The Ghost Howls

JANUARY 30, 2023

I’ve read a lot of articles and XR news this week, but actually, at the end of the day, nothing relevant has happened, except for the usual rumor about Apple… so you can close this roundup now… no ok, I’m kidding! This doesn’t sound to me very “Apple”. And by the way, on the personal side, things are going well for me!

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The Ghost Howls

JULY 25, 2022

Google starts testing its AR glasses in the wild. Google has announced that it is going to start to test the prototypes of its AR glasses in the wild. What is relevant about this piece of news is that Google has just confirmed its strong commitment to augmented reality. More info (Google testing AR glasses?—?Official

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Google AR Machine Learning Video 461

The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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Trends Apple Google Unity 417

The Ghost Howls

MARCH 12, 2024

Top news of the week (Image by Apple) Apple aims at a $1500 Vision device Let me tell you what have been the main pieces of news about the Vision Pro I’ve found this week. First of all, Apple has updated the runtime VisionOS to version 1.1, bringing many quality-of-life improvements. More info (VisionOS 1.1)

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The Ghost Howls

JULY 24, 2023

Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. Check-ins with Apple experts for UI design and development guidance, and help refining your app. This Apple-owned development device needs to be returned upon request.

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Upload VR

JUNE 6, 2023

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers. Validation.

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XR Today - Augmented Reality tag

MAY 22, 2023

2023: Enter Google ARCore Google’s convenient and easy-to-access ARSDK facilitates the development of WebAR experiences for cross-platform delivery. Google now supports numerous Android smartphones such as Asus, Lenovo, LG, Moto, Motorola, OnePlus, Samsung, Sony, Vivo, Infinix, Tecno, Sharp, and Xiaomi.

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The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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Hypergrid Business

AUGUST 21, 2017

Educators are using virtual worlds, but not in the way they had used them in the past, and not in the same numbers. The Virtual Worlds Best Practices in Education conference is a good example that showcases this work. Those educators that remain in virtual worlds are leveraging them to create better experiences.

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Hypergrid Business

AUGUST 3, 2017

Eight year ago, when I first launched Hypergrid Business , virtual worlds offered a unique set of compelling features. There was presence, and immersion, and the ability to create your own virtual environments. At that time, virtual worlds were the only visible path to an interconnected metaverse of virtual environments.

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Virtual World Virtual Reality Virtual Environment Video 82

The Ghost Howls

OCTOBER 7, 2024

More info Google and Samsung are working on smartglasses According to The Information, Google and Samsung are not only working together on a mixed reality headset but also on a pair of smartglasses (a la Ray-Ban Meta) powered by Gemini AI. I cross my fingers, but I don’t have high hopes.

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UploadVR Between Realities podcast

JUNE 20, 2017

Some argue that AR will be the immersive tech that really takes off due to the fact that it adds elements to our daily lives and surroundings vs VR’s dependence on isolated virtual worlds. Early in the year, we got another glimpse at the potential of augmented shopping when Gap and Google collaborated for CES 2017.

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Apple Augmented Reality AR Virtual World 133

The Ghost Howls

MAY 13, 2024

This is a period with many tech announcements: we had Meta telling about its Horizon OS, yesterday OpenAI unveiled the new GPT-4o, and today Google will hopefully unveil its Android XR operating system. Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue.

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Leap Motion Hand tracking Apple Data 294

ARVR

JULY 8, 2022

In January, 2015, amid a mounting wave of critical sentiment, Google withdrew Glass from the consumer market, with the promise of returning with a revamped product in 2017. One of the main reasons that Google Glass failed was that it fell into the ‘snob pricing’ category, and those who wore it were looked at as ostentatious pills.

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Augmented Reality Wearables Apple AR 208

Steki Amusement

JUNE 13, 2022

Following Meta, Microsoft and Google’s entry into the metaverse, Apple, currently the world’s No.1 Recently, Apple demonstrated its Mixed Reality (MR) headset in testing to its board members. At the same time, Apple has accelerated the development of rOS (reality OS).

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The Ghost Howls

MAY 30, 2022

Niantic has finally launched its VPS (Visual Positioning System), a solution that will allow developers to create AR applications that are persistent and shared in various locations in the world with centimeter accuracy. VPS is a technology that implements the AR Cloud and creates a bridge between the real and the virtual world.

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Magic Leap Virtual World Ukraine Microsoft 298

VRScout

FEBRUARY 16, 2022

Niantic flipped the mobile gaming world upside down back in 2016 when they launched their AR mobile app Pokémon GO and started a global craze that still maintains a loyal player base to this very day. LinkBuds have an odd donut shape that creates an incredible audio experience without shutting out the real world.

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ARPost

JANUARY 29, 2020

Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Fast-forward a few years from the failing Google Glass, and now it turns out the popularity of smart-glasses has increased again, thanks to numerous new developments.

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Ryan Schultz

APRIL 6, 2023

And I do apologize to those of you who wish I would get back to writing more about social VR, virtual worlds, and the metaverse! I signed up for one year of unlimited Neeva searching, and I will be comparing search results between Google and Neeva throughout the next twelve months, and I’ll report back that I find.

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Google Data Virtual World Examples 52

XR Today - Mixed Reality tag

JULY 7, 2023

These fears have been exacerbated further since Apple entered the fray with its Vision Pro headset (albeit sidestepping any reference to the metaverse.) “Actually, we see that there is a lot of innovation when it comes to virtual worlds,” she said. “I Google controls both sides of the #adtech market: sell & buy.

