The Ghost Howls

DECEMBER 9, 2024

Immersal supports both of them and in fact, when you develop an application with its SDK, you are asked how to retrieve the map of the place that must be navigated. Of course, this is also the mission of big players like Google and Apple.

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Immersion Augmented Reality Google AR 414

The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus. .

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Magic Leap Augmented Reality AR Florida 190

The Ghost Howls

AUGUST 24, 2020

Apple threatens future support in Unreal Engine. According to an evidence presented by Epic Games, Apple has not only removed Fortnite from the Apple Store, but it has also revoked the status of developer to Epic Games. All Apple software, SDKs, APIs, and developer tools ?—?Pre-release Other relevant news.

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Unreal Apple Government Oculus 509

XR Today - Virtual Reality

NOVEMBER 29, 2023

Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets. Betsy Gilbert: Most recently, the term has been more widely discussed due to Apple adopting the term to differentiate its offering from others.

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Apple Industry Trends Hardware 317

The Ghost Howls

JANUARY 12, 2020

Apple signs a deal with Imagination Technologies. Apple has just signed a multi-year deal with Imagination Technologies. With this agreement, Apple gets access to various IP by this company, and so gets access to this knowledge. Apple is probably securing the possibility to implement fast ray tracing in iPhones.

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The Ghost Howls

JULY 29, 2020

Steve Sinclair, the guy I interviewed, joined them more than 1 year later to focus on what the company is building, for what customers, and how to bring the product to market. This gives Mojo a quite unique competitive edge over the others: for a company like Apple, it would be easier to directly buy them. Glasses vs contact lenses.

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VRScout

JANUARY 4, 2019

AR face filters have become increasingly popular over the last couple of years with Snapchat, Instagram, Apple, and Facebook all incorporating the technology into their respective smartphone applications and technology. For NAP, this AR filter could assist in reaching out to an audience that they normally wouldn’t connect with.

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The Ghost Howls

SEPTEMBER 24, 2024

The Quest 3S will be probably marketed as the most affordable mixed reality headset on the market , so Meta may want to show that it can do Spatial Computing like the Apple Vision Pro but at less than one-tenth of the price. Games are a type of content where Meta is very strong while Apple has a lacking ecosystem.

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The Ghost Howls

OCTOBER 27, 2019

Bloomberg publishes new hints on Apple glasses. Every week we have new hints on Apple glasses: it is no more a matter of “if” they will come to the market, but a matter of “when” and “what”. They will also have a dedicated store of AR apps , like it already happens for other Apple gadgets, like the Apple Watch and Apple TV.

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ARPost

OCTOBER 3, 2019

Steve Hinan , Solo Independent VR Game Developer of METAL MULTIBALL , told us how Oculus Link will benefit duo Rift/Quest owners. See Also: How to Become a Virtual Reality Developer. For context, he explains that Apple AR is just a rumor at this point. See Also: How Augmented Reality Glasses Work.

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ARPost

NOVEMBER 20, 2019

Users of the app for Apple and Android devices received a special invitation. Therefore, we always try to find interesting options on how to present our brand in a way that is relevant to our customers,” adidas Innovation and Trends senior manager, Florian Fiedler, said in a release shared with ARPost. Building the Experience.

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AR Augmented Reality Magic Leap Trends 240

AR Insider

OCTOBER 22, 2020

This first part of the series describes a major hurdle and the current industry assumptions about how to address this hurdle. And there’s hope that Apple and Facebook are on the cusp of something worthy, but the release of their products has and continues to be a few years out. We’ll get into that. So we’ll have to wait and see.).

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The Ghost Howls

FEBRUARY 7, 2023

Most probably this announcement has been made to envision a future competition with Apple, bringing to XR the battle Android vs iOS (and Samsung vs Apple) that we already have on phones. Specifically, generative AI may be interesting to help Snap content creators create AR content without requiring them to know how to model 3D assets.

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The Ghost Howls

MARCH 30, 2020

Apple ARKit 3.5 It is no mystery that Apple is currently the best mobile augmented reality company, and the latest update to ARKit confirms this. I really can’t wait to see the Apple AR glasses…. The game would already work in a street close to Apple’s HQ. Some info about content. Other relevant news. Image by HP).

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The Ghost Howls

JULY 5, 2021

It is a huge number, and thanks to it, you understand how it is possible that other companies can’t compete with Facebook (how many companies can afford to lose $6B in only one year?), and also why the $2+B investment in Magic Leap was not enough to bring it to success. Investments in VR companies are on the rise.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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XR Today - Virtual Reality

MAY 15, 2023

Steinerman noted that Spaital started as a platform solely available on XR headsets such as Microsoft’s HoloLens and the Magic Leap. By putting its content creation tools in the hands of its users, Spaital can naturally grow its service, development talent pool, and content on offer.

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XR Today - Mixed Reality tag

JULY 18, 2024

Campfire recently announced the upcoming launch of its enterprise XR software for Apple Vision Pro headsets. Campfire points out that the rapid growth of its MR application on Meta Quest 3 reflects a strong demand for virtual collaboration within the Meta portfolio, highlighting competition between Apple and Meta in enterprise usability.

