Road to VR

MARCH 24, 2025

With Apples Vision Pro already on the market, Samsungs focus will be on providing a more advanced user experience, an industry insider told ETNews. Meta had tapped LG in February 2024 to partner on XR software and hardware, which at the time was rumored to include LG manufacturing a Vision Pro competitor for Meta.LG

Samsung 346

Samsung South Korea Google Industry 346

XR Today - Virtual Reality

DECEMBER 26, 2024

At Ignite 2024 , Microsoft announced new support for Windows on Meta Quest 3 and Quest 3S devices, designed to boost immersive collaboration and productive experiences for teams. For instance, you could load up a Microsoft Teams meeting and a spreadsheet at the same time. Youre in luck. What Will the New Experience Offer?

How To 279

How To Microsoft Software Conference 279

XR Today - Mixed Reality tag

DECEMBER 11, 2024

This week, after a long period of private preview screenings, Microsoft Mixed Reality Link is officially in an open release. Currently, some bugs exist using workplace applications like Teams, but Microsoft seems keen to push the service as a seamless work tool.

Microsoft 118

Microsoft Tools Hardware Immersion 118

The Ghost Howls

JANUARY 21, 2025

The same analysis by Counterpoint mentioned above stated that the Apple Vision Pro had more shipments than IDC initially estimated , especially if we consider the International ones. If shipments were comparable to sales, we would have a number of sold Vision Pro similar to the initial estimates by Apple.

Machine Learning 422

Machine Learning Microsoft Ukraine Virtual Reality 422

Road to VR

FEBRUARY 10, 2022

Microsoft’s enterprise-focused HoloLens 3 may be dead in the water, as a recent report maintains that internal divisions have hobbled the company’s efforts to release its next AR headset as planned. Alex Kipman wearing HoloLens 2, Image courtesy Microsoft. Microsoft Responds.

Microsoft 348

Microsoft AR Samsung Magic Leap 348

XR Today - Virtual Reality

JUNE 8, 2023

This week is all about Apple. Even before the firm’s monumental and, in some ways, controversial device announcement, which saw audiences amazed at a high price point and technology promise, the XR industry was on each of their seats with predictions on Apple’s immersive debut. There are a few reasons for this.

Apple 328

Apple Unity Immersion Hand tracking 328

AR Insider

JUNE 10, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. continuing here with Microsoft. Among tech giants investing in AR, Microsoft continues to show strong signs as a leading platform for enterprise productivity. What’s Microsoft’s XR Play? ” But it’s not alone.

Microsoft 319

Microsoft AR Real Estate Architecture 319

The Ghost Howls

OCTOBER 17, 2022

If you are not going, well, expect to read some articles on mine about the hardware that I will try there, so you will feel as if you have been there, too… and I will also eat and review some delicious pasteis de nata for you :D. Meta announces at Connect Quest Pro and a partnership with Microsoft. Top news of the week. Image by Meta).

Apple 463

Apple Microsoft Hand tracking Ukraine 463

XR Today - Virtual Reality

JANUARY 14, 2025

Thats because countless organizations are beginning to discover the benefits of VR hardware for workplace use cases. Can you afford to invest in premium options, like the Apple Vision Pro, or the Pico 4 Enterprise Ultra? Theyre assessing dozens of emerging tools, from the Apple Vision Pro to the Pimax Crystal Super.

Training 278

Training Hand tracking Simulation Software 278

VRScout

JULY 12, 2021

In terms of compatibility, the platform is cross-compatible with nearly every major VR & AR device, including the HTC Vive, Oculus Quest 2, Microsoft HoloLens 2, as well as AR-enabled iOS and Android devices; it’s never been easier to take your friends’ money!

AR 519

AR Magic Leap Microsoft HTC 519

Road to VR

MARCH 12, 2024

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” So why Apple, and why now? So why Apple, and why now? And that’s in spite of its $3,500 price tag.

Magic Leap 313

Magic Leap Apple Microsoft Google 313

The Ghost Howls

FEBRUARY 18, 2025

The success of the Ray-Ban Meta has triggered the smartglasses hype: when I was at CES, I saw many startups launching their AI-powered smartglasses and we have heard rumors of all the major brands (including Apple and Samsung) working on their own smartglasses devices, too. But as usual, I warn you to be careful of the hype.

