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It was back in 2021 that Apple first introduced AR (augmented reality) navigation to its Apple Maps app, allowing iOS users to navigate their real-world environment using virtual overlays. For more information on Apple Maps’ AR navigation visit here. Image Credit: Alta Distance.
Last week, Google delivered its most important event of the year, the Google I/O. Of course, AI has been the star of the show , with the public release of Google Bard and the announcement of a new language model, but there have been also interesting pieces of news about XR.
When Bigscreen founder Darshan Shankar told us he was bringing the sequel to his Beyond SteamVR headset to GDC 2025, I booked a flight from New York to SanFrancisco and back with less than 24-hour turnaround. You can go get a Quest or Vision Pro and wear the weight of the Apple or Meta platforms, quite literally, upon your brow.
I n 2006, I attended a launch event in SanFrancisco for Microsoft Virtual Earth 3D. cities, starting with SanFrancisco. It let you essentially fly around a city, sort of like Google Earth but in three dimensions. In fairness, Google Earth offers 3D features. Geospatially Sound.
After having seen the teaser of the Quest 3 and especially the announcement of the Apple Vision Pro (about which you can read my opinion here ), I’m always more convinced that we have entered into a new phase of XR history. Google joined forces with Samsung (and Qualcomm) to release a new headset soon.
billion in 2019, with many billions more being invested in R&D by the likes of Facebook, Apple, Google, Microsoft, Amazon, and many more. As of November 2020, they’re hiring for both New York and SanFrancisco positions. A company still in stealth, but with founder pedigree from Apple.
A SanFrancisco-based startup, YUR (pronounced “why you are,”) was founded in early 2019 by Cix Liv and Dilan Shah. The plug-in tracks calories burned while in any VR game or app while using Quest, and also extends to a mobile app that syncs to Apple Health and Google Fit. Image courtesy YUR.
That could be wayfinding with Google Live View , geospatial gaming experiences from Niantic, or location-specific social AR experiences like Snap’s Local Lenses. An example of a product that utilizes these signals is Google Live View. Using Google’s database of Street View imagery, AR devices can localize themselves.
vTime , the company behind the titular social VR app, today announced the studio is making a strategic expansion into North America with the opening of its SanFrancisco office. vTime now supports Oculus Rift, Windows VR headsets, Google Daydream, Oculus Go, Gear VR, Google Cardboard, as well as non-VR modes through Android and iOS.
This week, Google is rolling out a long-awaited update for its Maps service, integrating augmented reality (AR) navigation visualizations, search functions, and immersive retail tools, 9 to 5 Mac reported. The software giant first previewed Google Maps Live View’s AR functions in September.
Apple took us on a surreal walk through SanFrancisco, looking at digital art on an iPhone . — Apple is investing in augmented reality, a technology its CEO has called “big and profound.”. — Apple now offers augmented reality walks in six cities that allow attendees to see digital art pieces through an iPhone.
Are you attending XRDC’s AR and VR conference in SanFrancisco on October 14-15? XRDC is an AR and VR conference that will be held in SanFrancisco’s Fort Mason Festival Pavilion on October 14-15. Do you follow all the latest tech trends? The XRDC AR/VR Healthcare Report is out now and is a must-read.
Google is entering the music festival realm this year with news that it’s sponsoring and livestreaming a series of five shows spread across five cities, in support of five different good causes. With GoodFest, Google is following in the footsteps of Apple, which has offered its own annual music festival for the last 10 years.
The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. But Apple’s not the only company working on these products.
SanFrancisco, London, Tokyo, Los Angeles, New York City, and Seattle?—?for Apple may unveil RealityOS at WWDC. At the upcoming WWDC, Apple may unveil its operating system for XR glasses, dubbed RealityOS. More info (RealityOS trademark) More info (Robert Scoble’s take on Apple’s reveal strategy). Other news.
