The Ghost Howls

AUGUST 18, 2022

Your boss has told you to write an article about the metaverse today and you don’t know how to do it? And APPLE IS ENTERING THE FIELD. Apple is going to change everything, don’t forget that. The post Learn how to write an article about the metaverse in 9 minutes appeared first on The Ghost Howls. Be prepared.

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Road to VR

DECEMBER 11, 2023

According to a Bloomberg report , Apple is getting ready to prepare in-store staff on how to sell the company’s upcoming Vision Pro mixed reality headset. Image courtesy Apple The report maintains that Vision Pro’s setup process will be complex, requiring customization for each user.

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Road to VR

SEPTEMBER 30, 2024

Despite Vision Pro’s $3,500 price tag, which is nearly 12 times more expensive than the $300 Quest 3S , Apple and Meta are destined to be direct competitors in the XR space at some point in the near future. Heat management, whether it would be tethered or wireless, and what devices it could support are all up for speculation.

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VRScout

SEPTEMBER 12, 2018

Apple’s 2018 keynote event has officially come to a close and it appears as though iOS fans have much to look forward to over the coming months. Among these exciting announcements were two impressive AR-based experiences running on Apple’s powerful ARKit 2 platform. Image Credit: Apple.

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XR Today - Virtual Reality

JANUARY 21, 2025

The information space constantly changes, reflecting how the world consumes the latest news. In the technology space, especially in areas like AR/VR/MR, updates come in fast, so staying up to date with the latest hardware and how to leverage it within your business can be a challenge.

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Road to VR

OCTOBER 16, 2023

With Vision Pro, Apple is taking a different approach—making apps social right out of the box. You might have made an awesome piece of 3D art but have no way to show your friends except to figure out how to take a screenshot and get it off of your headset to send to their phone.

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Next Reality AR

JULY 6, 2021

With more than 430,000 reviews on the App Store, Chromecast has even found fans of those in the Apple ecosystem. The latest edition in the lineup, Chromecast with Google TV, elevates the platform from a casting dongle to a full-fledged smart TV device and Apple TV alternative.

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The Ghost Howls

MAY 6, 2024

Top news of the week (Image by Apple) Half of Fortune 100 companies are using Apple Vision Pro Apple CEO Tim Cook has answered the doom posts of the past week that revealed that Vision Pro’s sales plummeted after its launch by stating that more than half of Fortune 100 companies have bought an Apple XR headset and are experimenting with it.

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VRScout

JULY 31, 2019

Yesterday, Apple announced Today at Apple , a new AR-based program designed to expose Apple Store visitors to next-level augmented artwork developed using the companies Swift Playground platform. Pipilotti Rist’s “International Liquid Finger Prayer” / Image Credit: Apple. Image Credit: Apple. Image Credit: Apple.

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Road to VR

JULY 23, 2024

Meanwhile, Apple still hasn’t confirmed if Apple Intelligence features will hit Vision Pro at the same time as other Apple devices this Fall. You can ask Meta AI for advice on how to best dress for the summer weather.

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The Ghost Howls

FEBRUARY 5, 2024

My feed on social media is full of posts about the Apple Vision Pro, which has just been released a few days ago. So, as you can expect, a big part of this newsletter will be about Apple’s device, but actually there are also a few interesting pieces of news that regard other products and other companies.

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Upload VR

FEBRUARY 21, 2025

will bring Apple Intelligence to Vision Pro, a Spatial Gallery app, an iPhone app for remote installs, and a new iPhone/iPad-driven guest flow. developer beta is available to install now, and Apple says the stable release will arrive in April. Apple Intelligence Apple Intelligence is the company's name for its generative AI features.

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XR Today - Virtual Reality

JANUARY 21, 2025

The information space constantly changes, reflecting how the world consumes the latest news. In the technology space, especially in areas like AR/VR/MR, updates come in fast, so staying up to date with the latest hardware and how to leverage it within your business can be a challenge.

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The Ghost Howls

FEBRUARY 8, 2024

The Apple Vision Pro is the device of the moment: since the preorders have been opened on January, 19th, my social media feed is full of posts that just talk about this device. And this is for a good reason: Apple entering the field is for sure a defining moment for the immersive reality space. But is it a good idea?

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VRScout

SEPTEMBER 7, 2021

Apple’s latest iPhone event may still be a week away, but you can play with this new AR effect right now. Apple today confirmed the official date for its upcoming September event. In addition to the short animation, you can also visit the September 14 event page for more details on how to watch the event.

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XR Today - Mixed Reality tag

NOVEMBER 1, 2024

While the (far more expensive) Apple Vision Pro does offer something similar – Meta’s Travel Mode is more impressive and reliable (in our experience). So, what exactly is Travel Mode on Meta Quest, how does it work, and how do you enable it? Plus, it’s still only tuned specifically for air travel. Some are pretty obvious.

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Road to VR

FEBRUARY 28, 2024

The launch of Apple Vision Pro is in some ways the most significant event for the XR industry since the acquisition of Oculus by Meta back in 2014. With Apple bringing new ideas to the table, the headset has prompted reflections on the XR industry up to this point and where things are headed.

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The Ghost Howls

DECEMBER 16, 2024

And if you have some pieces of advice on how to make my CES better, let me know, too! As for Project Moohan, details are very scarce: it seems like a mix of the Quest Pro and the Apple Vision Pro: it has an external battery, high-definition displays, and a very detailed passthrough. If youll be there, let me know! million in 2023.

