road to VR

JULY 5, 2017

With Apple’s newly public interest in VR , developers from the company have join the W3C WebVR Community Group to have a say in the development of the WebVR standard. To achieve that, W3C hosts online groups to get developers talking to one another and deciding what a standard should look like and how it should work.

Groups 225

Groups Apple Samsung Virtual Reality 225

XR Today - Virtual Reality

OCTOBER 1, 2022

On Thursday, the Warner Music Group (WMG) announced a collaboration with OpenSea, a peer-to-peer NFT marketplace, to secure the global music label with Web3 infrastructure. Via the marketplace’s MoonPay service, users can buy, sell, and mint NFTs with Visa, MasterCard, American Express, Apple, and Google Pay.

Groups 204

Groups Tools Apple Google 204

The Ghost Howls

OCTOBER 1, 2024

Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset. Since there is no HoloLens 3 in the works, this marks the end of this product that pioneered mixed reality glasses.

Apple 291

Apple Unity Ukraine AR 291

Road to VR

JULY 31, 2023

Apple Vision Pro is coming next year, not only making for the Fruit Company’s much awaited first XR headset, but also spurring a resurgence in public interest (and likely investment) in the XR space. Apple has a tendency to undervalue gaming initially, though perhaps reluctantly, eventually acknowledges its importance.

Apple 225

Apple Hand tracking AR Virtual Reality 225

Upload VR

JULY 3, 2024

A startup says it will sell 6DoF tracked VR controllers for Apple Vision Pro called Surreal Touch. Surreal Interactive was founded by Zhenfei Yang, who has eight years of experience with SLAM computer vision technology and tells UploadVR he formerly led DJI's entire robot computer vision group.

Controllers 140

Controllers Apple Google Hardware 140

XR Today - Augmented Reality tag

SEPTEMBER 6, 2024

Cristiano Amon, CEO of Qualcomm has announced it is designing AR smart glasses with Samsung and Google that can be powered by your smartphone. Qualcomm partnered with Google and Samsung at the beginning of the year to strengthen XR use cases for headset and smart glasses with the help of its XR2+ Gen 2 chipset.

Samsung 108

Samsung Google AR Augmented Reality 108

The Ghost Howls

MAY 23, 2022

New reports highlight some episodes of the life of Apple XR glasses. This week The Information has written a long report about the history of Apple XR glasses. Google launches “Immersive Stream for AR”. Chinese giant Baidu (The Google of China) has announced its XiRang platform aimed at building the metaverse.

Apple 467

Apple AR Augmented Reality Ukraine 467

Upload VR

SEPTEMBER 2, 2024

Apple Vision Pro's gaze-and-pinch interaction system can feel like telekinesis at times, and makes watching media and simple interactivity a breeze. Yang says his team at Surreal includes former Alphabet engineers who worked on Google Glass, Google Maps, and the Waymo self-driving car project.

Controllers 123

Controllers Apple Hand tracking Google 123

XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

Google 55

Google Apple Latvia Retail 55

Upload VR

JANUARY 19, 2023

Microsoft is reportedly reducing the size of its HoloLens group. Google and Apple have instituted hiring freezes for some teams. But Bloomberg’s Dina Bass reports the layoffs include the Mixed Reality group, responsible for HoloLens 2 and the IVAS militarized version.

Groups 93

Groups Microsoft Samsung Amazon 93

Mashable VR

MARCH 27, 2022

The Russian payment card system called Mir will no longer be hosted on Apple Pay, adding to the existing restrictions against Russian economic activity enacted via Apple's contactless payment service. Apple also alerted Russia's National Card Payment System (NSPK). SEE ALSO: Apple says Tap to Pay is coming later this year.

Russia 128

Russia Apple Google Ukraine 128

The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

Trends 419

Trends Apple Google Unity 419

UploadVR Between Realities podcast

OCTOBER 4, 2016

These facts have me considering jumping ship from Apple seriously for the first time since 2007. While I’m deeply embedded in the Apple ecosystem, Pixel tempts me more than ever before to consider leaving Apple behind completely. Just how embedded am I with Apple? Just how embedded am I with Apple?

Apple 247

Apple Google Samsung Video 247

The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. appeared first on The Ghost Howls.

Apple 271

Apple Ukraine Samsung Data 271

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” I have this impression for a few reasons.

Apple 398

Apple Samsung Eye Tracking Google 398

XR Today - Mixed Reality tag

MAY 28, 2024

The Apple Vision Pro Developer Kit, Apple’s collection of tools designed to support app development, has been available for a while now. In fact, Apple opened the program for applications long before the spatial computing headset ever hit the market. What is the Apple Vision Pro Developer Kit?

Apple 92

Apple Tools Eye Tracking Unity 92

GizModo VR

JANUARY 20, 2022

Legislative efforts to rein in Big Tech’s alleged anti-competitive, self-preferential business practices took a big step forward on Thursday as a bipartisan group of lawmakers on the Senate Judiciary Committee voted overwhelmingly (16-6) in favor of advancing new antitrust legislation. Now, the hotly contested… Read more.

Google 128

Google Apple Groups United States 128

The Ghost Howls

MAY 7, 2022

Just to make an example, I was there when there was the Netscape vs Internet Explorer war, but now the leading web browser is Google Chrome. Google Chrome, for instance, has been helped a lot by the fact that it is the pre-installed browser on all Android phones. Render of the possible upcoming Apple device (Image by Antonio DeRosa).