Texas’ business incentives have attracted the attention of IBM, Motorola, Apple, and Indeed. In May 2017, Owlchemy Labs was acquired by Google. After scoring a partnership with Microsoft, they’ve talked at length about relocating to SanFrancisco. Michael Dell relocated Dell’s headquarters to North Austin in 1984.
And while Portland is by no means a backwater, it’s still not a major tech or immersive content hub like LA or SanFrancisco either. For starters, they’re based in Oregon as opposed to Silicon Valley.
However, in cases where a reliable Wi-Fi network already exists, Apple’s iPhone AR is good enough to handle indoor positioning using Wi-Fi RF patterns. Google AR Live View walking directions for Google Maps have improved since it first entered beta in August 2019.
SanFrancisco-based startup Framework just announced a thin, lightweight productivity laptop unlike any other on the market right now. Sure, it looks similar to the aluminum options almost every other laptop maker offers, but this laptop can be upgraded, customized, and repaired in ways that others just can’t. Read more.
And in 2019, we have seen a series of high-profile announcements from the likes of Facebook, Google, Apple, Huawei and YouTube, suggesting 2020 could be a breakthrough year for consumer XR. Different applications of XR notwithstanding, the gains from successfully leveraging XR are real and demonstrable. said the same for AR/MR.
I do too, and go even further than she does in studying this industry (I had the first ride in the first Tesla with Elon Musk and had the first video on YouTube of Google’s self-driving car, and have interviewed many in the industry, and also have a Twitter list of people and companies building autonomous cars ). Can Apple match this?
However, report authors said that 2020 could be a breakout year due to a series of recent announcements from companies such as Google, Apple, Facebook, YouTube, and Huawei. Obstacles to adoption include the price of the headsets, lack of content, usability problems, and motion sickness.
The mobile app syncs to Apple Health and Google Fit to give users the ability to track their activities while outside of VR. About YUR Founded in 2019 in SanFrancisco, YUR is developing a fitness and health platform to make fitness a game using VR.
After this update, Cix Liv and other VR people (like the usual Brad) said that the rumor in town is actually not that Bytedance is closing Pico, but that Pico will focus mostly on MR to chase Apple with its Vision Pro and will shut down its VR business. There are many other examples of that.
SanFrancisco-based Occipital is one of the many companies that wants to bring inside-out tracking to mobile VR, but its means of doing so stands apart from others. Rather than modding existing headsets with extra cameras, Occipital today announced Bridge, its own mobile headset designed for use with Apple’s iPhone 7, 6, and 6s.
I interviewed both John Riccitiello, CEO of SanFrancisco-based Unity, and Tim Sweeney, CEO of Raleigh, N.C.-based based Epic Games, this week at the Game Developers Conference in SanFrancisco. Sadly, we don’t know which company is really in the stronger position because their data comparisons are apples and oranges.
VR|MR 2024 – a conference taking place in SanFrancisco, California, between 29 and 31 January 2024. Many XR industry giants, such as Google, Magic Leap, and Meta Reality Labs, are poised to appear at the event. To close off what is already a bumper month for XR is SPIE.AR|VR|MR
Unlike the Lucasfilm AR headset, which uses a smartphone to power it (like the Google Daydream or the Samsung Gear VR does), the company says this concept is a standalone, self-powered headset. SanFrancisco-based Leap Motion has raised a $50M Series C for their hand- and finger-tracking technology.
The legendary programmer and founder of Epic Games sat down with me after his keynote address at the VRX conference in SanFrancisco and, as conversations with Sweeney usually do, the topic quickly turned to the issue of open platforms. Sweeney’s ultimate example of a distressingly closed platform is Apple’s app store.
As Apple works towards the Vision Pro and Meta preparing this Connect event in September, XR’s presence looks to grow in enterprise and beyond. With our smart glasses, they can get an expert from New York City, SanFrancisco, or [Baltimore-based] Johns Hopkins to join the theatre experience.
