The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Other relevant news.

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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VRScout

APRIL 24, 2023

Founded in 2018 by Chaudhri and Bethany Bongiorno, the company announced in May that it had secured $100 million in investment from Microsoft, OpenAI founder Sam Altman, Volvo, and LG, bringing Humane’s total funding to $230 million. Patrick Gates, the company’s chief technology officer, is a former Apple senior director.

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The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Fairer competition.

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The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Didn’t work (Image by Microsoft).

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The Ghost Howls

JANUARY 29, 2024

This is going to be the week of the Apple Vision Pro, with the first people who preordered it finally receiving the device at home! It will be very interesting to discover how the headset actually is, outside of scripted demos. Apple released a new trailer for the headset. There is even an app to send faxes!

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VRScout

OCTOBER 25, 2018

Learn how to play piano using just your iPhone and a crisp one dollar bill. . Instant Musician, previously only being available as a Microsoft HoloLens app, has now made its way to iOS, offering users a way to learn proper piano skills using their smart phones. . Image Credit: Music Everywhere, Inc.

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The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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The Ghost Howls

SEPTEMBER 22, 2019

Facebook has deep expertise on AR and VR (I think we all know it), while Luxottica, that is the worldwide leader in glasses manufacturing (it is the brand behind Rayban, for instance), for sure knows how to create glasses that consumers want to wear. In the meanwhile, Apple continues collecting patents on new optical systems.

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XR Today - Virtual Reality

APRIL 29, 2024

This factor gives companies like Apple and Microsoft a lead in providing enterprise XR due to a trusted history. When an end-user selects a vendor, a firm wants that vendor around for years, as most significant software and hardware suppliers have also been around for years.

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The Ghost Howls

MARCH 20, 2023

A pretty useless one, like all the rumors about Apple and its glasses. And instead… electronic components… wow, only geniuses at Apple could think about it. While this is kind of a gimmick for now, it is interesting that Microsoft is still working on Mesh and integrating its services with VR-related features. Such great news!

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The Ghost Howls

NOVEMBER 21, 2023

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. I’ll try to summarize all of that, especially for what concerns the announcements related to our XR space.

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Digital Trends

FEBRUARY 12, 2021

You shouldn't be stuck with Apple's MacOS. To help Mac owners enjoy the benefits of Microsoft's OS, we provide a guide on how to install Windows 10 on a Mac.

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Upload VR

NOVEMBER 4, 2024

The Wide and Ultrawide modes for Mac Virtual Display announced by Apple back in June have now arrived in the first visionOS 2.2 Beta, the latest beta version of Apple's Mac operating system, as we weren't able to get it working on macOS 15.1. The new modes also appear to require macOS 15.2 Now with visionOS 2.2,

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The Ghost Howls

APRIL 13, 2020

Well, if the rumor becomes reality, this would mean that all next Apple devices will have both front and back depth cameras, for high-precision Augmented Reality and 3D reconstruction. Well played Apple. Microsoft releases Azure Remote Rendering. Let’s see if Facebook will be a worthier opponent than Google. supports VR.

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ARPost

JULY 30, 2020

At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market. On this level, engineers set instructions for the device on how to communicate with hardware. Embedded Software. Back-end Infrastructure.

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The Ghost Howls

AUGUST 24, 2020

Apple threatens future support in Unreal Engine. According to an evidence presented by Epic Games, Apple has not only removed Fortnite from the Apple Store, but it has also revoked the status of developer to Epic Games. All Apple software, SDKs, APIs, and developer tools ?—?Pre-release Other relevant news.

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The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. Yes, Apple is working on XR glasses. It’s believable.

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The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

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The Ghost Howls

JANUARY 17, 2022

The news of the week is that Meta is poaching talents from all the other companies : in particular, it has been able to “steal” 100 employees from the HoloLens team in Microsoft. The same has happened with Apple, which is now offering bonuses to employees to keep them inside the company. Apple may have delays for its headset.

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The Ghost Howls

JANUARY 21, 2025

The same analysis by Counterpoint mentioned above stated that the Apple Vision Pro had more shipments than IDC initially estimated , especially if we consider the International ones. If shipments were comparable to sales, we would have a number of sold Vision Pro similar to the initial estimates by Apple.

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XR Today - Virtual Reality

MAY 30, 2024

Nowadays, almost every virtual reality headset supports some form of immersive collaboration app, whether it’s Microsoft Teams and Zoom on the Apple Vision Pro or Horizon Workrooms on the Meta Quest. Alternatively, here are some of the most popular tools companies can use for VR meetings.