Apple 526

Apple Sony China HTC 526

XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. US Justice Department Against Google The US Justice Department filed a lawsuit against Alphabet, Google’s parent company, this Wednesday.

Apple 75

Apple Head Mounted Display Microsoft Trends 75

XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

Apple 100

Apple Immersion AR Hardware 100

XR Today - Mixed Reality tag

JULY 18, 2024

Campfire recently announced the upcoming launch of its enterprise XR software for Apple Vision Pro headsets. Campfire points out that the rapid growth of its MR application on Meta Quest 3 reflects a strong demand for virtual collaboration within the Meta portfolio, highlighting competition between Apple and Meta in enterprise usability.

Apple 89

Apple Immersion Magic Leap Tools 89

GizModo VR

JUNE 1, 2022

Amazon—a trillion dollar multinational corporation repeatedly sued by labor groups for unfair working conditions at its facilities—wants you to know it’s being treated unfairly. Read more.

Groups 98

Groups Amazon United States DC 98

VRScout

MARCH 20, 2021

Developers have explored potential solutions in the past, such as Google Daydream’s ultra-fun Drum Keys or Logitech’s VR compatible keyboards. Similar to the Apple Watch or Fitbit, TapID is worn around the users wrist. There’s always voice-to-text, but that can be frustrating on a completely different level.

Haptic 526

Haptic Switzerland Machine Learning Wearables 526

ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market.

Augmented Reality 534

Augmented Reality Technology Wearables Machine Learning 534

Upload VR

FEBRUARY 16, 2024

Apple Vision Pro is a very impressive fusion of hardware and software, but it's by no means perfect. Apple Vision Pro Specs, Features & Details Apple officially revealed the full Vision Pro specs when opening preorders today. And Apple did not send UploadVR a review unit, we bought our own. But does it deliver?

Apple 145

Apple Eye Tracking Hand tracking Video 145

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

Apple 144

Apple Google Amazon Augmented Reality 144

GizModo VR

JUNE 5, 2021

A group of Apple employees has written an internal letter to CEO Tim Cook and the company’s executive leadership team asking them to support employees that want to continue to work remotely or in location-flexible ways. The employees stated that many of them have thrived working outside the office and urged Apple… Read more.

Apple 105

Apple Groups United States Microsoft 105

Mashable VR

APRIL 23, 2022

Once passed, big tech companies like Google and Meta would be forced to reveal how their algorithms work, change their approaches to targeted advertising, and more. It’s been a busy spring for the EU’s tech legislation groups.

Google 98

Google Data Examples Groups 98

XR Today - Virtual Reality

JANUARY 22, 2024

Disney Research, a group the firm uses to develop innovative emerging technologies, highlighted the device in a YouTube video this weekend. Alongside Apple’s marketplace debut next week, XR devices may have their mainstream moment in 2024. However, in 2023, the momentum shifted.

Apple 209

Apple Google Virtual Environment Entertainment 209

The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! Apple Glasses may release in 2021 for $499. This is the 150th Week Peek!

Oculus 244

Oculus Apple Hand tracking Magic Leap 244

Hypergrid Business

FEBRUARY 6, 2023

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. I myself switched from Apple to Samsung in 2015 specifically for Samsung’s Gear VR headset. But when Samsung cancelled the project, I switched to the Google Pixel to stay close to Google’s VR platform.

Samsung 111

Samsung Google Microsoft Spain 111

The Ghost Howls

MAY 1, 2018

On Friday, a report on CNET shook a bit the XR community revealing that Apple is working on an AR/VR headset for 2020. An article that has become pretty popular, since every time that Apple makes something in an industry, it for sure changes all the market dynamics. Let’s take point 1: Apple is working on an AR/VR headset.

Apple 153

Apple AR Magic Leap Eye Tracking 153

Upload VR

SEPTEMBER 4, 2023

A new report from another Korean news outlet, Maeil Business Newspaper, suggests this has now resulted in a much broader partnership with the LG Group, involving multiple of its subsidiaries, to build future Quest Pro headsets. Samsung announced in February it is building a headset, with Google handling the software.

Apple 145

Apple Samsung Google Software 145

Road to VR

SEPTEMBER 18, 2017

recently teased an update to their project that aims to replicate the official Microsoft version of Minecraft for HoloLens, the company’s $3000 AR headset, and put it on mobile devices capable of running Google’s ARCore and Apple’s ARKit. Now, with the release of Google ARCore and Apple ARKit, Speak Geek?

AR 248

AR Apple Google Microsoft 248

Anand Tech

SEPTEMBER 6, 2023

Altogether, AMD, Apple, Cadence, Google, Intel, MediaTek, NVIDIA, Samsung, Synopsys, and TSMC have signaled an interest to purchase up to an aggregate of $735 million of Arm's American Depositary Shares (ADS), SoftBank, the owner of Arm, disclosed in a filing with the Securities and Exchange Commission.

Apple 104

Apple Samsung Groups Architecture 104

Road to VR

NOVEMBER 2, 2017

Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now.

Microsoft 274

Microsoft Magic Leap AR Groups 274

The Ghost Howls

DECEMBER 26, 2023

More info (Kura wins CES Innovation Award) More info (VR Nima talks about innovation awards) Apple Vision Pro may launch this February A new week, a new set of rumors about the Apple Vision Pro: According to Mark Gurman, the headset is now slated to launch this February. Last week, people said January.

AR 322

AR Microsoft Sony Ukraine 322