Road to VR

JUNE 17, 2024

Apple’s Worldwide Developer Conference (WWDC) is over, and while Vision Pro was a big focus with the announcement of its visionOS 2 update , it’s pretty clear Apple’s first mixed reality headset isn’t in a hurry to feature-match other XR headsets at this point, let alone Meta Quest 3.

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Road to VR

FEBRUARY 25, 2022

Slim and light XR glasses capable of fluidly serving up novel and meaningful interactions are basically the holy grail in tech right now, with Apple, Meta, Google, Qualcomm, and many more laying down the groundwork to one day make them a reality. And… it’s not a great look. Some ideas are inevitable.

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Upload VR

JUNE 6, 2023

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers. Apple Vision Pro.

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The Ghost Howls

OCTOBER 27, 2019

Bloomberg publishes new hints on Apple glasses. Every week we have new hints on Apple glasses: it is no more a matter of “if” they will come to the market, but a matter of “when” and “what”. They will also have a dedicated store of AR apps , like it already happens for other Apple gadgets, like the Apple Watch and Apple TV.

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XR Today - Augmented Reality tag

DECEMBER 13, 2024

Major Vendors to Dismantle Meta, Apple Market Dominance This week, a major piece of the 2025 XR puzzle came to light. Other influential figures in the XR industry support Android XR, including Qualcomm, Sony, XREAL, Magic Leap, and Lynx, an emerging player in the XR market. However, as always, that future is not set.

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

February 2024 is here, and this month marked the end of a long, long wait for Apple’s Vision Pro. Apple has already sold 200,000 devices in the first week, which is impressive. This funding will support Magic Leap’s “Chapter 3” roadmap of delivering enterprise-grade XR solutions.

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EnterpriseWear

DECEMBER 4, 2018

Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise. Going into 2019, the industry eagerly awaits HoloLens 2 and Glass Enterprise Edition 2, as rumors swirl around the possibility of AR glasses from Apple and/or Facebook in the near future.

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XR Today - Augmented Reality tag

JULY 11, 2022

The company offers a range of modules, including the Stratos Inspire, and Leap Motion controller. The organisation is also investing in haptics, to help users feel more within the XR interactions. Unity and Magic Leap. It will be interesting to see what Valve delivers next.

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XR Today - Mixed Reality tag

NOVEMBER 15, 2023

Although spatial technology has existed for some time, companies like Apple have spawned new interest. This is where headsets, haptic feedback tools, cameras, and microphones come in. Tools like the Apple Vision Pro, combined with a collaboration tool like Microsoft Teams, link the real world to digital content. billion by 2032.

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The Ghost Howls

JUNE 6, 2022

Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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XR for Business Podcast

APRIL 28, 2020

Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. And, you know, Magic Leap-- people are going to expect when they walk around holograms, they stay put. Then you've got glasses like the North glasses, which just give you a little heads up display, like your Apple Watch display.

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XR for Business Podcast

APRIL 28, 2020

Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. And, you know, Magic Leap-- people are going to expect when they walk around holograms, they stay put. Then you've got glasses like the North glasses, which just give you a little heads up display, like your Apple Watch display.

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The Ghost Howls

SEPTEMBER 4, 2023

Meta plans to fight Apple thanks to the help of LG, a company that has deep expertise in manufacturing hardware and displays. Talking about content, Monarch: Legacy of Monsters is one of the first series shot with Apple’s ‘Immersive Video’ format and is set to debut on Apple TV+ in late 2023. It’s the end of an era.

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XR for Business Podcast

APRIL 28, 2020

Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. And, you know, Magic Leap-- people are going to expect when they walk around holograms, they stay put. Then you've got glasses like the North glasses, which just give you a little heads up display, like your Apple Watch display.

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The Ghost Howls

JUNE 27, 2024

WowMouse is currently compatible with Magic Leap 2 and with Quest 2/3 headsets and it is suggested to be executed on Samsung Galaxy Watch 4 / 5 / 6 or Google Pixel Watch 2 smartwatches. I tried an application where many bubbles were flying around me, and I could click on them to make them pop.

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XR for Business Podcast

DECEMBER 18, 2019

Dean: I’ve tried some haptics gloves. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. I don’t know about Magic Leap yet. Do you think Apple is going to come out with their glasses in the next five years?

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XR for Business Podcast

DECEMBER 18, 2019

Dean: I’ve tried some haptics gloves. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. I don’t know about Magic Leap yet. Do you think Apple is going to come out with their glasses in the next five years?

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The Ghost Howls

JANUARY 2, 2023

Meta bought Luxecel, Apple Limbak. It is obvious that this product was ideal to build AR glasses. Meta’s competitor Apple has instead acquired Limbak (even if the acquisition has not been officially confirmed). More info (Meta acquires Luxecel) More info (Limbak got acquired) More info (Probably Apple acquired Limbak).

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XR for Business Podcast

DECEMBER 18, 2019

Dean: I've tried some haptics gloves. And then even Magic Leap, I've heard rumors that they're going to be introducing an enterprise division, or an enterprise something. I don't know about Magic Leap yet. Do you think Apple is going to come out with their glasses in the next five years? Alan: "HaptX."H-A-P-T-X,

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The Ghost Howls

SEPTEMBER 27, 2022

So, for instance, you record a video of a person from a low position and then see how it looks from a higher position Apple has just published a patent about showing invisible things on mixed reality glasses. When virtual reality has the wrong kind of haptics… Funny link. Some news on the metaverse. Some XR fun. Funny link.