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The Ghost Howls

AUGUST 2, 2024

I guess the competition imposed by Apple and Google forced Meta to speed up the process to ensure to have a richer ecosystem in which its developers are happy (and so do not migrate to other platforms). Finally, after many years, Meta fulfilled its promise of removing App Lab. I had to do this for some prototypes I did. (PS

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The Ghost Howls

APRIL 15, 2025

This week, we had quite a lot of interesting news about all the major players: Apple, Meta, Google, and Valve. But now, with the Vision Pro becoming a bit old, we have the rumors about the Apple Vision Pro 2. But now, with the Vision Pro becoming a bit old, we have the rumors about the Apple Vision Pro 2.

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The Ghost Howls

MAY 28, 2023

I envisioned it as a sandbox where you are in mixed reality with your Quest Pro (and maybe in the future, the Apple headset) and can spawn cubes around you , and then using a vocal or textual prompt you can tell cubes what to do. This way “Cubic Music” has born.

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The Ghost Howls

MARCH 12, 2024

Top news of the week (Image by Apple) Apple aims at a $1500 Vision device Let me tell you what have been the main pieces of news about the Vision Pro I’ve found this week. First of all, Apple has updated the runtime VisionOS to version 1.1, bringing many quality-of-life improvements. More info (VisionOS 1.1)

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The Ghost Howls

JULY 5, 2024

Header image by XRCC) The post How to be a good mentor at an XR hackathon appeared first on The Ghost Howls. You shouldn’t be anxious about it: no one knows about everything. Thank you everyone!

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Upload VR

MARCH 3, 2025

beta 2 is now available for Apple Vision Pro, and it brings Apple's new Spatial Gallery platform. Will Bring Apple Intelligence, Spatial Gallery, iPhone App & Guest Flow visionOS 2.4 will bring Apple Intelligence to Vision Pro, a Spatial Gallery app, an iPhone app for remote installs, and a new iPhone/iPad-driven guest flow.

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Road to VR

AUGUST 1, 2019

A flurry of new job listings for Apple’s secretive ‘Technology Development Group’ suggests that the company has reached a new phase of turning its years of AR/VR R&D into actual upcoming products. However, Apple only barely dipped its toe into VR , but in recent years has become publicly silent on the subject.

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The Ghost Howls

SEPTEMBER 22, 2019

Facebook has deep expertise on AR and VR (I think we all know it), while Luxottica, that is the worldwide leader in glasses manufacturing (it is the brand behind Rayban, for instance), for sure knows how to create glasses that consumers want to wear. In the meanwhile, Apple continues collecting patents on new optical systems.

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XR Today - Virtual Reality

APRIL 29, 2024

This factor gives companies like Apple and Microsoft a lead in providing enterprise XR due to a trusted history. When an end-user selects a vendor, a firm wants that vendor around for years, as most significant software and hardware suppliers have also been around for years.

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The Ghost Howls

AUGUST 29, 2019

I did one myself some years ago, even using Metaio, a framework that 4-5 years ago disappeared because it has been acquired by Apple. How to solve this problem? How to develop an AR.js How to develop an AR.js One of the classical showcase augmented reality apps are AR business cards. Amazing, isn’t it? with A-Frame.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.

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The Ghost Howls

MAY 10, 2019

Do you want to discover how? Just a quick rewind for everyone: ARCore is Google’s answer to Apple ARKit, a framework that lets people enjoy augmented reality from their smart p hones without using external hardware or markers. The post How to show a 3D model in AR inside your website appeared first on The Ghost Howls.

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XR Today - Mixed Reality tag

MAY 3, 2024

Apple Vision Pro battery life has been a hot topic of conversation ever since Apple announced its proprietary spatial computing headset. Apple chose this design strategy for a reason. Apple Vision Pro Battery Life: The Basics So, how much battery life do you actually get with the Apple Vision Pro?

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. Yes, Apple is working on XR glasses. It’s believable.

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VRScout

JANUARY 27, 2020

ar #arkit #ai #ios #vr #coreml #app #piano #apple #music #education #augementedreality pic.twitter.com/a7W7KYvoiP — Fayez Salka (@fayezsalka) December 2, 2019. Our latest app, AR Pianist, uses machine learning to superimpose a virtual pianist on your piano. Image Credit: Massive Technologies.

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The Ghost Howls

JANUARY 8, 2025

It is not classy, but it should not be: Pimax devices are aimed at VR enthusiasts and this is not the category of people who want to see Apple-like designs. I’m not hiding from you that I’ve found the headset heavy and for this reason not very comfortable to wear for long periods.

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XR Today - Virtual Reality

SEPTEMBER 13, 2024

It’s worth considering the resolution that top-end VR devices like the Apple Vision Pro can support when making your choice. The higher the frame rate, the more natural it will feel for users to look around a 360-degree space. Similarly, the greater the resolution of your camera, the more impressive the image will look.

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The Ghost Howls

FEBRUARY 19, 2024

Top news of the week (Image by Apple) Many people are analyzing the Apple Vision Pro… including the ones at Meta Here you are with the usual huge roundup of news about the Apple Vision Pro (a roundup in a roundup). This week both Zuck, the CEO of Meta, and Boz, the CTO of Meta, expressed their opinions on the Apple Vision Pro.

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Road to VR

JANUARY 19, 2024

There have been plenty of hands-on impressions and various glimpses of what using Vision Pro is like, but a new video from Apple offers the clearest look yet at the experience. The tour shows how to navigate the headset, the Photos application (including what panoramas and spatial content looks like).

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