AR Insider

JANUARY 25, 2021

How many XR headsets is Apple working on, and when can we get our hands one them? We are waiting and hoping and praying a white knight swoops in to rescue Poly like Microsoft rescued AltspaceVR in the VR winter of 2018. Apple headset to be a pricey, niche VR precursor to eventual AR headset. W elcome back to Spatial Beats.

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XR Today - Virtual Reality

MAY 15, 2024

Apple Vision Pro Facetime is one of the first features most people experimented with when they finally received their spatial computing headset. Apple Vision Pro Facetime is just one example. The feature was even highlighted at WWDC 2023 , when Apple gave us our initial sneak peek into its new headset.

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AR Insider

APRIL 15, 2020

Why is Apple Buying NextVR. Two such companies apparently found ports in the storm last week: NextVR reportedly is being acquired by Apple, and 6D.ai Apple and NextVR. The obvious question is: what does NextVR have that could be worth $100m to Apple? Find out more or contact us to participate here. by Devon Copley.

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The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

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The Ghost Howls

OCTOBER 1, 2024

Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset. There are more than 10 apps that are already compatible with it, like Figmin XR and Osso VR. Farewell, HoloLens.

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The Ghost Howls

SEPTEMBER 6, 2022

I can’t wait to discover the Pico 4, the Quest Pro, and the Apple Reality headsets… and you? Apple headset may be called “Reality”. We have new rumors about the upcoming Apple headset. It seems that one of Apple’s shell companies has just registered the trademarks “Reality One”, “Reality Pro”, and “Reality Processor”.

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Road to VR

AUGUST 1, 2023

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

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Road to VR

JULY 31, 2023

Apple Vision Pro is coming next year, not only making for the Fruit Company’s much awaited first XR headset, but also spurring a resurgence in public interest (and likely investment) in the XR space. Apple has a tendency to undervalue gaming initially, though perhaps reluctantly, eventually acknowledges its importance.

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The Ghost Howls

MAY 7, 2022

There are so periods during the evolution of a tech with a certain group of leaders, who change over time. Render of the possible upcoming Apple device (Image by Antonio DeRosa). Apple is proposing itself to be the next competitor of Meta. But it has a problem: it doesn’t really know how the Apple device will be.

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The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. appeared first on The Ghost Howls.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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VRScout

MARCH 20, 2021

To bring a more organic and natural typing experience into VR, a group of researchers from the Department of Computer Science at ETH Zürich , Switzerland have developed a set of wristbands called TapID that—when combined with hand tracking—allows you to “feel” the keys of your virtual keyboard as you type.

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GizModo VR

JUNE 22, 2022

Meta, Microsoft, Nvidia, Sony, and other tech giants have formed a group designed to ensure interoperability in the metaverse. Notably absent from this list of heavyweights is Apple, a company heavily rumored to be working on its own mixed reality products. Read more.

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Road to VR

JULY 3, 2017

Now that Apple is being open about their interest in VR the company is publicly listing new job postings for a number of roles seeking candidates with VR expertise. See Also: Apple Adds VR Rendering Essentials to MacOS via Metal 2. ” Both roles are part of Apple’s CoreMedia team within their Interactive Media Group (IMG).

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XR Today - Mixed Reality tag

MARCH 12, 2025

If youve been keeping tabs on emerging extended reality tech, you probably know all about Apple XR for business the evolving ecosystem of tools, apps, and immersive enterprise software. Apples entry into the XR landscape has been a little rocky. But Apples XR journey is far from over its just beginning.

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Upload VR

JANUARY 19, 2023

Microsoft is reportedly reducing the size of its HoloLens group. Microsoft is far from the only big tech company to make this move – this week Amazon started laying off 18000 people, Meta laid off more than 11000 in November, and Snap laid off 20% of its staff in September.

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Upload VR

MARCH 6, 2025

Pretty much every headset and runtime (except Apple Vision Pro and PlayStation VR2 on PS5) supports OpenXR, sure. Bucchianeri has worked on the PS4 and original PlayStation VR at Sony, Falcon 9 and Dragon at SpaceX, and HoloLens and Windows MR at Microsoft, where he currently works on Xbox.

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Road to VR

JULY 11, 2017

We’re all waiting for the day when you can put on a singular, tether-free headset and experience all the ‘R’s that VR/AR/MR have to offer—and NormalVR , a “small but focused” group of passionate immersive media creators just gave us a peek into what’s possible when you mash it all together.

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The Ghost Howls

MARCH 13, 2023

I’ve very limited time, but luckily this week has not been very relevant for the ecosystem, so I’m managing to write this newsletter anyway Top news of the week (Image by Microsoft) AltspaceVR shuts down In one of the saddest moments of the latest years in VR, AltspaceVR has closed its doors.

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ARPost

MARCH 12, 2021

Many leading technology companies such as Facebook, Apple, Microsoft, and Google are investing billions into developing these technologies. I am not the only one who has identified this trend. The Beginnings of a New Tech Cycle.