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The Ghost Howls

SEPTEMBER 20, 2021

I’ll be there to talk about HitMotion: Reloaded and how to properly design a VR fitness game (using the precious lessons that our game designer Max Ariani has taught me). Apple VR headset may feature a 3000PPI microOLED display. This week we had a new rumor about the XR headset Apple is working on. I really couldn’t wait for it.

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). And they are entering it to dominate it.

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The Ghost Howls

DECEMBER 26, 2023

You can access it at this link: [link] ) Top news of the week (Image by Microsoft) Microsoft kills Windows Mixed Reality Microsoft has decided to pull the plug on the Windows Mixed Reality platform , the one of the WMR headsets by Acer, Asus, HP, Lenovo, and Samsung which were the first to introduce inside-out tracking in the VR ecosystem.

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VRScout

MARCH 12, 2018

Apple CEO Tim Cook said last year that “AR will change everything” and make the iPhone “even more essential,” while Microsoft has been revamping its computing around VR and AR, or what it calls “mixed reality.” The San Jose-based company isn’t the first big fish to gush about AR.

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The Ghost Howls

MARCH 13, 2023

I’ve very limited time, but luckily this week has not been very relevant for the ecosystem, so I’m managing to write this newsletter anyway Top news of the week (Image by Microsoft) AltspaceVR shuts down In one of the saddest moments of the latest years in VR, AltspaceVR has closed its doors.

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The Ghost Howls

MAY 1, 2023

According to the CMA: “Microsoft already enjoys a powerful position and head start over other competitors in cloud gaming and this deal would strengthen that advantage giving it the ability to undermine new and innovative competitors.” So I wonder if this suspension could also change Microsoft’s future plans concerning the M-word.

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The Ghost Howls

MAY 10, 2021

And I would find it an understandable choice: Vive has always been incredibly successful among companies and it would have a sense for it to thrive in the B2B niche until it becomes strong enough to exit and try to compete with much bigger companies like Facebook, Microsoft, or Valve. They [Microsoft] did this same s**t with HoloLens.”.

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The Ghost Howls

AUGUST 28, 2023

Then the wish to compete with Apple may not become a reality: when the Vision Pro was announced, Samsung didn’t expect such cool features from it, so it delayed the announcement of the headset to have the time to increase its capabilities. More info Is Apple working on the Vision Pro since 2007?

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XR Today - Mixed Reality tag

MAY 3, 2024

Apple Vision Pro battery life has been a hot topic of conversation ever since Apple announced its proprietary spatial computing headset. Apple chose this design strategy for a reason. Apple Vision Pro Battery Life: The Basics So, how much battery life do you actually get with the Apple Vision Pro?

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The Ghost Howls

FEBRUARY 7, 2022

And its ads business is under a crossfire attack: on one front, Apple with its new data policy is limiting how much data the Facebook app can collect about its users, and on the other one, the EU is trying to enforce its regulation about European people’s data not allowed to be sent to Facebook’s US servers. Image by Apple).

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XR Today - Virtual Reality

NOVEMBER 29, 2023

Apple, Meta, Microsoft, and many others started to reestablish the Metaverse and XR as serious business tools following a lacklustre adoption rate from consumer markets. Betsy Gilbert: Most recently, the term has been more widely discussed due to Apple adopting the term to differentiate its offering from others.

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The Ghost Howls

JULY 14, 2019

Apple has killed its AR glasses project… maybe. A piece of unexpected news has shaken the XR communities this week: according to a report on Digitimes Taiwan, Apple has abandoned its AR/VR glasses project and all the members of the team have been re-allocated in other teams. AR is still alive, Apple will still release its AR glasses.

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ARVR

SEPTEMBER 22, 2022

Since location anchors are dependent on Apple Maps data, this means that if the city is not supported by Apple Maps, functionality for location anchors may be limited. One of the most groundbreaking elements of location anchors is how location is approximated. Written by Andrew Makarov , Head of Mobile Development at MobiDev.

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The Ghost Howls

MARCH 27, 2023

Furthermore, Microsoft 365 apps such as Teams, OneDrive, and SharePoint, will be connected with Omniverse Project Mellon has been unveiled. Of course, Epic is completely against Apple and its vision of its own walled garden. In his vision, web3 and XR are nice to have but are not fundamental.

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The Ghost Howls

JANUARY 11, 2022

Qualcomm and Microsoft partnership. Qualcomm and Microsoft have announced a partnership to push together the next-generation lightweight AR glasses. Further, the announcement reveals plans to integrate Microsoft Mesh—the company’s multi-user XR foundation—with Qualcomm’s Snapdragon Spaces XR development tools. Other news.

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