Hand tracking 276

Hand tracking Apple Video Training 276

Road to VR

JULY 12, 2019

The Cupertino-based tech giant may be pumping the brakes on its long-rumored Apple AR headset , something that was reportedly slated to see a release as early as 2020. A DigiTimes Taiwan report (via MacRumors ) now suggests that Apple has disbanded the team behind it, effectively putting its consumer AR device on hold.

Apple 279

Apple AR Magic Leap Motion Capture 279

Road to VR

JUNE 20, 2023

Amid mounting pressure from Sony with the recent launch of its PSVR 2 headset for PlayStation 5, Microsoft again affirmed that it’s still waiting for the technology to mature before offering any sort of dedicated VR software or hardware for Xbox.

Microsoft 363

Microsoft Sony Strategy Apple 363

AR Insider

FEBRUARY 27, 2020

For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon last week, it’s time to zero in on Microsoft. In addition to standard audio fare like music and phone calls, they’ll integrate natively with Microsoft products like Office.

Wearables 252

Wearables Microsoft AR Amazon 252

Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

Strategy 359

Strategy Microsoft Magic Leap Apple 359

XR Today - Virtual Reality

JANUARY 24, 2024

Today, Microsoft is making its long—awaited Mesh for Teams immersive VR meeting platform available for enterprise end users. The service is now available for clients, allowing them to access Microsoft’s dynamic virtual remote meeting solution via desktop or Meta Quest headsets. Mesh is helping us achieve that.

Microsoft 312

Microsoft Immersion Industry Tools 312

The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

AR 380

AR Apple Microsoft Ukraine 380

XR Today - Virtual Reality

AUGUST 2, 2024

During the event, NVIDIA CEO Jensen Huang and Meta CEO Mark Zuckerberg spoke in a keynote address about Meta’s future XR hardware ambitions and the direction of the technology alongside AI integration. ” First Look at Microsoft Co-pilot AR Smart Glasses?

Microsoft 229

Microsoft Hardware Training Wearables 229

The Ghost Howls

JUNE 10, 2024

F inally, I have been able to put my hands on an Apple Vision Pro. Apple is one of the tech companies that cares the most about design and beauty and the Vision Pro reflects this. This elevates the Apple Vision Pro above many cheap AR headsets that have rather imprecise tracking when the user is moving.

Apple 432

Apple Eye Tracking Immersion Virtual Reality 432

Road to VR

APRIL 22, 2024

Meta today announced it’s opening its operating system to third-parties , and has named three heavy weights that have pledged support for its newly renamed Meta Horizon OS: Asus, Lenovo, and Microsoft’s Xbox. Microsoft subsequently shut down the Windows Mixed Reality platform in late 2023.

Hardware 363

Hardware Microsoft Software Apple 363

XR Today - Mixed Reality tag

FEBRUARY 17, 2025

As reported by Bloomberg’s Mark Gurman ; the Apple visionOS 2.4 This marks an evolution evolution in the company’s mixed reality strategy, as Apple recently ceased development of its planned Mac-ready AR smart glasses to focus exclusively on Vision Pro. Professional Applications of the VisionOS 2.4

Apple 118

Apple Strategy Samsung Industry 118

The Ghost Howls

JANUARY 15, 2023

Some selected developers have received the Apple headset. Bloomberg’s Mark Gurman, who is considered a reliable reporter about Apple, claimed that “a small number of high-profile software developers” have already received the Apple mixed reality headset to start developing content for it. Other relevant news. Matias Nassi.

Apple 401

Apple Ukraine Virtual Reality Hand tracking 401

The Ghost Howls

NOVEMBER 7, 2022

The collaboration between Microsoft and Samsung is now over. Some months ago, some important magazines leaked that Microsoft might have abandoned the HoloLens project. According to a new leak, Microsoft scrapped the plans for a HoloLens 3, and also the collaboration with Samsung has been brought to an end. Other relevant news.