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The Ghost Howls

OCTOBER 22, 2021

Founded by Tomas Sluka in 2017, the startup has now grown to have up to 20 highly specialized employees , some of them taken from other companies in the field like Intel and Magic Leap. So… what is the magic that these lightfields add? Apple) in the next years. I still think it will be bought by some major company (e.g.

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The Ghost Howls

MARCH 20, 2019

I’ve made so many friends and built so many relationships covering immersive media for the past three years I will limit my answers to people who are not in the book and with whom I don’t have any kind of a relationship: Apple, Google, and Facebook. How will people be able to buy your book and for what price?

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AR Insider

JANUARY 24, 2020

One of the biggest challenges we face in personal computing isn’t how to add additional camera lenses to our phones, but how to evolve computers to better conform to how we as humans interact with each other and our environments. Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.”

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Robert Scoble

JUNE 8, 2021

We’ve been waiting for years for Apple to reveal its mixed reality products, including visors and glasses. We’ve been seeing the potential coming in other products like the Oculus Quest, the Magic Leap 1, or Microsoft’s Hololens. So it makes sense to upgrade all audio, which Apple is in the middle of doing.

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XR Today - Mixed Reality tag

MARCH 21, 2023

Numerous headsets from Apple, Meta Platforms, Magic Leap, and others have faced setbacks over the last few years but remain persistent. Apple’s venture into MR hardware has proved challenging but remains a key focus of the Cupertino-based firm as it aims to release the product this year.

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Magic Leap Sweden Apple Industry 98

VRScout

FEBRUARY 25, 2019

One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. In other words, down with the “walled garden” approach favored by companies such as Apple and Oculus. Spatial Anchors.

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The Ghost Howls

JUNE 1, 2020

Rony Abovitz steps down from Magic Leap CEO. This was a very good thing and attracted many people to Magic Leap. I hope that Magic Leap will benefit from it and will recover pretty soon. Sneak peek of the true Apple Glasses, courtesy of Chris Koomen. Road To VR) More info (Qualcomm’s Wi-fi 6 chips?—?Upload

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Magic Leap AR China Unity 263

Peter Graham

JANUARY 21, 2020

When it comes to preference over virtual reality (VR) and augmented reality (AR) technologies Apple CEO, Tim Cook has made his stance continually clear, AR is most certainly the future. As Apple continues to expand its AR development, VRFocus will keep you updated. You can use AR,” he mentions.

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AR Insider

OCTOBER 1, 2019

The dueling events hosted by the two internet giants showcased how the face is becoming the next tech battleground after smartphones, tablets and connected devices like the watch. Microsoft won the PC era and now has a tablet business, while Apple and Google have the dominant mobile operating systems. Apple (ecosystem) 2.

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The Ghost Howls

JUNE 15, 2020

More info (Post on Road To VR) More info (Post on Upload VR explaining how to enable OpenXR). More info (OpenHMD project) More info (How to donate for OpenHMD). transforming it in a lightweight browser for iOS that makes Apple users enjoy webpages implementing WebXR. News worth a mention. Image by HP). Well, maybe. Funny link.

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Sony AR Augmented Reality Czech Republic 347

XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. “Everyone was even waiting till Apple announced something. He noted that Apple spoke less about XR but rather about spatial computing.

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XR Today - Augmented Reality tag

FEBRUARY 8, 2023

These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. Additional firms such as IKEA and Walmart have also explored how to use AR for shopping experiences.

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AR Magic Leap Augmented Reality Florida 106

TechCrunch VR

OCTOBER 20, 2020

The reasons are plentiful, but all tend to circle around the idea that it’s too early for software and too expensive to try to take on Apple or Facebook on the hardware front. On the hardware side, the ghost of Magic Leap’s formerly hyped glory still looms large.

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Upload VR

JULY 19, 2023

Apple reportedly postponed its full AR glasses “indefinitely” earlier this year, and Google reportedly killed its internal glasses project this year in favor of making the software for third parties instead. LCoS microdisplays were used in HoloLens 1 and are used today in Magic Leap 2.

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Upload VR

DECEMBER 22, 2023

MicroLED is a truly new display technology, but no company has yet figured out how to affordably mass produce it. LCoS isn't a new technology, it has been used in movie projectors since the 90s as well as in AR products like HoloLens 1 and Magic Leap 2.

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AR Magic Leap Taiwan Technology 145

ARVR

JULY 15, 2020

Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions. How to use subtle AR filters to survive your Zoom meetings? Trending AR VR Articles: 1. The First No-Headset Virtual Monitor 3.

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Augmented Reality Virtual Reality Tips AR 130

Upload VR

APRIL 26, 2024

MicroLED is a truly new display technology, but no company has yet figured out how to affordably mass produce it with decent resolution. LCoS isn't a new technology, it has been used in movie projectors since the 90s as well as in AR products like HoloLens 1 and Magic Leap 2.

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UploadVR Between Realities podcast

NOVEMBER 4, 2016

Also keep in mind that there are plenty of private companies worth investing in, and some public companies listed below have invested in them like Magic Leap who has investments to the tune of $1.39 Apple – NASDAQ: AAPL – AR/VR headset. How to invest in these companies. Public Companies involved in VR. Unconfirmed.

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