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XR for Business Podcast

DECEMBER 18, 2019

Dean: I’ve tried some haptics gloves. And then even Magic Leap, I’ve heard rumors that they’re going to be introducing an enterprise division, or an enterprise something. I don’t know about Magic Leap yet. Do you think Apple is going to come out with their glasses in the next five years?

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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The Ghost Howls

OCTOBER 7, 2024

Apple’s end goal is the one of building lightweight AR glasses that people wear all day, too, so it’s pretty normal that people at Cupertino are concerned about the work that Meta is doing (this is one of the positive side effects that I envisioned about the reveal of Orion , and in fact, it came true).

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XR for Business Podcast

NOVEMBER 18, 2019

And it’s funny, because you look at something like Magic Leap, they raised $3.5-billion, I am quite sure that the folks that Magic Leap are going to recognize how much value there is in the enterprise space, and figure out that they’ve got to have certain characteristics. And that’s a great example.

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XR for Business Podcast

NOVEMBER 18, 2019

And it’s funny, because you look at something like Magic Leap, they raised $3.5-billion, I am quite sure that the folks that Magic Leap are going to recognize how much value there is in the enterprise space, and figure out that they’ve got to have certain characteristics. And that’s a great example.

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The Ghost Howls

OCTOBER 19, 2020

It is “easy” to create hype and get preorders and many sales on the first day: Even the Magic Leap One had a very strong first day, and the community was flooded with pictures of people donning the device… but in the end, it was a huge flop. Apple launches iPhone 12, Pro models have Lidar sensor. More info.

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XROM

JULY 18, 2021

Most people know Xu due to his dispute with American virtual reality company Magic Leap. In June 2019, Magic Leap accused Xu of stealing AR glasses technology when he was an engineer working at the firm. Is the Founder-Ceo of #HoloSuit a full body motion tracking suit with haptic feedback. 17- Helen Situ.

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XR for Business Podcast

OCTOBER 30, 2019

2010, we had wearable technologies like the Fitbits, the Apple Watch, so forth and so on. These are like the Microsoft Hololens, Magic Leaps. If we go back from the 80s — that I remember — we had the personal computers, PCs. And in the 90s we had the laptops. And year 2000 we had the smartphones.

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XR for Business Podcast

NOVEMBER 18, 2019

And it's funny, because you look at something like Magic Leap, they raised $3.5-billion, I am quite sure that the folks that Magic Leap are going to recognize how much value there is in the enterprise space, and figure out that they've got to have certain characteristics. Mike: We have no idea what Apple will do.

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The Ghost Howls

MARCH 26, 2018

people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. Magic Leap releases its SDK. We still haven’t seen a Magic Leap device , but at least now we can see its SDK. It is so possible to start creating your Magic Leap application.

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XR for Business Podcast

OCTOBER 30, 2019

2010, we had wearable technologies like the Fitbits, the Apple Watch, so forth and so on. These are like the Microsoft Hololens, Magic Leaps. If we go back from the 80s -- that I remember -- we had the personal computers, PCs. And in the 90s we had the laptops. And year 2000 we had the smartphones.

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XR for Business Podcast

OCTOBER 30, 2019

2010, we had wearable technologies like the Fitbits, the Apple Watch, so forth and so on. These are like the Microsoft Hololens, Magic Leaps. If we go back from the 80s — that I remember — we had the personal computers, PCs. And in the 90s we had the laptops. And year 2000 we had the smartphones.

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Upload VR

SEPTEMBER 27, 2024

Meta AR Orion Demo As I’ve explored the market over the last decade I’ve experienced AR headsets, hand tracking, eye tracking, gesture detection, haptic armbands, wireless XR streaming, spatial persistence, conversational AI, video calls with avatars, and multiplayer games. We’re coming for you, Scott Galloway. That felt like a superpower.

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The Ghost Howls

AUGUST 9, 2021

Regarding the controllers, we know that they are similar to the Oculus Touch but with force-feedback triggers and more nuanced haptic sensations. For sure it is establishing a dominant position, and the trial against Apple is also a way to challenge Cupertino on the dominance of the future technological platforms.

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The Ghost Howls

OCTOBER 26, 2020

Microsoft has showcased a new haptic device, that is made by a ball that moves towards your hand when you grab a virtual object and that goes away when your hand is free in the game. Upload VR) More info (Microsoft’s haptic research). Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One.

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XR for Business Podcast

OCTOBER 7, 2019

But for a while that really looked like they and Magic Leap — and we weren’t really sure what Magic Leap looked like until very recently — were the only players in that market. You’re getting to the point where you have haptics. So Apple is playing a whole different ballgame.

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XR for Business Podcast

OCTOBER 7, 2019

But for a while that really looked like they and Magic Leap — and we weren’t really sure what Magic Leap looked like until very recently — were the only players in that market. You’re getting to the point where you have haptics. So Apple is playing a whole different ballgame.

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