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Microsoft and Sony Join Other Industry Giants in Support of OpenUSD Standard

Road to VR

Last year, Pixar, Adobe, Apple, Autodesk, and NVIDIA announced the Alliance for OpenUSD , an organization to advance and proliferate the USD file format as the future standard for creating and distributing 3D content. For Apple’s part, the company sees USD as an important building stone for the XR space.

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The Sony XR Headset: A True Vision Pro Competitor?

XR Today - Mixed Reality tag

A Sony XR headset is coming – and it’ll be unlike anything you’ve seen from the tech company before. Sony is advertising this new device as a “spatial content creation system” intended to help organizations and developers create intuitive extended reality experiences. So, what can we expect from the Sony XR headset?

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Apple Absent From Metaverse Standards Group That Includes Meta, Microsoft, and Others

GizModo VR

Meta, Microsoft, Nvidia, Sony, and other tech giants have formed a group designed to ensure interoperability in the metaverse. Notably absent from this list of heavyweights is Apple, a company heavily rumored to be working on its own mixed reality products. Read more.

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Apple Joins Pixar, NVIDIA, & More to “accelerate next generation of AR experiences” with 3D File Protocol

Road to VR

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

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The XR Week Peek (2024.10.01): Meta Connect 2024, Apple Vision Pro refresh, and much more!

The Ghost Howls

Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset. Since there is no HoloLens 3 in the works, this marks the end of this product that pioneered mixed reality glasses.

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The XR Week Peek (2022.12.06): Apple headset delayed, Gorilla Tag on the Quest Store, and more!

The Ghost Howls

Apple headset may have been delayed again. A new week, a new set of rumors about the upcoming Apple Reality One, the most awaited headset in the history of XR. This week we got to know that Apple has just rebranded the operating system of the upcoming device from RealityOS (or rOS) to xrOS. Image by Sony). Support us .

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Is Sony Accelerating Digital Twin Content Creation?

XR Today - Mixed Reality tag

This week, Sony officially entered a partnership with GeniusXR and The Alan B. Levan | NSU Broward Center of Innovation and Sony exemplifies our commitment to pushing the boundaries of Virtual and Augmented Reality. This partnership with the Alan B. John Wensveen , Ph.D,

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