Machine Learning 535

Machine Learning Sony Augmented Reality Microsoft 535

AR Insider

AUGUST 26, 2021

But spending shares will shift over time as consumer AR adoption gains ground in later years – partly accelerated by Apple’s projected market entrance. Moreover, its V1 design target will be style and wearability versus graphical immersiveness; and its appeal will lie in elegant integration with other Apple hardware and wearables.

AR 456

AR San Francisco Wearables Apple 456

The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Other relevant news.

Apple 348

Apple Magic Leap Gaming AR 348

XR Today - Augmented Reality tag

JULY 8, 2024

Microsoft is squarely at the forefront of the immersive technology race. Along with Lenovo, Apple, Pico, Meta, and XREAL, Microsoft has become a top player in the market. Microsoft is notably receptive towards XR application flexilibty and acecssiblity, with the new OpenXR coding feature in Windows Holographic version 1.1.

Hardware 124

Hardware Microsoft Software Apple 124

The Ghost Howls

OCTOBER 11, 2022

The hardware to be launched at the event had already been totally leaked We had no unexpected major VR game announced , nor news on GTA or Assassin’s Creed VR Most pieces of news were already been announced o r were not that relevant. Microsoft 365 is coming to Quest Pro! I was not expecting it at all, and was quite cool.

Microsoft 545

Microsoft Strategy Tools HTC 545

The Ghost Howls

MARCH 20, 2023

A pretty useless one, like all the rumors about Apple and its glasses. And instead… electronic components… wow, only geniuses at Apple could think about it. Anyway, if the leak is true, it means that we are starting to have hardware leaks, which usually happen when a product is in the production phase, or close to it.

Google 489

Google Microsoft Ukraine Apple 489

The Ghost Howls

APRIL 1, 2025

Thanks to Artificial Intelligence, the small team at Megalolo, who seemed not to have much experience, has been able to vibe code both the hardware and the software of Decagear and so be ready to launch the headset on the market and compete with the likes of Apple and Meta. Or in 2027. Or maybe 2029 or 2030.

Eye Tracking 349

Eye Tracking Singapore Course Apple 349

XR Today - Mixed Reality tag

FEBRUARY 20, 2025

How much do you know about Microsoft XR for enterprises? While Microsoft might not have the same selection of proprietary hardware solutions as companies like Meta, the company is still deeply invested in extended reality. Want to learn more about Microsofts XR Vision?

Microsoft 83

Microsoft Training Retail Immersion 83

AR Insider

MAY 4, 2021

Picking up where we left off last week, Apple is leading the way with wearables, which is partly to set the stage for its rumored AR glasses. They’re driven to future-proof their core businesses; or – like Apple – to diversify revenue in the face of maturing cash cows. That includes Google, Microsoft, Amazon, Snap and others.

Wearables 348

Wearables AR Microsoft Apple 348

The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

Apple 384

Apple Ukraine Eye Tracking Groups 384

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

Apple 300

Apple AR Microsoft Magic Leap 300

Road to VR

JULY 31, 2023

Apple Vision Pro is coming next year, not only making for the Fruit Company’s much awaited first XR headset, but also spurring a resurgence in public interest (and likely investment) in the XR space. Apple has a tendency to undervalue gaming initially, though perhaps reluctantly, eventually acknowledges its importance.

Apple 246

Apple Hand tracking AR Virtual Reality 246

AR Insider

APRIL 16, 2021

XR Talks: Microsoft Doubles Down on AR. This is the reason that Microsoft has solely targeted the enterprise for HoloLens 2. It pivoted to an enterprise focus after realizing that consumer markets aren’t ready for the bulk, heat (and price) required in any hardware that achieves meaningful (SLAM) AR immersion.

Wearables 369

Wearables Microsoft Magic Leap AR 369

AR Insider

DECEMBER 10, 2020

It’s further subdivided by hardware and software. Hardware leads in early years, but software will outpace it over time. Quantifying that hardware base, AR headsets unit sales are projected to grow from 170,000 last year to 3.9 Army’s multi-year contract with Microsoft to deploy Hololens 2 for logistics and combat.

AR 367

AR Software Apple Hardware 367