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Road to VR

SEPTEMBER 18, 2017

recently teased an update to their project that aims to replicate the official Microsoft version of Minecraft for HoloLens, the company’s $3000 AR headset, and put it on mobile devices capable of running Google’s ARCore and Apple’s ARKit. Now, with the release of Google ARCore and Apple ARKit, Speak Geek?

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The Ghost Howls

DECEMBER 26, 2023

You can access it at this link: [link] ) Top news of the week (Image by Microsoft) Microsoft kills Windows Mixed Reality Microsoft has decided to pull the plug on the Windows Mixed Reality platform , the one of the WMR headsets by Acer, Asus, HP, Lenovo, and Samsung which were the first to introduce inside-out tracking in the VR ecosystem.

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ARPost

JULY 30, 2020

At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market. Tech vendors can offer multiple solutions for cloud-based data storage and processing — AWS, Microsoft Azure, or Google Cloud.

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VRScout

OCTOBER 25, 2016

Virtual reality is being used to test Apple’s self-driving vehicle. According to a Bloomberg report on Tuesday, Apple will be able to continue to keeping their secretive plans to develop self-driving software behind closed doors thanks to virtual reality. For a full list of Apple’s VR plans, we listed out 10 of them back in February.

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XR Today - Mixed Reality tag

AUGUST 21, 2024

Over the past few years, the US Army has worked with Microsoft and its HoloLens division to create a bespoke headset purpose-built to boost military tactics and awareness. For Microsoft, the US Army IVAS contract reached an estimated $22 billion, a substantial figure for any headset vendor. The firm debuted version 1.2 pounds to 2.85

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XR Today - Virtual Reality

MAY 30, 2024

Nowadays, almost every virtual reality headset supports some form of immersive collaboration app, whether it’s Microsoft Teams and Zoom on the Apple Vision Pro or Horizon Workrooms on the Meta Quest. Virbela also includes access to meeting features like breakout groups, whiteboards, and avatar creation tools.

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AR Insider

JANUARY 11, 2021

B from Google, Disney, AT&T, Alibaba Group, JP Morgan, Kleiner Perkins, Qualcomm, and other brand name investors to make see-through AR glasses, and the content, optics, chips, and AI that go in them. 350 million came in at the last minute to allow a new CEO, Peggy Johnson, from Microsoft, to focus on enterprise business.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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ARPost

SEPTEMBER 27, 2021

The company has since teased hardware and a collaboration with Microsoft Mesh , so their AWE appearance could mean anything. Bar-Zeev is currently in consulting and advising but has done work for the likes of Apple, HoloLens, Second Life, Google Earth, and more. How about a group of experts talking about what they know best?

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Conference AR Augmented Reality Hardware 511

Road to VR

SEPTEMBER 13, 2019

SEE ALSO iOS 13 Code Suggests Apple is Testing Its AR Headset Internally. Much like Microsoft HoloLens, Daqri’s Smart Glasses were created for use by enterprise costumers including manufacturing, field services, maintenance and repair, inspections, construction, etc. Image courtesy Daqri.

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Road to VR

SEPTEMBER 7, 2018

That’s not entirely true, as a group of AR/VR developers are currently testing out the headset’s abilities to create multiplayer experiences with a pretty inspiring first success. Multiplayer @MagicLeap Test from last night w/ @slukas @andres and @tramirez89 #Dev #MagicLeapOne pic.twitter.com/xukQrFUFZU.

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The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. Probably you all recall the iconic Apple commercial inspired by the book 1984 that helped a lot the company in becoming popular. References to Apple RealityOS have been leaked. Leaks about Apple are intensifying over the weeks.

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The Ghost Howls

FEBRUARY 7, 2022

And its ads business is under a crossfire attack: on one front, Apple with its new data policy is limiting how much data the Facebook app can collect about its users, and on the other one, the EU is trying to enforce its regulation about European people’s data not allowed to be sent to Facebook’s US servers. Image by Apple).

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XR Today - Mixed Reality tag

MARCH 18, 2024

Today, at NVIDIA GTC 2024, company CEO Jensen Huang announced that the firm’s enterprise-ready digital twin and immersive content creation hub Omniverse is debuting on Apple’s Vision Pro. More on Apple Vision Pro Apple released its first public update on its debut XR device, which hit the market earlier this year.

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Hypergrid Business

JANUARY 25, 2023

Plus, it was a proprietary system, owned by Microsoft, and didn’t play well with other metaverse platforms. In its blog post, the company said that it will be focusing on other metaverse-related efforts, such as the launch of Microsoft Mesh , an enterprise-focused metaverse platform. What about Meta, Google and Apple?

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XR Today - Augmented Reality tag

JANUARY 30, 2025

In a storyline that mirrors the rise of Apple’s Vision Pro, the Moohan headset was finally publicly revealed following years of speculation at the tail end of 2024with further reveal coming in the first month of 2025. Recently, Samsung’s dive into the XR headset market has been stealing headlines.

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