In April, we opened the doors to the first Upload Collective in SanFrancisco, a hub for VR and AR startups, development, co-working, education, meetups and even live broadcasting. With over 40 member companies in SanFrancisco, The Upload Collective has quickly grown both in size and in scope. November 2015.
And in 2019, we have seen a series of high-profile announcements from the likes of Facebook, Google, Apple, Huawei and YouTube, suggesting 2020 could be a breakthrough year for consumer XR. Dubbed as VRX Conference & Expo 2019, the event will take place on December 12 and 13 at the Hyatt Regency SanFrancisco Airport Hotel.
I attended the Experiential Technology Conference (XTech) in SanFrancisco this week to hear talks about creating virtual experiences that truly immerse you in another world. Macknick’s talk made an impression on Noah Falstein, chief game designer at Google. “I It showed me that virtual reality has only scratched the surface.
We'll be talking about making an AR video with Will.i.am, creating art with Intel, and delivering on the promise of VR and AR with the SanFrancisco 49ers, San Jose Sharks, YouTube, and more. He's kind of like the Spike Lee of SanFrancisco, is what a lot of people say, but he works mainly in documentary.
It was the VRARA gathering in SanFrancisco, and then we went from there to Verizon's head office and we went for a meetup where we learned from Apple and a bunch of other people about what's coming up in virtual reality. and Waze and Yelp and Google Maps. and Waze and Yelp and Google Maps. Alan: I'm so excited.
It was the VRARA gathering in SanFrancisco, and then we went from there to Verizon's head office and we went for a meetup where we learned from Apple and a bunch of other people about what's coming up in virtual reality. and Waze and Yelp and Google Maps. and Waze and Yelp and Google Maps. Alan: I'm so excited.
Teppei is currently leading the GFR Fund in SanFrancisco. So it’s more like AR on a Google map. So if you’re driving from one point to the other, you have to see the Google map on a flat screen; but instead of looking down at an app, if you use a Phiar, it’s just using the smartphone camera.
Teppei is currently leading the GFR Fund in SanFrancisco. So it’s more like AR on a Google map. So if you’re driving from one point to the other, you have to see the Google map on a flat screen; but instead of looking down at an app, if you use a Phiar, it’s just using the smartphone camera.
We were deeply honored to have been able to sponsor their last events and we look forward to becoming more involved with the VR community in the SanFrancisco Bay Area. Meanwhile at the 360 VR Bay Area Film Makers meet-up we saw talks from Apple and Pixar. Culminating two exciting nights of going back to the future.
Game Developers Conference (GDC) - VRDC@GDC Date: March 19-23, 2018 Venue: Moscone Center, SanFrancisco, CA, USA Check their passes and pricing for more information. IEEE Virtual Reality Conference Date: March 18-22, 2018 Venue: Stadthalle Reutlingen, Reutlingen, Germany Check here for pricing.
It was the VRARA gathering in SanFrancisco, and then we went from there to Verizon's head office and we went for a meetup where we learned from Apple and a bunch of other people about what's coming up in virtual reality. and Waze and Yelp and Google Maps. and Waze and Yelp and Google Maps. Alan: I'm so excited.
Teppei is currently leading the GFR Fund in SanFrancisco. So it’s more like AR on a Google map. So if you’re driving from one point to the other, you have to see the Google map on a flat screen; but instead of looking down at an app, if you use a Phiar, it’s just using the smartphone camera.
I know you partnered with Google recently, so maybe you can speak to that. Once you already have your models, your materials and your configurations, we can then output any one of those to the Google ad platform. Ben: The other thing we can do is we can also send those virtual photographs to Google ads as well. Alan: Really?
I know you partnered with Google recently, so maybe you can speak to that. Once you already have your models, your materials and your configurations, we can then output any one of those to the Google ad platform. Ben: The other thing we can do is we can also send those virtual photographs to Google ads as well. Alan: Really?
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