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Ireland Government Google Data 81

The Ghost Howls

JANUARY 17, 2022

The same has happened with Apple, which is now offering bonuses to employees to keep them inside the company. Apple has performed very strategic acquisitions as well, and the news of the week is that Snap has acquired Compound Photonics to gain a key supplier of LCOS and Microled displays. Apple may have delays for its headset.

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ARVR

MARCH 15, 2022

Beyond the Physical State Last week, we looked at Niantic’s Lightship which surfaced a key concept: the real-world metaverse. Beyond fully online/virtual worlds, this involves geo-anchored data that enables AR devices to evoke relevant digital content. And Google is well-positioned , given existing assets.

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The Ghost Howls

SEPTEMBER 27, 2022

Image by Google). Meta and Google announce layoffs. This week we had the announcement of both Meta and Google laying off people. It has just announced that it will release a new tool to create virtual worlds for the platform based on Unity. News worth a mention. Rec Room announces Rec Room Studio.

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Magic Leap Unity Machine Learning Video 493

Hypergrid Business

JANUARY 25, 2023

What about Meta, Google and Apple? Google has scaled back its VR ambitions a couple of years ago, ending support for its Daydream platform in 2020. Apple still hasn’t released its long-awaited AR headset. Apple, Sony, Meta — they’re still pouring in the cash. million in 2022. million in 2022.

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Microsoft Virtual Reality Augmented Reality Apple 151

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Google might not earn as much attention in the XR space as some other leading technology vendors, but it has already captured the attention of countless artists and educators with its unique virtual reality tools. This cloud environment could have an important part to play in the new era of virtual content streaming.

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Entertainment Augmented Reality Unity Virtual Reality 115

AR Insider

OCTOBER 31, 2019

What virtual avatars, creatures, information layers or interactive components are here. The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes. What room are you in, what objects or other people are around you.

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Magic Leap AR Microsoft Apple 157

ARPost

APRIL 10, 2020

From virtual try-ons, to detailed product inspection, to camera activated logos, to what my mom calls “bright and shiny” camera filters – what we wear will come to life in the virtual world. Google, Snapchat, and Facebook are quickly ticking off the parts of the body their camera can recognize. This is not far off.

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Augmented Reality AR Retail Examples 452

ARVR

OCTOBER 1, 2021

To that end, one of AR’s battlegrounds will be in augmenting the world in location-relevant ways. That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from these examples, Google will have a key stake in this Internet of Places. Turf Battle Google isn’t alone.

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AR Real Estate Data Google 130

Road to VR

JULY 18, 2018

adds supports for Apple’s ARKit 2.0 and Google’s ARCore 1.2, As with the Oculus Runtime, Apple and Google have since updated their ARKit and ARCore SDK—the foundation for building AR applications on those platforms—and the newest versions are now available with UE 4.20: ARKit 2.0. On the AR front, UE 4.20

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Unreal Magic Leap AR Video 152

The Ghost Howls

SEPTEMBER 20, 2021

But you have hands and feet controllers to move in the virtual world, so according to the manufacturers, you have 1.5DOF more (whatever it means). Apple VR headset may feature a 3000PPI microOLED display. This week we had a new rumor about the XR headset Apple is working on. Apple Event was not about AR, like, at all.

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Road to VR

JULY 17, 2017

Apple’s ARKit has been out for developers since it was announced last month. Apple, with a single flip of the wrist, has however started down the path of farming AR applications for whatever device it has planned next. The post The 10 Coolest Things Being Built with Apple’s ARKit Right Now appeared first on Road to VR.

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ARPost

JULY 8, 2021

When some people talk about the metaverse, they’re talking about a single virtual world in which we live and move and have our being. Facebook, Apple, Google, a number of players in Asia – they’re going to come out in the next couple of years.”. Playing the Long Game on Hardware and Society. “AR

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Real Estate AR Asia Hardware 478

ARVR

OCTOBER 29, 2021

Synthesizing these factors, one of AR’s battlegrounds will be in augmenting the world in location-relevant ways. That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” But it’s not alone.

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VRScout

JULY 11, 2017

Google wants you to play with Blocks, this smartphone wants you to get rid of your headset, a new marketplace connecting content creators with funding, the price of the Oculus Rift is slashed, the investment & funding wrapup, and more… 1. GOOGLE WANTS YOU TO PLAY WITH BLOCKS. APPLE IS HIRING FOR VR/AR POSITIONS.

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Google Oculus AR Entertainment 151

The Ghost Howls

SEPTEMBER 23, 2024

If this partnership is exclusive, Meta has just got a huge edge over its competitors like Samsung or Google. Apple makes an exception because it is a fashionable brand itself and it has already a wide network of stores where people can buy its devices. So the headset by Samsung may be released later than March.

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VRScout

SEPTEMBER 8, 2018

One of the largest industry events in North America, the Vancouver-based conference will spotlight how tech giants and startups are creating new ways to visualize and interact with virtual worlds. Peoples’ eyes are popping out, but these guys are going up against Apple and Microsoft, hoping to develop a third way.

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AR Magic Leap Conference North America 273

VRScout

MARCH 12, 2018

“Between 360 video, virtual reality, and augmented reality, I think augmented reality has much bigger opportunities,” Asher said. It’s a great hybrid between the real world and the virtual world.”. Adobe also debuted Project Dali last year , a VR painting app built in the vein of Google Tilt Brush.

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